Rickie Ricardo
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Rickie Ricardo (born Jorge Lima Jr. in
Newark, New Jersey Newark ( , ) is the most populous city in the U.S. state of New Jersey and the seat of Essex County and the second largest city within the New York metropolitan area.New York Yankees The New York Yankees are an American professional baseball team based in the Boroughs of New York City, New York City borough of the Bronx. The Yankees compete in Major League Baseball (MLB) as a member club of the American League (AL) Amer ...
, the
Philadelphia Eagles The Philadelphia Eagles are a professional American football team based in Philadelphia. The Eagles compete in the National Football League (NFL) as a member club of the league's National Football Conference (NFC) East division. The team plays ...
, and the
Philadelphia Phillies The Philadelphia Phillies are an American professional baseball team based in Philadelphia. They compete in Major League Baseball (MLB) as a member of the National League (NL) National League East, East division. Since 2004, the team's home sta ...
. He also hosts programs related to these teams.


Music broadcasting

Ricardo attended broadcasting school with the intention of being a
disc jockey A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include Radio personality, radio DJs (who host programs on music radio stations), club DJs (who work at a nightclub or music f ...
. He met
Frankie Crocker Frankie "Hollywood" Crocker (December 18, 1937 – October 21, 2000) was an American disc jockey who helped grow WBLS, the black music radio station in New York. Early soul radio According to popeducation.org, Crocker began his career in Buffal ...
in
Miami Beach Miami Beach is a coastal resort city in Miami-Dade County, Florida. It was incorporated on March 26, 1915. The municipality is located on natural and man-made barrier islands between the Atlantic Ocean and Biscayne Bay, the latter of which sep ...
; after a successful audition, Crocker gave him his nickname and Ricardo started a midday shift on
WBLS WBLS (107.5 MHz) is an urban adult contemporary formatted FM radio station, licensed to New York City. It is currently owned by Mediaco Holding and operated by Emmis Communications under a shared services agreement, along with sister stations ...
in 1981. Crocker also introduced Ricardo to
Rick James James Ambrose Johnson Jr. (February 1, 1948 – August 6, 2004), better known by his stage name Rick James, was an American singer-songwriter, musician and record producer. Born and raised in Buffalo, New York, James began his musical career in ...
; James later made Ricardo his master of ceremonies for six years. In 1992, at New York's
WSKQ-FM WSKQ-FM (97.9 MHz), known on-air as "La Mega 97.9", is a radio station licensed to New York City and is owned and operated by Spanish Broadcasting System (SBS). The station has a tropical format, which consists of such musical styles as salsa ...
, Ricardo helped to create and name the "Mega" brand targeted at bilingual Hispanic listeners.


Sports broadcasting

After the Florida Marlins (now
Miami Marlins The Miami Marlins are an American professional baseball team based in Miami. The Marlins compete in Major League Baseball (MLB) as a member club of the National League (NL) East division. The club's home ballpark is LoanDepot Park. The franc ...
) dumped many of their stars in a
fire sale A fire sale is the sale of goods at extremely discounted prices. The term originated in reference to the sale of goods at a heavy discount due to fire damage. It may or may not be defined as a closeout, the final sale of goods to zero inventory ...
after winning the 2003 World Series, the club sought Ricardo's help to attract young Latino fans. He started doing Spanish-language
play-by-play In sports broadcasting, a sports commentator (also known as sports announcer or sportscaster) provides a real-time commentary of a game or event, usually during a live broadcast, traditionally delivered in the historical present tense. Radio was ...
as a fill-in in
2005 File:2005 Events Collage V2.png, From top left, clockwise: Hurricane Katrina in the Gulf of Mexico; the Funeral of Pope John Paul II is held in Vatican City; "Me at the zoo", the first video ever to be uploaded to YouTube; Eris was discovered in ...
. The next year he started broadcasting
Philadelphia Phillies The Philadelphia Phillies are an American professional baseball team based in Philadelphia. They compete in Major League Baseball (MLB) as a member of the National League (NL) National League East, East division. Since 2004, the team's home sta ...
games in Spanish. He also hosted an English-language
sports talk Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-ai ...
show on
WIP-FM WIP-FM (94.1 MHz) is a commercial radio station licensed to serve Philadelphia, Pennsylvania. The station is owned by Audacy, Inc. and broadcasts a sports radio format. The WIP-FM offices and studios are co-located within Audacy's corporate hea ...
in
Philadelphia Philadelphia, often called Philly, is the largest city in the Commonwealth of Pennsylvania, the sixth-largest city in the U.S., the second-largest city in both the Northeast megalopolis and Mid-Atlantic regions after New York City. Sinc ...
which led to him becoming the
Eagles Eagle is the common name for many large birds of prey of the family Accipitridae. Eagles belong to several groups of genera, some of which are closely related. Most of the 68 species of eagle are from Eurasia and Africa. Outside this area, just ...
' Spanish-language announcer on
WEMG WEMG (1310 AM, "Mega 105.7") is a commercial AM radio station licensed to serve Camden, New Jersey. The station is owned by Mega-Philadelphia LLC and airs a Spanish Hits format. History The station was originally owned by the City of Camde ...
. From June 20 to 22, 2022, during a Yankees road series at the
Tampa Bay Rays The Tampa Bay Rays are an American professional baseball team based in St. Petersburg, Florida. The Rays compete in Major League Baseball (MLB) as a member club of the American League (AL) American League East, East division. Since its inception ...
, Ricardo filled in for John Sterling on the Yankees' English-language play-by-play radio call on WFAN-AM. Mark Chernoff, program director of WFAN, hired Ricardo in 2014 to be the Spanish radio voice of the
New York Yankees The New York Yankees are an American professional baseball team based in the Boroughs of New York City, New York City borough of the Bronx. The Yankees compete in Major League Baseball (MLB) as a member club of the American League (AL) Amer ...
on sister station
WADO WADO (1280 AM) is a commercial radio station licensed to New York City. It is owned and operated by Uforia Audio Network, a subsidiary of Univision. It broadcasts a Spanish-language sports radio format. By day, WADO is powered at 50,000 wat ...
. Ricardo is credited along with WFAN salesman Joe Rojas for growing Spanish-language ad sales on Yankee games from just over $300,000 to nearly $2 million between 2014 and 2017. Ricardo cites as his sportscasting influences
Jon Miller Jon Miller (born October 11, 1951) is an American sportscaster, known primarily for his broadcasts of Major League Baseball. Since 1997 he has been employed as a play-by-play announcer for the San Francisco Giants. He was also a baseball annou ...
, English-language voice of the
San Francisco Giants The San Francisco Giants are an American professional baseball team based in San Francisco, California. The Giants compete in Major League Baseball (MLB) as a member club of the National League (NL) West division. Founded in 1883 as the New Yor ...
, and Felo Ramírez, Spanish-language voice of the Marlins.


