Rock My Run (stylized as RockMyRun; trademarked slogan: "The Best Running Music in the World™") is a
mobile
Mobile may refer to:
Places
* Mobile, Alabama, a U.S. port city
* Mobile County, Alabama
* Mobile, Arizona, a small town near Phoenix, U.S.
* Mobile, Newfoundland and Labrador
Arts, entertainment, and media Music Groups and labels
* Mobile ( ...
running/fitness app founded in 2011 that provides
running and workout music in the form of
DJ mix
A DJ mix or DJ mixset is a sequence of musical tracks typically mixed together to appear as one continuous track. DJ mixes are usually performed using a DJ mixer and multiple sounds sources, such as turntables, CD players, digital audio players ...
es.
It is owned by Rock My World, Inc.,
a technology company based in
San Diego
San Diego ( , ; ) is a city on the Pacific Ocean coast of Southern California located immediately adjacent to the Mexico–United States border. With a 2020 population of 1,386,932, it is the List of United States cities by population, eigh ...
, California. The app allows users to listen to these professional DJ mixes on their
smartphone
A smartphone is a portable computer device that combines mobile telephone and computing functions into one unit. They are distinguished from feature phones by their stronger hardware capabilities and extensive mobile operating systems, whic ...
while
running
Running is a method of terrestrial locomotion allowing humans and other animals to move rapidly on foot. Running is a type of gait characterized by an aerial phase in which all feet are above the ground (though there are exceptions). This is ...
or
working out
Exercise is a body activity that enhances or maintains physical fitness and overall health and wellness.
It is performed for various reasons, to aid growth and improve strength, develop muscles and the cardiovascular system, hone athletic s ...
to enhance and motivate their performance.
Rock My World, Inc. also developed the app Jolt.ai for the software
Slack.
History
During the early stages of the company, Rock My World, Inc. raised more than $2 million in funding
generated by the
Irvine Company
The Irvine Company LLC is an American private company focused on real estate development. It is headquartered in Newport Beach, California, with a large portion of its operations centered in and around Irvine, California, a planned city of more ...
's The Vine SD and from institutional investors including
Skullcandy
Skullcandy Inc. is an American company based in Park City, Utah, that markets headphones, earphones, hands-free devices, audio backpacks, MP3 players, and other products.
Products
Skullcandy's products are primarily targeted at the outdoor act ...
,
ZTE
ZTE Corporation is a Chinese partially state-owned technology company that specializes in telecommunication. Founded in 1985, ZTE is listed on both the Hong Kong and Shenzhen Stock Exchanges.
ZTE's core business is wireless, exchange, opt ...
and
Lighter Capital and were admitted to the
Plug and Play Tech Center in Sunnyvale and to the tech incubator EvoNexus in San Diego. In an interview with co-founder and ex-
Qualcomm
Qualcomm () is an American multinational corporation headquartered in San Diego, California, and incorporated in Delaware. It creates semiconductors, software, and services related to wireless technology. It owns patents critical to the 5G, 4 ...
staff Adam Riggs-Zeigen, he said that "from the beginning
heir
Inheritance is the practice of receiving private property, titles, debts, entitlements, privileges, rights, and obligations upon the death of an individual. The rules of inheritance differ among societies and have changed over time. Officiall ...
big goal is to help people live healthier lives."
Speaking for
Reuters
Reuters ( ) is a news agency owned by Thomson Reuters Corporation. It employs around 2,500 journalists and 600 photojournalists in about 200 locations worldwide. Reuters is one of the largest news agencies in the world.
The agency was estab ...
in 2014, Riggs-Zeigen said: "We want to help people enjoy running more and perform better, because those are the keys to getting them to do that activity again."
Also in 2014 for
ABC News
ABC News is the news division of the American broadcast network ABC. Its flagship program is the daily evening newscast ''ABC World News Tonight, ABC World News Tonight with David Muir''; other programs include Breakfast television, morning ...
, he explained: "We help people run for longer, farther and faster, and do things they never thought were possible. It's amazing how the right music combined with the right tempo does that. There's strong research that shows music paced with your stride helps improve performance by up to 15 percent. There's a lot of evidence to making sure you have the right beat for your stride."
Features
The RockMyRun app contains thousands of
mixes or "stations" produced by its professional
DJs
A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include radio DJs (who host programs on music radio stations), club DJs (who work at a nightclub or music festival), mobile ...
intended to increase enjoyment and performance during
exercise
Exercise is a body activity that enhances or maintains physical fitness and overall health and wellness.
It is performed for various reasons, to aid growth and improve strength, develop muscles and the cardiovascular system, hone athletic ...
. DJs who have provided mixes for the app include
David Guetta
Pierre David Guetta ( , ; born 7 November 1967) is a French DJ and music producer. He has over 10 million album and 65 million single sales globally, with more than 10 billion streams. In 2011, 2020 and 2021, Guetta was voted the number one D ...
,
Zedd
Anton Zaslavski (russian: Антон Заславский; born 2 September 1989), known professionally as Zedd (), is a Russian-born German disc jockey, DJ, record producer, and songwriter.
