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Richard Parry-Jones (September 1951 – 16 April 2021) was a British engineer. He was the Group Vice-President of Global Product Development, Chief Technical Officer, and Head of Global R&D Operations at
Ford Motor Company Ford Motor Company (commonly known as Ford) is an American multinational automobile manufacturer headquartered in Dearborn, Michigan, United States. It was founded by Henry Ford and incorporated on June 16, 1903. The company sells automobi ...
. He retired in December 2007. Parry-Jones directed the concurrent development of dozens of vehicles at Ford and significantly influenced vehicles including the 1993
Ford Mondeo The Ford Mondeo is a large family car manufactured by Ford since 1993. The first Ford model declared as a "world car", the Mondeo was intended to consolidate several Ford model lines worldwide (the European Sierra, the Telstar in Asia and Austra ...
, both the 1998 International Ford Focus and 2000 North American Ford Focus, the European 1981 Escort and 1983 Sierra, as well as the Ka, Fiesta, Puma,
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, and
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. Parry-Jones oversaw product development for Ford vehicles worldwide, as well as design, research and vehicle technology. As Chief Technical Officer, he reported to the company's board of directors on technical matters, headed a technical staff of 30,000 engineers, scientists, designers and business professionals in North America, Europe, Latin America and the Asia-Pacific region, including the Ford,
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,
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,
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,
Land Rover Land Rover is a British brand of predominantly four-wheel drive, off-road capable vehicles, owned by multinational car manufacturer Jaguar Land Rover (JLR), since 2008 a subsidiary of India's Tata Motors. JLR currently builds Land Rovers ...
, and
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brands. Responsible for product safety and environmental initiatives at Ford, his work included follow-up work on the company's response to problems that arose through its use of Firestone tyres on Ford Explorer SUVs. He has described this as his most difficult time as an engineer. "I probably lost a half a stone over that period because it was just so intense. I learned a lot from that. Most of all I learned the power of really rigorous engineering analysis in saving lives." Parry-Jones has been noted for suggesting that "building a supercar is much easier than creating excellence for the millions."
Edmunds.com Edmunds.com Inc. (stylized as edmunds) is an American online resource for automotive inventory and information, including expert car reviews based on testing at the company's private facility. The company is headquartered in Santa Monica, Califor ...
called Parry-Jones a "driving dynamics guru" and Autocar called him "one of the world's leading automotive engineers."


Personal and professional history

Born in Bangor, North Wales, the descendant of a North Wales slate quarry worker, Parry-Jones got the idea to become an automotive engineer after seeing the
RAC Rally Wales Rally GB was the most recent iteration of the United Kingdom's premier international motor rally, which ran under various names since the first event held in 1932. It was consistently a round of the FIA World Rally Championship (WRC) calen ...
(now Rally GB) pass through the forest near his childhood home. Parry-Jones joined Ford product development in 1969 as an undergraduate trainee, and was awarded a first class honours degree in Mechanical Engineering from Salford University, Manchester in 1973. He was appointed Manager of Small Car Programs in 1982 and was named Executive Engineer of Ford's Technological Research in Europe in 1985, before adding responsibility for Vehicle Concepts a year later. Fluent in English and German, Parry-Jones's international experience includes an assignment as Director of Vehicle Concepts Engineering in the United States in 1988, before taking charge of Manufacturing Operations at Ford's Cologne, Germany, assembly plant in 1990. He retired from Ford in 2007, after 38 years with the company. While at Ford, Parry-Jones had been courted by
Ferdinand Piëch Ferdinand Karl Piëch (; 17 April 1937 – 25 August 2019) was an Austrian business magnate, engineer and executive who was the chairman of the executive board (''Vorstandsvorsitzender'') of Volkswagen Group in 1993–2002 and the chairman of th ...
to head the product development group at
Volkswagen AG Volkswagen AG (), known internationally as the Volkswagen Group, is a German multinational automotive manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. The company designs, manufactures and distributes passenger and commercial ...
. On retiring from Ford, Parry-Jones became involved on policy matters. He advised the
Welsh Government The Welsh Government ( cy, Llywodraeth Cymru) is the Welsh devolution, devolved government of Wales. The government consists of ministers and Minister (government), deputy ministers, and also of a Counsel General for Wales, counsel general. Minist ...
on economic development, transport, energy and IT infrastructure. He also worked with central government, including the
Department for Business, Innovation and Skills , type = Department , logo = Department for Business, Innovation and Skills logo.svg , logo_width = 200px , logo_caption = , picture = File:Лондан. 2014. Жнівень 26.JPG , seal = , se ...
(BIS), where he chaired the new Automotive Innovation and Growth Team and then the Automotive Council UK which supports the automotive industry in Britain. In July 2012, Parry-Jones became the chairman of
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, a position he retained for nearly three years. He was non-executive chairman of
Kelda Group Kelda Group is a British utility company. It is based in Bradford, England. It was formerly listed on the London Stock Exchange and a constituent of the FTSE 100 Index, but was taken private by a group of investors, Saltaire Water, in 2008. Sa ...
, non-executive director of
GKN plc GKN Ltd is a British multinational automotive and aerospace components business headquartered in Redditch, England. It is a long-running business known for many decades as Guest, Keen and Nettlefolds. It can trace its origins back to 1759 an ...
and Cosworth Group Holdings and a council member of both the
Royal Academy of Engineering The Royal Academy of Engineering (RAEng) is the United Kingdom's national academy of engineering. The Academy was founded in June 1976 as the Fellowship of Engineering with support from Prince Philip, Duke of Edinburgh, who became the first senior ...
and
Bangor University , former_names = University College of North Wales (1884–1996) University of Wales, Bangor (1996–2007) , image = File:Arms_of_Bangor_University.svg , image_size = 250px , caption = Arms ...
. Parry-Jones was a rugby fan, having played as a schoolboy. He died in a tractor accident on his Welsh farm.


