Robert James Thomas (born August 15, 1965) is an American author, producer, director and screenwriter. He created the television series ''
Veronica Mars
''Veronica Mars'' is an American teen neo-noir Mystery fiction, mystery Drama (film and television), drama television series created by screenwriter Rob Thomas (writer), Rob Thomas. The series is set in the fictional city, fictional town of Ne ...
'' (2004–2007, 2019), co-developed ''
90210'' (2008–2013), and co-created ''
Party Down'' (2009–2010, 2023) and ''
iZombie'' (2015–2019).
Education and early career
Thomas was born in
Sunnyside, Washington. He graduated from
San Marcos High School in 1983 and went to
Texas Christian University
Texas Christian University (TCU) is a private university, private research university in Fort Worth, Texas, United States. It was established in 1873 by brothers Addison Clark, Addison and Randolph Clark as the AddRan Male & Female College. It i ...
(TCU) on a
football
Football is a family of team sports that involve, to varying degrees, kick (football), kicking a football (ball), ball to score a goal (sports), goal. Unqualified, football (word), the word ''football'' generally means the form of football t ...
scholarship. Thomas played 11 games for the
TCU Horned Frogs football
The TCU Horned Frogs football team represents Texas Christian University (TCU) in college football at the NCAA Division I Football Bowl Subdivision (FBS). The Horned Frogs play their home games in Amon G. Carter Stadium, which is located on the ...
team in 1984 as a backup
tight end
The tight end (TE) is an offense (sports), offensive position in American football, arena football, and Canadian football. It is a hybrid that combines the characteristics and roles of both an offensive lineman and a receiver (football), receiv ...
and
special teams
In American football, the specific role that a player takes on the field is referred to as their position. Under the modern rules of American football, both teams are allowed 11 players on the field at one time and have "unlimited free substitu ...
player. He had one interception that season, off a
fake punt attempt by
Kansas State.
He later transferred to the
University of Texas at Austin
The University of Texas at Austin (UT Austin, UT, or Texas) is a public university, public research university in Austin, Texas, United States. Founded in 1883, it is the flagship institution of the University of Texas System. With 53,082 stud ...
and graduated in 1987 with a BA in history from its
College of Liberal Arts.
Before he began writing novels for young adults, Thomas taught high school
journalism
Journalism is the production and distribution of reports on the interaction of events, facts, ideas, and people that are the "news of the day" and that informs society to at least some degree of accuracy. The word, a noun, applies to the journ ...
at
John Marshall High School in
San Antonio
San Antonio ( ; Spanish for " Saint Anthony") is a city in the U.S. state of Texas and the most populous city in Greater San Antonio. San Antonio is the third-largest metropolitan area in Texas and the 24th-largest metropolitan area in the ...
,
Texas
Texas ( , ; or ) is the most populous U.S. state, state in the South Central United States, South Central region of the United States. It borders Louisiana to the east, Arkansas to the northeast, Oklahoma to the north, New Mexico to the we ...
, and later at John H. Reagan High School in Austin, Texas. During this time he also advised the UT-Austin student magazine.
From August 1993 to June 1995, Thomas worked for
Channel One News
Channel One News was an American news content provider. The daily news program was accompanied by commercial advertising for marketing in schools, with supplementary educational resources. The Peabody Award, Peabody award-winning Channel One New ...
, an experience which informed his 1998 novel ''Satellite Down''. Thomas was a member of three
San Marcos, Texas
San Marcos () is a city and the county seat of Hays County, Texas, United States. The city is a part of the Greater Austin, Greater Austin Metropolitan Area. San Marcos's limits extend into Caldwell County, Texas, Caldwell and Guadalupe County, T ...
bands—Public Bulletin, Hey Zeus, and Black Irish—from the mid-1980s to the early 1990s.
Entertainment career
Thomas's first television writing credit came on a 1996 episode of
Cartoon Network
Cartoon Network (CN) is an American cable television television channel, channel and the flagship property of the Cartoon Network, Inc., a sub-division of the Warner Bros. Discovery Networks division of Warner Bros. Discovery. It launched on ...