Zedd grew up and began his musical journey in Kaise ...
,
Steve Aoki
Steven Hiroyuki Aoki (, ; born November 30, 1977), best known as Steve Aoki, is an American DJ, record producer, music programmer, and record executive. ,
Major Lazer
Major Lazer is an American electronic dance music DJ trio, which includes record producer Diplo, and DJs Walshy Fire and Ape Drums. It originates from Kingston, Jamaica, and was founded in 2008 by Diplo and Switch, with Switch leaving after t ...
and
Afrojack
Nick Leonardus van de Wall (; born 9 September 1987), better known as Afrojack, is a Dutch DJ, music producer and remixer from Spijkenisse, South Holland. In 2007, he founded the record label Wall Recordings; his debut album '' Forget the World' ...
. All of the music can be personalized based on the user's
steps per minute Cadence in sports involving running is a measure of speed calculated as the total number of full cycles (of both a right and left foot strike) taken within a given period of time, often expressed in steps per minute or cycles per minute. It is used ...
,
heart rate
Heart rate (or pulse rate) is the frequency of the heartbeat measured by the number of contractions (beats) of the heart per minute (bpm). The heart rate can vary according to the body's physical needs, including the need to absorb oxygen and excr ...
or ideal
cadence
In Western musical theory, a cadence (Latin ''cadentia'', "a falling") is the end of a phrase in which the melody or harmony creates a sense of full or partial resolution, especially in music of the 16th century onwards.Don Michael Randel (1999) ...
allowing the user to "always hear the right music at the right time at the right
tempo
In musical terminology, tempo (Italian, 'time'; plural ''tempos'', or ''tempi'' from the Italian plural) is the speed or pace of a given piece. In classical music, tempo is typically indicated with an instruction at the start of a piece (often ...
".
All RockMyRun mixes are organized into stations to help users discover music that suits their needs. RockMyRun contains mixes of all
genres
Genre () is any form or type of communication in any mode (written, spoken, digital, artistic, etc.) with socially-agreed-upon conventions developed over time. In popular usage, it normally describes a category of literature, music, or other for ...
and each station is categorized into their respective genres and displays tags to let users know the type of music contained in the mix.
RockMyRun has two membership types; it is free as a standard member, but for uninterrupted listening and additional features, users can upgrade to a paid "Rockstar" membership.
Appearances in media
RockMyRun has been featured on television programs such as ''
The Today Show
''Today'' (also called ''The Today Show'' or informally, ''NBC News Today'') is an American news and talk morning television show that airs weekdays from 7:00 a.m. to 11:00 a.m. on NBC. The program debuted on January 14, 1952. It was ...
''
on two occasions and on ''
The Rachael Ray Show
''The Rachael Ray Show'' is an American television talk show hosted by Rachael Ray that debuted in Broadcast syndication, syndication in the United States and Canada on September 18, 2006 and also airs in other countries. It is taped at Chelsea St ...
'', and in positive reviews by many publications and websites including ''
The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'' on four separate occasions, ''
TIME
Time is the continued sequence of existence and events that occurs in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, to ...
'', ''
The Huffington Post
''HuffPost'' (formerly ''The Huffington Post'' until 2017 and sometimes abbreviated ''HuffPo'') is an American progressive news website, with localized and international editions. The site offers news, satire, blogs, and original content, and ...
'', ''
The Denver Post
''The Denver Post'' is a daily newspaper and website published in Denver, Colorado. As of June 2022, it has an average print circulation of 57,265. In 2016, its website received roughly six million monthly unique visitors generating more than 13 ...
'', ''
Men's Fitness
''Men's Fitness'' was a men's magazine published by American Media, Inc and founded in the United States in 1987. The premier issue featured Michael Pare from the television series ''The Greatest American Hero''.
The magazine's slogan was "How th ...
'', ''
Real Simple
''Real Simple'' is an American monthly magazine published by Dotdash Meredith. The magazine features articles and information related to homemaking, childcare, cooking, and emotional well-being. The magazine is distinguished by its clean, unclut ...
'', ''The Vulcan Post'', ''
The L.A. Times
''The'' () is a grammatical Article (grammar), article in English language, English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite ...
'', ''
Glamour
Glamour may refer to:
Arts
Film
* ''Glamour'' (1931 film), a British film
* ''Glamour'' (1934 film), an American film
* ''Glamour'' (2000 film), a Hungarian film
Writing
* ''Glamour'' (magazine), a magazine for women
* ''The Glamour ...
'',
''Paste'' magazine, ''
PCMag
''PC Magazine'' (shortened as ''PCMag'') is an American computer magazine published by Ziff Davis. A print edition was published from 1982 to January 2009. Publication of online editions started in late 1994 and have continued to the present d ...
'',
''Dubai Week'',
BetaNews
eFront was an affiliate marketing network which purchased successful websites, such as '' Penny Arcade,'' SquareGamer, and BetaNews, and pooled traffic to those sites to command higher prices for advertising during an industrywide ad revenue slow ...
