Ritu Kumar
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Ritu Kumar is an Indian
fashion design Fashion design is the art of applying design, aesthetics, clothing construction and natural beauty to clothing and its accessories. It is influenced by culture and different trends, and has varied over time and place. "A fashion designer creates ...
er.


Early life and education

The lack of educational opportunities in Amritsar led her to move to
Simla Shimla (; ; also known as Simla, the official name until 1972) is the capital and the largest city of the northern Indian state of Himachal Pradesh. In 1864, Shimla was declared as the summer capital of British India. After independence, th ...
for her schooling, where she attended Loreto Convent. She later studied at
Lady Irwin College Lady Irwin College is a constituent college of the University of Delhi. Established in 1932, it is a women's college located in New Delhi, India, and offers graduate courses in Food Technology as well as graduate and post-graduate courses in H ...
, where she met and married Shashi Kumar, and then went on to accept a scholarship at Briarcliff College in New York, where she studied Art History. On returning to
India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...
, she studied museology at the Asutosh Museum of Indian Art, part of the
University of Calcutta The University of Calcutta (informally known as Calcutta University; CU) is a public collegiate state university in India, located in Kolkata, West Bengal, India. Considered one of best state research university all over India every year, ...
. Her son is
Oscar Oscar, OSCAR, or The Oscar may refer to: People * Oscar (given name), an Irish- and English-language name also used in other languages; the article includes the names Oskar, Oskari, Oszkár, Óscar, and other forms. * Oscar (Irish mythology) ...
nominated director,
Ashvin Kumar Ashvin Kumar is India's youngest Oscar-nominated and two-time national award-winning filmmaker, who has written, directed and produced a wide range of films, including India's only Oscar nominated short film ''Little Terrorist'' (2004), docume ...
.


Career

Kumar began her fashion business in Kolkata, using two small tables and hand-block printing techniques. Beginning with bridal wear and evening clothes in the 1960s and 70s, she eventually moved into the international market in the subsequent two decades. As well as shops in India, Kumar's company has also opened branches in Paris, London and New York. The London branch closed after three years, in 1999. Her company's annual turnover at the time was the highest of any Indian fashion outlet, estimated at around ₹10 billion. In 2002 she launched the "Label" line in partnership with her son Amrish. Kumar discusses her career at length in a recent interview for the Creating Emerging Markets project at the Harvard Business School, beginning with how she first broke into the Paris and New York fashion houses and department stores in the 1970s.


Designs

Kumar's designs focus on natural fabrics and traditional printing and weaving techniques. She has also included Western elements in her work, but has generally not innovated beyond traditional
sari A sari (sometimes also saree or shari)The name of the garment in various regional languages include: * as, শাৰী, xārī, translit-std=ISO * bn, শাড়ি, śāṛi, translit-std=ISO * gu, સાડી, sāḍī, translit-std ...
designs. Her clothes have been worn by celebrities such as
Princess Diana Diana, Princess of Wales (born Diana Frances Spencer; 1 July 1961 – 31 August 1997) was a member of the British royal family. She was the first wife of King Charles III (then Prince of Wales) and mother of Princes William and Harry. Her ac ...
,
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,
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, Madhuri Dixit Nene,
Madhur Jaffrey Madhur Jaffrey CBE (née Bahadur; born 13 August 1933) is an Indian-British-American actress, food and travel writer, and television personality. She is recognized for bringing Indian cuisine to the western hemisphere with her debut cookbook ...
,
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,
Dia Mirza Dia Mirza Rekhi (born Dia Handrich; 9 December 1981) is an Indian model, actress, producer, and social worker who predominantly works in Hindi films. Mirza won the title of Miss Asia Pacific International in 2000 after being crowned Femina Mis ...
,
Soha Ali Khan Soha Ali Khan Pataudi Khemu (born 4 October 1978) is an Indian actress who has worked in Hindi, Bengali and English films. She is the daughter of veteran actress Sharmila Tagore and former Indian cricket captain Mansoor Ali Khan Pataudi, and t ...
and
Jemima Goldsmith Jemima Marcelle Goldsmith (born 30 January 1974; known as Jemima Khan for work) is an English screenwriter, television, film and documentary producer and the founder of Instinct Productions, a television production company. She was formerly a j ...
.


Website

The domain ritukumar.com attracted 1,658,109 users in the year 2019. The company has also invested on server to handle excessive traffic during wedding seasons in India. The website of Ritu Kumar is designed by Digital Impressions.


Awards and recognition

In 2013 Ritu Kumar was given the
Padma Shri Padma Shri ( IAST: ''padma śrī''), also spelled Padma Shree, is the fourth-highest civilian award of the Republic of India, after the Bharat Ratna, the Padma Vibhushan and the Padma Bhushan. Instituted on 2 January 1954, the award is conf ...
award by the Government of India. She won the Achievement Award in 2012 at L’oreal Paris Femina Women’s Awards.


References


External links


Official Website

Ritu Kumar Label Official

Ritu Kumar other Official Website
{{DEFAULTSORT:Kumar, Ritu Indian women fashion designers Living people Recipients of the Padma Shri in other fields Artists from Amritsar 21st-century Indian designers Women artists from Punjab, India Year of birth missing (living people)