's ''
Space Ghost Coast to Coast
''Space Ghost Coast to Coast'' is an American live-action/ adult animated hybrid television series created by Mike Lazzo for Cartoon Network and first broadcast in 1994. It takes the form of a surreal parody of talk shows, hosted by a reimagi ...
''. He next wrote the script that would eventually become the 1999 film ''Fortune Cookie''. Based on the script, he was offered a job on the writing staff of ''
Dawson's Creek
''Dawson's Creek'' is an American teen drama television series about the lives of a close-knit group of friends in the fictional town of Capeside, Massachusetts, beginning in high school and continuing into college. It aired from January 20, 19 ...
'' during the show's first season. After reading the same script, then-president of
Sony Entertainment Jeff Sagansky suggested Thomas create a romantic comedy pilot. That show soon developed into ''
Cupid
In classical mythology, Cupid ( , meaning "passionate desire") is the god of desire, erotic love, attraction and affection. He is often portrayed as the son of the love goddess Venus and the god of war Mars. He is also known as Amor (Latin: ...
'', a critically acclaimed 1998
comedy-drama
Comedy drama (also known by the portmanteau dramedy) is a hybrid genre of works that combine elements of comedy and Drama (film and television), drama. In film, as well as scripted television series, serious dramatic subjects (such as death, il ...
series canceled after 15 episodes in 1999. This led to Thomas being asked to run
ABC's 1999 series ''
Snoops'', although he left due to creative differences with
David E. Kelley before the show aired. After ''Snoops'', Thomas got pilot orders for his U.S. adaptation of the British ''Metropolis'' and original script ''The Sticks'', but neither went to series. Thomas has also adapted the screenplay for ''
Drive Me Crazy'', and directed ''On Air'', a twenty-minute film adaptation of a story from ''Doing Time''.
Thomas got his second show picked up in 2004 — the critically successful but again low-rated ''
Veronica Mars
''Veronica Mars'' is an American teen neo-noir Mystery fiction, mystery Drama (film and television), drama television series created by screenwriter Rob Thomas (writer), Rob Thomas. The series is set in the fictional city, fictional town of Ne ...
'', which struggled to boost its audience until it was canceled after a third season in 2007. He was offered the
showrunner
A showrunner is the top-level executive producer of a television series. The position outranks other creative and management personnel, including episode directors, in contrast to feature films, in which the director has creative control over th ...
position on
NBC
The National Broadcasting Company (NBC) is an American commercial broadcast television and radio network serving as the flagship property of the NBC Entertainment division of NBCUniversal, a subsidiary of Comcast. It is one of NBCUniversal's ...
's ''
Friday Night Lights'' in 2006, which he declined in favor of the possibility (and eventual reality) of a fourth season of ''Veronica Mars''. Thomas was also offered and declined
CBS's ''
Viva Laughlin'' in 2007; he joined ABC's ''
Miss/Guided'' in May 2007 before leaving in July of the same year, again due to creative differences.
Thomas worked as a writer on ABC's short-lived primetime series ''
Big Shots'' from 2007 to 2008, co-wrote and shot the comedy pilot ''
Party Down'' (aired by
Starz
Starz (stylized in all caps as STARZ; pronounced "stars") is an American pay television network owned by Starz Entertainment, and is the flagship property of Starz Inc. Launched in 1994 as a multiplex service of what is now Starz Encore, ...
in 2009, ran for two seasons), and had three pilots ordered for the 2008–2009 television season: a remake of ''
Cupid
In classical mythology, Cupid ( , meaning "passionate desire") is the god of desire, erotic love, attraction and affection. He is often portrayed as the son of the love goddess Venus and the god of war Mars. He is also known as Amor (Latin: ...
'' for ABC, that was picked up to air midseason but soon canceled; ''Good Behavior'', a U.S. adaptation of New Zealand series ''
Outrageous Fortune'' also for ABC although it never aired, and a
modern spinoff of ''
Beverly Hills, 90210
''Beverly Hills, 90210'' (often referred to as ''90210'') is an American teen drama television series created by Darren Star and produced by Aaron Spelling via his production company Spelling Television. The series ran for 10 seasons on Fo ...
