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The Riich M1 is a
city car The A-segment is the 1st category in the passenger car classification system defined by the European Commission. It is used for city cars, the smallest category of passenger cars defined. A-segment sales represent approx. 7-8% of the market in ...
produced by the Chinese automaker
Chery Chery Automobile Co. Ltd., trading as Chery and sometimes known by the pinyin transcription of its Chinese name, ''Qirui'' (), is a Chinese state-owned automobile manufacturer headquartered in Wuhu, Anhui, China. Founded in 1997, it is curr ...
between 2009 and 2014 and sold under the marque
Riich Riich () was an upmarket marque of the Chinese automaker Chery. Its models included a microvan, large sedans (the G5 and slightly bigger G6) and supermini Riich M series, including a five-door hatchback (M1), a small sedan (M5) and a five-door c ...
in China. The M1 was also known as the Chery M1 or Chery S18 in most of export market, and as a DR1 in
Italy Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical ...
assembled via CKD by DR Motor in Macchia d'Isernia. A notchback version, called Riich M5, was introduced in 2010, but production ended in 2014 due to poor sales. In 2017, Chinese automobile maker
Hawtai Hawtai (officially Hawtai Motor Group) is a Chinese automotive manufacturing company headquartered in Beijing, with production facilities in Ordos, Inner Mongolia, and Rongcheng, Shandong. Selling cars and SUVs under the Hawtai brand, from 2002 ...
acquired the license from Chery to build the EV-based M1 and production restarted in 2018. The Hawtai model was called S1 iEV360.


History

Developed on the same platform as the Chery QQ, the Riich M1 (Codeproject S18) was the smallest car marketed by Riich, the Chery division intended to sell better quality and better-finished cars than the rest of the parent company. In fact, the M1 was a totally new project compared to the old QQ that was still produced and updated several times. Launched the 16 August 2009 in China, the M1 has a five-door body with an MPV-like design. With a length of 3.60 meters the car was designed especially for export, in fact, it will be assembled under license in Italy by DR Motor going to be in direct competition with the European A-segment cars like the
Fiat Panda The Fiat Panda is a city car manufactured and marketed by Fiat since 1980, currently in its third generation. The first generation Panda (Mk 1: 1980–1986 & Mk2: 1986–2003), introduced in 1980, was a two-box, three-door hatchback designed b ...
,
Citroën C1 The Citroën C1 is a city car marketed by Citroën from June 2005 to January 2022, originally developed as part of the B-Zero project by PSA Peugeot Citroën in a joint venture with Toyota, with two generations produced. The C1 was developed a ...
,
Peugeot 107 The Peugeot 107 is a city car produced by French automaker Peugeot, launched in June 2005, and produced until 2014. The 107 was developed by the B-Zero project of PSA Peugeot Citroën in a joint venture with Toyota; the Citroën C1 and Toyota A ...
and
Hyundai i10 The Hyundai i10 is a city car produced by the South Korean manufacturer Hyundai since 2007. It replaced the Hyundai Atos in the model line-up, and was initially available only as a five-door hatchback body style. The third generation i10 was unve ...
. At launch the car was equipped with two four-cylinder petrol engines from the
Acteco ACTECO is an automobile engine brand created by Chery Automobile of China. Engines range in size from 800 cc to 4.0 L, with architectures including a straight-4 and V8. The range was developed with Austrian company AVL. Founded in 1997 ...
family developed by Chery and AVL. The 1.0 16V and 1.3 16V. The gearbox was a five-speed manual, or optional 5-speed automated manual on the 1.3. The interior was characterized by central instrumentation. Subsequently, the 1.0 engine was replaced by the new 1.1 16V Acteco. In November 2010, the
electric version ''Electric Version'' is the second studio album by Canadian indie rock group The New Pornographers. It was released on Matador Records and Mint Records on May 6, 2003. ''Electric Version'' placed at number seven in ''The Village Voice''s Pazz & ...
with an engine delivering and a total range of between came into production. In most
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and
Latin American Latin Americans ( es, Latinoamericanos; pt, Latino-americanos; ) are the citizens of Latin American countries (or people with cultural, ancestral or national origins in Latin America). Latin American countries and their diasporas are multi-eth ...
markets, the M1 will be exported from Chery to be sold under its own brand, being the Riich division specific to China. In 2013, the Riich brand is closed and some vehicles will continue to be sold under the Chery brand; the M1 will then become Chery M1. Production ends in 2014 due to low sales.


