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Rick Sklar (November 21, 1929 – June 22, 1992) was an American radio program director who, while at
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's WABC, was one of the originators of the
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.


Biography

Sklar grew up in
Brighton Beach, Brooklyn Brighton Beach is a neighborhood in the southern portion of the New York City borough of Brooklyn, within the greater Coney Island area along the Atlantic Ocean coastline. Brighton Beach is bounded by Coney Island proper at Ocean Parkway to ...
. He graduated from
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and volunteered at
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radio as a writer. He then worked at WPAC in Patchogue, New York, and in 1954 moved to WINS where he was assistant program director. In 1960, Sklar became program director at crosstown competitor WMGM. He moved to WABC in 1962 and became program director there in 1963. Under his management, WABC became the model for tight-playlist, teenager-targeted Top 40 programming, with a strong signal and famed
disc jockey A disc jockey, more commonly abbreviated as DJ, is a person who plays recorded music for an audience. Types of DJs include radio DJs (who host programs on music radio stations), club DJs (who work at a nightclub or music festival), mobile ...
s such as "Cousin Brucie" Bruce Morrow,
Dan Ingram Daniel Trombley Ingram (September 7, 1934 – June 24, 2018) was an American Top 40 radio disc jockey with a 50-year career on radio stations such as WABC and WCBS-FM in New York City. Career "Big Dan" started broadcasting at WHCH Hofstra Col ...
, Harry Harrison,
Chuck Leonard Charles Wesley Leonard (March 30, 1937, in Chicago, Illinois – August 12, 2004, in New York City, New York, New York) was an Americans, American radio personality at WABC (AM) in New York City during the 1960s and 1970s. His deep voice and smoo ...
, and
Ron Lundy Ron is a shortening of the name Ronald. Ron or RON may also refer to: Arts and media * Big Ron (''EastEnders''), a TV character * Ron (''King of Fighters''), a video game character *Ron Douglas, the protagonist in ''Lucky Stiff'' played by Joe ...
. His relationship with some of the DJs he oversaw was contentious at times. Scott Muni departed from WABC after a number of confrontations with Sklar over playlists including Sklar's refusal to remove Louis Armstrong's version of the #1 smash hit "Hello, Dolly" from the playlist at Muni's request. Under Sklar, the station's ratings soared and was often the most listened to radio station in North America through the mid-60s into the late 70s. In March 1977, Sklar was promoted to vice president of programming for ABC’s radio division. In 1984 he left ABC to start his own consulting firm, Sklar Communications. His autobiography, ''Rocking America: An Insider's Story: How the All-Hit Radio Stations Took Over America'' (), was published by
St. Martin's Press St. Martin's Press is a book publisher headquartered in Manhattan, New York City, in the Equitable Building. St. Martin's Press is considered one of the largest English-language publishers, bringing to the public some 700 titles a year under si ...
the same year. In an interview recorded in 1982, when WABC switched from music to talk programming, Sklar said:
Everything has to end, that's life, WABC is … like anything else it's part of life, couldn't go on forever. But … it was a wonderful thing … it was a one-of-a-kind … I don't think there'll ever be another station quite like that. I mean, the scope of the thing was so huge, was so grand; everything that was done was on such a massive scale. We gave out buttons, we gave out 14 million with the WABC call letters and if we spot you we'll give you $25,000. You know, this stuff is … it's just not done today.… We'll miss it.
Radio will go on and on forever. Radio's the most adaptable medium there is, and … the old WABC's place in radio will be remembered by everyone who ever heard it, who ever grew up with it, it'll be part of millions and millions—tens of millions of people's lives, and certainly the lives of everyone in the radio business. Now we just have to go on to new things, and I think we will.
Sklar continued to write articles and books as well as visiting various colleges discussing the business of radio in general. He was also an adjunct professor at St. John's University.


Personal life and death

Rick was married to the former Sydelle Helfgott, who also served as vice president for his company, Sklar Communications. They had two children: a son Scott and a daughter Holly and three grandchildren: Emily, Samantha and Jacob. Prior to his death, Sklar had been an avid runner for more than ten years, taking it up in the late 1970s. He ran his first
New York City Marathon The New York City Marathon (currently branded TCS New York City Marathon after its headline sponsor (commercial), sponsor) is an annual Marathon (sport), marathon () that courses through the five boroughs of New York City. It is the largest mar ...
in 1982, finishing 4 hours, 21 minutes, and 36 seconds; coming in 642nd out of 857 who finished the race in his age group. He began to have problems with his left foot, which necessitated him quitting the sport by 1990. In June 1992, he entered
Roosevelt Hospital Mount Sinai West, opened in 1871 as Roosevelt Hospital, is affiliated with the Icahn School of Medicine at Mount Sinai and the Mount Sinai Health System. The 514-bed facility is located in the Midtown West neighborhood of New York City. The f ...
in Manhattan for a minor
operation Operation or Operations may refer to: Arts, entertainment and media * ''Operation'' (game), a battery-operated board game that challenges dexterity * Operation (music), a term used in musical set theory * ''Operations'' (magazine), Multi-Ma ...
that would allow him to run again. Although in good health, he died on the operating table due to a lack of
oxygen Oxygen is the chemical element with the symbol O and atomic number 8. It is a member of the chalcogen group in the periodic table, a highly reactive nonmetal, and an oxidizing agent that readily forms oxides with most elements as ...
and other mistakes made by the hospital staff.


Legacy

Sydelle Sklar died on November 21, 1992 of
cancer Cancer is a group of diseases involving abnormal cell growth with the potential to invade or spread to other parts of the body. These contrast with benign tumors, which do not spread. Possible signs and symptoms include a lump, abnormal b ...
. Rick Sklar was posthumously inducted into the
National Radio Hall of Fame The Radio Hall of Fame, formerly the National Radio Hall of Fame, is an American organization created by the Emerson Radio Corporation in 1988. Three years later, Bruce DuMont, founder, president, and CEO of the Museum of Broadcast Communicati ...
the following year.


References


External links

* * http://www.radiohof.org/rick_sklar.htm {{DEFAULTSORT:Sklar, Rick 1930 births 1992 deaths People from Brighton Beach American radio producers