'' for
The CW
The CW Network, LLC (commonly referred to as The CW or simply CW) is an American commercial broadcast television network which is controlled by Nexstar Media Group through a 75% ownership interest. The network's name is derived from the firs ...
, which he departed early in favor of his other projects.
There were various reports in 2011 and 2012 that a ''Party Down'' film was in the works, to be written by John Enbom, but the film never materialized.
In June 2010, Thomas told
E! Online
E! Entertainment Television is an American basic cable television network. It is owned by the NBCUniversal Media Group division of Comcast's NBCUniversal. The channel focuses primarily on pop culture, celebrity based reality shows and movies. ...
that he was "writing a drama pilot set in the world of corporate espionage for Showtime", but the series was not picked up. In August 2010, ''
Variety'' reported that NBC had ordered a pilot of a new sitcom, to be called ''Temp'', for which Thomas, Dan Etheridge, and Enbom would be executive producers. However, in February 2011 Thomas announced on
Twitter
Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
that NBC had decided against the show because they felt "it skewed 'too young.'" In January 2011, Fox ordered a half-hour single-camera pilot from Thomas, to be called ''Little in Common''. In August 2011, Fox decided not to pick up ''Little in Common'' for the fall season, but was attempting to retool it, possibly as a midseason replacement. However, in October Fox decided not to air the show. In a wide-ranging interview with
Austinist published soon afterward, Thomas discussed the situation, saying, "we really thought this one was going on the air. So it was both surprising and disappointing that it didn't."

Thomas began publicly discussing a possible ''
Veronica Mars
''Veronica Mars'' is an American teen neo-noir Mystery fiction, mystery Drama (film and television), drama television series created by screenwriter Rob Thomas (writer), Rob Thomas. The series is set in the fictional city, fictional town of Ne ...
'' film in 2009. He eventually got permission from
Warner Brothers
Warner Bros. Entertainment Inc. (WBEI), commonly known as Warner Bros. (WB), is an American filmed entertainment studio headquartered at the Warner Bros. Studios complex in Burbank, California and the main namesake subsidiary of Warner Bro ...
to make the film, with
crowdsourced
Crowdsourcing involves a large group of dispersed participants contributing or producing goods or services—including ideas, votes, micro-tasks, and finances—for payment or as volunteers. Contemporary crowdsourcing often involves digit ...
financing, if he were able to raise more than $2 million. On March 13, 2013, he posted a
Kickstarter
Kickstarter, PBC is an American Benefit corporation, public benefit corporation based in Brooklyn, New York City, that maintains a global crowdfunding platform focused on creativity. The company's stated mission is to "help bring creative project ...
page for the film, and by 6 PM Pacific Time on the first day, the appeal had already raised over $2 million in pledges. The Kickstarter appeal eventually raised $5.7 million before its April 13 ending. The project set a Kickstarter record for the most backers, with 88,000 people contributing funds. The resulting film, ''
Veronica Mars
''Veronica Mars'' is an American teen neo-noir Mystery fiction, mystery Drama (film and television), drama television series created by screenwriter Rob Thomas (writer), Rob Thomas. The series is set in the fictional city, fictional town of Ne ...
'', was directed and co-written by Thomas, and released in March 2014; it received positive reviews, and earned $3.5 million. Thomas also co-wrote two Veronica Mars novels which were published by
Vintage Books
Vintage Books is a trade paperback publishing imprint of Penguin Random House originally established by Alfred A. Knopf in 1954. The company was acquired by Random House in April 1960, and a British division was set up in 1990. After Random Ho ...
after the film's release; the novels depict events occurring after those of the film.
In November 2013, a pilot based on Chris Roberson and Michael Allred's comic book ''
iZOMBIE'' was picked up by
The CW
The CW Network, LLC (commonly referred to as The CW or simply CW) is an American commercial broadcast television network which is controlled by Nexstar Media Group through a 75% ownership interest. The network's name is derived from the firs ...