,
CNET
''CNET'' (short for "Computer Network") is an American media website that publishes reviews, news, articles, blogs, podcasts, and videos on technology and consumer electronics globally. ''CNET'' originally produced content for radio and televi ...
,
CNBC
CNBC (formerly Consumer News and Business Channel) is an American basic cable business news channel. It provides business news programming on weekdays from 5:00 a.m. to 7:00 p.m., Eastern Time, while broadcasting talk sho ...
,
Reuters
Reuters ( ) is a news agency owned by Thomson Reuters Corporation. It employs around 2,500 journalists and 600 photojournalists in about 200 locations worldwide. Reuters is one of the largest news agencies in the world.
The agency was estab ...
,
''
Insider
''Insider'', previously named ''Business Insider'' (''BI''), is an American financial and business news website founded in 2007. Since 2015, a majority stake in ''Business Insider''s parent company Insider Inc. has been owned by the German publ ...
'', ''
Tom's Guide
''Tom's Hardware'' is an online publication owned by Future plc and focused on technology. It was founded in 1996 by Thomas Pabst. It provides articles, news, price comparisons, videos and reviews on computer hardware and high technology. The si ...
'' and
Yahoo! Tech
Yahoo! Tech is a technology news web site operated by Yahoo!.
Former Yahoo! Tech
The site, which was the first new product from the Santa Monica, California-based Yahoo! Media Group, featured a selection of original, licensed, and user-generated ...
.
RockMyRun has also been mentioned/recommended in books/publications such as ''A Practical Guide to Teacher Wellbeing'' by
Elizabeth Holmes
Elizabeth Anne Holmes (born February 3, 1984) is an American convicted fraudster and former biotechnology entrepreneur. In 2003, Holmes founded and was the chief executive officer (CEO) of Theranos, a now-defunct health technology company that ...
and ''Applying Music in Exercise and Sport'' by Dr. Costas Karageorghis.
In a positive review by David Strausser for ''AndroidGuys'' in 2015, he praised the app in a detailed review, saying "The mixes are incredible and the rates are reasonable. The app is quick, beautiful."
In 2018,
Redbull.com
Red Bull is a brand of energy drinks of Austrian company Red Bull GmbH. With 38% market share, it is the most popular energy drink brand as of 2019. Since its launch in 1987, more than 100 billion cans of Red Bull have been sold worldwide, inclu ...
recommended RockMyRun in preparation for the
Wings for Life World Run
The Wings for Life World Run is a running competition held on the first weekend of May since 2014 to collect funds for the not-for-profit foundation ''Wings for Life''. The entry fee goes completely to Spinal Cord Research. It became the largest r ...
in their article "10 essential hacks for running to work to get you in World Run shape".
In 2019, ''The Fashion Spot'' included RockMyRun in their list of "The Best Workout Apps for People Who Hate to Work Out", saying: "RockMyRun matches music to the tempo of your running pace – the music literally follows your steps/heart rate. The app has thousands of mixes/music options along with tracking capabilities."
In September 2022, ''VeryWellFit'' listed RockMyRun as the first of three "Other Playlist Options" in the article "How to Create a Running Playlist, According to Running Coaches".
Partners
RockMyRun is
partnered with the following brands/companies:
*
C25K
*
Del Taco
Del Taco Restaurants, Inc. is an American fast food restaurant chain which specializes in American-style Mexican cuisine as well as American foods such as burgers, fries, and shakes. Del Taco is led by CEO John D. Cappasola, Jr., and is headquart ...
*
JLab Audio
*iFit
*
Active Network, LLC
*Night Nation Run (the world's first running music festival)
*
Lady Foot Locker
Foot Locker Retail, Inc. is an American sportswear and footwear retailer, with its headquarters in Midtown Manhattan, New York City, and operating in 28 countries.
Although established in 1974, and founded as a separate company in 1988, Foot ...
*
Mayweather
Mayweather is a surname, and may refer to:
* Anthony Mayweather (born 1985), professional wrestler, also known as Crimson
* Earring George Mayweather (1927–1995), American blues harmonica player and singer
* Floyd Mayweather Sr. (born 1952), fo ...
Boxing + Fitness
*Mio Global
*
Orangetheory Fitness
Orangetheory Fitness (OTF) is an American boutique fitness studio franchise based in Boca Raton, Florida. The first studio was established in Fort Lauderdale, Florida in 2010 by founder, Ellen Latham.Valverde, M. (2014, February 19). Orangetheo ...
*Red Rock Apps
*
Tapout Fitness
References
External links
*
*
*
{{music digital distribution platforms
Internet audio players
Internet properties established in 2011
Mobile applications
American music websites
DJ mixes
Exercise organizations
Exercise equipment
Fitness apps
Mobile music apps
Mobile software
Music streaming services
American companies established in 2011
2011 establishments in California
2011 software
Companies based in San Diego
Running mass media
Software companies based in California
Sports software
Android (operating system) software
IOS software
WatchOS software
Windows Phone software