"Robbery" is a song by American rapper and singer
Juice WRLD
Jarad Anthony Higgins (December 2, 1998 – December 8, 2019), known professionally as Juice Wrld (pronounced "juice world"; stylized as Juice WRLD), was an American rapper, singer, and songwriter. He was a leading figure in the emo rap and So ...
. It was released on February 13, 2019, via Grade A Productions through exclusive licensing to
Interscope Records
Interscope Records is an American record label owned by Universal Music Group through its Interscope Geffen A&M imprint. Founded in late 1990 by Jimmy Iovine and Ted Field as a $20 million joint venture with Atlantic Records of Warner Mus ...
, as the lead single for his second studio album, ''
Death Race for Love
''Death Race for Love'' is the second studio album by American rapper and singer Juice Wrld and the last to be released during his lifetime. It was released on March 8, 2019, by Grade A Productions and Interscope Records. The album's artwork and t ...
''.
"Robbery" has over a billion streams on
Spotify
Spotify (; ) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 456 million monthly active us ...
.
Background
An emotional separation-themed song, "Robbery" was described as being about "a woman stealing Juice's heart", by ''
Complex
Complex commonly refers to:
* Complexity, the behaviour of a system whose components interact in multiple ways so possible interactions are difficult to describe
** Complex system, a system composed of many components which may interact with each ...
''
and how Juice takes revenge against her while consuming liquor.
It was produced by Nick Mira, who also produced Juice's multi-platinum-certified single "
Lucid Dreams
A lucid dream is a type of dream in which the dreamer becomes aware that they are dreaming while dreaming. During a lucid dream, the dreamer may gain some amount of control over the dream characters, narrative, or environment; however, this is n ...
".
''
Rolling Stone
''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first kno ...
'' described the song as "dark and melodramatic" while calling it "a clunky metaphor about a woman demanding love" from Juice.
Lyrically, the first verse discusses the comparison of Juice's father advising him about not revealing his insecurities to women and his heart's stance of the contrary.
''
XXL'' noted the song as a "heartfelt track about a love that has left Juice broken and confused," while ''
Highsnobiety
Highsnobiety is a global fashion and lifestyle media brand founded in 2005 by David Fischer. It was bought by German e-commerce giant Zalando in 2022.
Highsnobiety is headquartered in Berlin and has offices in Amsterdam, London, Milan, New York ...
'' identified it as a "melancholic lamenting about a past love."
Music video
The official music video for the song was published on
Valentine's Day
Valentine's Day, also called Saint Valentine's Day or the Feast of Saint Valentine, is celebrated annually on February 14. It originated as a Christian feast day honoring one or two early Christian martyrs named Saint Valentine and, throu ...
to Lyrical Lemonade, a YouTube channel owned by
Cole Bennett
Cole Michael Bennett (born May 14, 1996) is an American business executive, videographer, and music video director. His multimedia company, Lyrical Lemonade, started in 2013 as an internet blog while he was in high school.
Early life
Cole Be ...
, who directed the video along with several of Juice's other music videos.
Bennett was noted for "bringing his after-effects-addled eye" to the video of "Robbery" and "providing it with the same bugged out visual energy" of "Lucid Dreams".
Artistically, the video was described as having "splashes of flames" in many scenes while lacking Bennett's signature neon and warping effects.
''
HipHopDX
''HipHopDX'' is an online magazine of hip hop music criticism and news. The website's current president and publisher is Sharath Cherian and the Head Of Content is Jerry L. Barrow. ''HipHopDX'' is the flagship publication of Cheri Media Group.
...
'' described the plot as an emo-crooning of Juice while being "surrounded by a background of fire".
Plot-wise, Juice is shown drinking a bottle of
Hennessy
Jas Hennessy & Co., commonly known simply as Hennessy (), is a French producer of cognac, which has its headquarters in Cognac, France.
It is one of the "big four" cognac houses, along with Martell, Courvoisier, and Rémy Martin, who together ma ...
while walking through the wedding of his ex-lover with another person, to "numb the pain" and "deal with the agony".
Shortly after, while leaving, he throws his burning cigarette onto a flower held by a guest, eventually causing the venue's destruction.
The video performance was officially uploaded to the Lyrical Lemonade
YouTube
YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...
channel (as many other Juice songs) on February 14, 2019, a day after the single's release. As of May 2023, the music video as reached more than 469 million views.
Personnel
Adapted from Tidal.
*
Jarad Higgins – vocals, composition
*Nick Mira – producer, composition
*
Brandon Dickinson Jr. – mixing, studio person
Charts
Weekly charts
Year-end charts
Certifications
Release history
References
External links
*
{{Juice Wrld
2019 singles
2019 songs
Juice Wrld songs
Interscope Records singles
Songs written by Juice Wrld
Songs written by Nick Mira