Notable calls

In football, Ricardo is known for his calls following successful and unsuccessful
field goal A field goal (FG) is a means of scoring in gridiron football. To score a field goal, the team in possession of the ball must place kick, or drop kick, the ball through the goal, i.e., between the uprights and over the crossbar. The entire ba ...
s. After
Jake Elliott Jake Daniel Elliott (born January 21, 1995) is an American football placekicker for the Philadelphia Eagles of the National Football League (NFL). He played college football at Memphis Tigers football, Memphis. He was part of the Eagles' Super Bo ...
's 61-yard game-ending field goal helped the Eagles defeat the
New York Giants The New York Giants are a professional American football team based in the New York metropolitan area. The Giants compete in the National Football League (NFL) as a member club of the league's National Football Conference (NFC) East division. ...
in 2017, Ricardo said ''¡Sí, señor!'' (Yes, sir!) five times. When
Cody Parkey Cody Parkey (born February 19, 1992) is an American football placekicker who is a free agent. He played college football at Auburn and was signed by the Indianapolis Colts as an undrafted free agent in 2014. He has also been a member of the Phi ...
kicked the infamous
Double Doink The Double Doink was a game-ending field goal attempt by Chicago Bears kicker Cody Parkey in the National Football League's 2018 NFC Wild Card game. Parkey's 43-yard field goal attempt against the Philadelphia Eagles was partially blocked by E ...
, a blocked field goal that caused the Eagles to defeat the
Chicago Bears The Chicago Bears are a professional American football team based in Chicago. The Bears compete in the National Football League (NFL) as a member club of the league's National Football Conference (NFC) North division. The Bears have won nine NF ...
and advance in the
2018–19 NFL playoffs The National Football League playoffs for the 2018 season began with the Wildcard Round on January 5, 2019, and concluded with Super Bowl LIII at Mercedes-Benz Stadium in Atlanta, Georgia, on February 3, 2019, when the New England Patriots def ...
, he shouted ''¡No, señor!'' six times in a call that went viral.


Personal life

Ricardo is of
Cuban Cuban may refer to: * Something of, from, or related to Cuba, a country in the Caribbean * Cubans, people from Cuba, or of Cuban descent ** Cuban exile, a person who left Cuba for political reasons, or a descendant thereof * Cuban citizen, a perso ...
ancestry. He is engaged to Maria "Macu" Berral, a sideline reporter for Eagles broadcasts who also covers the team for
Telemundo Telemundo (; formerly NetSpan) is an American Spanish-language Terrestrial television, terrestrial television network owned by NBCUniversal Television and Streaming#NBCUniversal Telemundo Enterprises, NBCUniversal Telemundo Enterprises, a divi ...
. Ricardo lives in
Edgewater, New Jersey Edgewater is a borough located along the Hudson River in Bergen County, New Jersey, United States. As of the 2010 United States Census, the borough had a population of 11,513,/nowiki>''sic''/nowiki> Hill Road was an important route to the top ...
. On September 1, 2021, after a Yankees game called remotely from
Yankee Stadium Yankee Stadium is a baseball stadium located in the Bronx, New York City. It is the home field of the New York Yankees of Major League Baseball, and New York City FC of Major League Soccer. Opened in April 2009, the stadium replaced the origi ...
, Yankees broadcaster John Sterling (also an Edgewater resident) was stranded in his car by flooding following
Hurricane Ida Hurricane Ida was a deadly and extremely destructive Category 4 Atlantic hurricane in 2021 that became the second-most damaging and intense hurricane to make landfall in the U.S. state of Louisiana on record, behind Hurricane Katrina in 200 ...
. Ricardo was driving his
Jeep Cherokee The Jeep Cherokee is a line of SUVs manufactured and marketed by Jeep over five generations. Originally marketed as a variant of the Jeep Wagoneer, the Cherokee has evolved from a full-size SUV to one of the first compact SUVs and into its curr ...
home and rescued Sterling, driving both home safely.


References


External links

* {{twitter, rr_ricardofan American people of Cuban descent Miami Marlins announcers New York Yankees announcers Philadelphia Eagles announcers Philadelphia Phillies announcers People from Newark, New Jersey People from Edgewater, New Jersey Year of birth missing (living people) Living people