50 metre test

In developing automobile dynamics, Parry-Jones became well known for suggesting that a great deal could be learned about a vehicle's dynamics within a simple 50 Metre Test, rather than testing the vehicle at top speed, Parry-Jones insisted that engineers drive very slowly for 50 metres, sensing the subtleties of the vehicle's dynamics. suggesting that "an engineer could learn more from the 50-metre test than laps at the limits around the track." Parry-Jones credited the racing driver Sir Jackie Stewart with influencing his approach to testing cars, saying "Jackie was tremendously helpful and influential with my approach. He's not an engineer so he can't fix cars, but he can extract information about a car's behavior in an uncannily detailed and superb way."


Environmentalism

Parry-Jones has embraced environmental initiatives. In a 2000 speech to the
Society of Automotive Engineers SAE International, formerly named the Society of Automotive Engineers, is a United States-based, globally active professional association and standards developing organization for engineering professionals in various industries. SAE Internatio ...
at
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, Parry-Jones said, "What our society wants us to do is to invent the technology to make personal, private transportation sustainable. People expect engineers to do the right thing. It's as if we had taken some kind of Hippocratic oath. And our profession has been around nearly as long as medicine itself."


Awards

Parry-Jones was named Man of the Year in 1994 by the British publication Autocar and in 1997 by
Automobile Magazine ''Automobile'' was an American automobile magazine published by the Motor Trend Group. A group of former employees of ''Car and Driver'' led by David E. Davis founded ''Automobile'' in 1986 with support from Rupert Murdoch's News Corporation, ...
. In 2001, he received the Golden Gear Award for Outstanding Automotive Achievement from the Washington Automotive Press Association, and was honoured as Marketing Statesman of the Year by the Sales and Marketing Executives of Detroit. He was an elected
Fellow A fellow is a concept whose exact meaning depends on context. In learned or professional societies, it refers to a privileged member who is specially elected in recognition of their work and achievements. Within the context of higher education ...
of both the
Royal Academy of Engineering The Royal Academy of Engineering (RAEng) is the United Kingdom's national academy of engineering. The Academy was founded in June 1976 as the Fellowship of Engineering with support from Prince Philip, Duke of Edinburgh, who became the first senior ...
and
Institution of Mechanical Engineers The Institution of Mechanical Engineers (IMechE) is an independent professional association and learned society headquartered in London, United Kingdom, that represents mechanical engineers and the engineering profession. With over 120,000 member ...
. In 2004 he was made an Honorary Fellow of the Royal Statistical Society in recognition of his pioneering work in the application of statistical methods to automobile engineering. He was appointed a
CBE The Most Excellent Order of the British Empire is a British order of chivalry, rewarding contributions to the arts and sciences, work with charitable and welfare organisations, and public service outside the civil service. It was established o ...
in the
2005 New Year Honours New Year Honours were granted in the United Kingdom and New Zealand at the start of 2005. Among these in the UK were knighthoods awarded to Mike Tomlinson, the educationalist; Derek Wanless, who led a review of the National Health Service; and ...
for services to the automobile industry. In 2005 Parry-Jones received an Honorary Fellowship by his 'home' University of Wales in the North Wales town. In 1995 he was awarded an Honorary Doctorate by
Loughborough University Loughborough University (abbreviated as ''Lough'' or ''Lboro'' for post-nominals) is a public research university in the market town of Loughborough, Leicestershire, England. It has been a university since 1966, but it dates back to 1909, when L ...
in recognition of his outstanding contributions to the motor industry and engineering education. He was also a Visiting Professor and Fellow at the university. In 2021, Autocar gave him a Lifetime Achievement award for his services to the automotive industry, informing him of it just two weeks before his death, which occurred in an accident involving a tractor on private land near Barmouth in Wales. Ford executive chairman Bill Ford described Mr Parry-Jones as a "rare talent who left an indelible mark on Ford and the industry".. On october 20, 2022, Ford Motor Company announced that a building used for the improvement of driving dynamics on Ford’s Lommel Proving Ground in Belgium will from now on be known as the Richard Parry-Jones Appraisal Center, in honour of the company’s renowned engineering leader.


References

{{DEFAULTSORT:Parry-Jones, Richard Ford executives British automobile designers People educated at Friars School, Bangor Alumni of the University of Salford 1951 births 2021 deaths Fellows of the Institution of Mechanical Engineers Commanders of the Order of the British Empire People from Bangor, Gwynedd