, with Thomas producing alongside
Diane Ruggiero-Wright. The thirteen-episode first season of
''iZombie'' was subsequently broadcast, commencing March 17, 2015. In 2016, he announced he was working on a TV series based on the 1987 cult classic film ''
The Lost Boys'' to be broadcast on the CW. His plan was that it would last 7 seasons, each covering a decade in the life of the vampires, who would be different characters from the film.
Works
Books
* ''
Rats Saw God'' (1996) ();
* ''Slave Day'' (1997) ();
* ''Doing Time: Notes from the Undergrad'' (1997) ();
* ''Satellite Down'' (1998) ();
* ''
Green Thumb'' (1999) (
list ISBNs for other editions->);
* ''Veronica Mars: The Thousand Dollar Tan Line'' (2014) ();
* ''Veronica Mars: Mr. Kiss and Tell'' (2015).
Television programs
* ''
Space Ghost Coast to Coast
''Space Ghost Coast to Coast'' is an American live-action/ adult animated hybrid television series created by Mike Lazzo for Cartoon Network and first broadcast in 1994. It takes the form of a surreal parody of talk shows, hosted by a reimagi ...
'' (1996) (writer, episode "Explode");
* ''
Dawson's Creek
''Dawson's Creek'' is an American teen drama television series about the lives of a close-knit group of friends in the fictional town of Capeside, Massachusetts, beginning in high school and continuing into college. It aired from January 20, 19 ...
'' (1998) (writer, season one, episodes "Prelude to a Kiss" aka "Kiss" and "In the Company of Men" aka "Roadtrip");
* ''
Cupid
In classical mythology, Cupid ( , meaning "passionate desire") is the god of desire, erotic love, attraction and affection. He is often portrayed as the son of the love goddess Venus and the god of war Mars. He is also known as Amor (Latin: ...
'' (1998–1999) (creator, writer, executive producer);
* ''
Veronica Mars
''Veronica Mars'' is an American teen neo-noir Mystery fiction, mystery Drama (film and television), drama television series created by screenwriter Rob Thomas (writer), Rob Thomas. The series is set in the fictional city, fictional town of Ne ...
'' (2004–2007, 2019) (creator, writer, executive producer, director);
* ''
90210'' (2008) (developer, writer);
* ''
Party Down'' (2009–2010, 2023) (creator, writer, executive producer);
* ''
Cupid
In classical mythology, Cupid ( , meaning "passionate desire") is the god of desire, erotic love, attraction and affection. He is often portrayed as the son of the love goddess Venus and the god of war Mars. He is also known as Amor (Latin: ...
'' (2009) (creator, writer, executive producer);
* ''Good Behavior'' (2009) (writer, executive producer) ''(not picked up)'';
* ''Plymouth Rock'' (2010) (creator, writer, executive producer)
''(not picked up)'';
* ''
iZombie'' (2015–2019) (creator, writer, executive producer, director).
* ''
High Potential'' (2024) (writer, executive producer)
Films
* ''Fortune Cookie'' (1999) (writer)
* ''
Drive Me Crazy'' (1999) (screenwriter)
* ''
Veronica Mars
''Veronica Mars'' is an American teen neo-noir Mystery fiction, mystery Drama (film and television), drama television series created by screenwriter Rob Thomas (writer), Rob Thomas. The series is set in the fictional city, fictional town of Ne ...
'' (2014) (writer, director)
Awards and nominations
Thomas has been nominated for multiple
Golden Satellite Award
The Satellite Awards are annual awards given by the International Press Academy that are commonly noted in entertainment industry journals and blogs. The awards were originally known as the Golden Satellite Awards. The award ceremonies take place ...
s.
References
External links
*
*
*
*
{{DEFAULTSORT:Thomas, Rob
1965 births
American children's writers
American male television writers
American showrunners
American soap opera writers
American television writers
American writers of young adult literature
Living people
People from San Marcos, Texas
People from Sunnyside, Washington
Schoolteachers from Texas
Screenwriters from Texas
Screenwriters from Washington (state)
TCU Horned Frogs football players
Texas Christian University alumni
University of Texas at Austin College of Liberal Arts alumni
Writers from San Antonio