Riich X1 (crossover version)

An estate version with crossover cues called the Riich X1 was also available featuring a wagon body and black plastic cladding. After
Hawtai Hawtai (officially Hawtai Motor Group) is a Chinese automotive manufacturing company headquartered in Beijing, with production facilities in Ordos, Inner Mongolia, and Rongcheng, Shandong. Selling cars and SUVs under the Hawtai brand, from 2002 ...
's acquisition of the production license from Chery in 2017, the model was rebadged to Shendafei 2 XEV 360.


Riich M5 (notchback version)

In 2010, a notchback- sedan version called Riich M5 (Codeproject S18C) is presented, characterized by the rear volume but with 5-door. The bodywork is extended by 30 cm, the third volume guarantees a much bigger boot. The M5 is a total of length and is powered by the only 1.3-litr 16-valve petrol engine with manual or automatic transmission. Compared to the M1, there is no difference in the interior, also the front and the doors are kept. Production of the M5 ends in 2014, due to poor sales.


License built version


DR1 (2009–2014)

The M1 was produced in CKD by DR Motor in
Italy Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical ...
at the Macchia d'Isernia plant and renamed DR1. Production starts at the end of 2009 with a presentation at the
Bologna Motor Show The Bologna Motor Show (known as the "''Salone internazionale dell'auto e della moto di Bologna''" in Italian) was an auto show which was scheduled to be held annually in December, in Bologna, Italy. The editions of 2009 and 2012 were the shor ...
2009 and compared to the Chinese version the DR1 presents a new redesigned bumper with a rectangular grille and better-finished interiors, moreover, all the safety devices have been re-homologated according to
Europe Europe is a large peninsula conventionally considered a continent in its own right because of its great physical size and the weight of its history and traditions. Europe is also considered a subcontinent of Eurasia and it is located entirel ...
standards. Also, the structure had been revised to better fit the European driving, moreover, the body had been reinforced for the homologation in the
crash test A crash test is a form of destructive testing usually performed in order to ensure safe design standards in crashworthiness and crash compatibility for various modes of transportation (see automobile safety) or related systems and comp ...
s. Initially, it was proposed with the same 1.3 16V of the Chinese Riich M1. In 2011 the 1.1 16V was added. All the engines were also available with a dual-power supply with LPG system. Initially in Italy it was quite successful, however, sales later fell and production stopped in 2014. In Italy, a special version called ''DR1 Ambassador'' was also sold with enriched equipment and logos with the Italian flag applied on the side. The electric version (equal to the Riich M1 EV) had been exhibited at the Bologna Motor Show 2010 but has never entered production due to the low demand for electric vehicles in Italy. It has been replaced by DR Zero (rebadge of the second generation Chery QQ)


Hawtai S1 iEV360 (2018–present)

In 2017,
Hawtai Hawtai (officially Hawtai Motor Group) is a Chinese automotive manufacturing company headquartered in Beijing, with production facilities in Ordos, Inner Mongolia, and Rongcheng, Shandong. Selling cars and SUVs under the Hawtai brand, from 2002 ...
Motor Group acquired the license for production of the EV version from Chery and in 2018 began assembly with the presentation at the
Beijing } Beijing ( ; ; ), alternatively romanized as Peking ( ), is the capital of the People's Republic of China. It is the center of power and development of the country. Beijing is the world's most populous national capital city, with over 21 ...
Auto Show of the Hawtai version rebadged S1 iEV360. The car, compared to the original electric M1, has been re-engineered by adopting a new electric motor (with 58 horsepower) and new batteries that guarantee a range of about in the homologation in the NEDC cycle. The Hawtai version is sold only in China.Highlights of the 2018 Beijing Auto Show Day 2 Part 3
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References


External links

{{Chery Automobile Hatchbacks M1 Cars of China Cars introduced in 2009 2010s cars