Retail geography, or geography of retailing, is the study of where to place retail stores based on where their customers are. The use of retail geography has grown significantly in the past decade as a result of the use of
geographic information systems
A geographic information system (GIS) is a type of database containing geographic data (that is, descriptions of phenomena for which location is relevant), combined with software tools for managing, analyzing, and visualizing those data. In a br ...
(
GIS
A geographic information system (GIS) is a type of database containing Geographic data and information, geographic data (that is, descriptions of phenomena for which location is relevant), combined with Geographic information system software, sof ...
). It first emerged in the
United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
in the 1960s. In the 1990s, the "new retail geography" emerged.
Related Research Books
*
John Alan Dawson, 1980, ''Retail Geography'',
London
London is the capital and largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary down to the North Sea, and has been a majo ...
:
Croom Helm
Routledge () is a British multinational publisher. It was founded in 1836 by George Routledge, and specialises in providing academic books, journals and online resources in the fields of the humanities, behavioural science, education, law, and ...
.
*Mark Birkin; Graham Clarke; Martin P. Clarke (14 June 2002). ''Retail Geography and Intelligent Network Planning''.
John Wiley & Sons
John Wiley & Sons, Inc., commonly known as Wiley (), is an American multinational publishing company founded in 1807 that focuses on academic publishing and instructional materials. The company produces books, journals, and encyclopedias, in p ...
.
See also
*
Marketing geography
In marketing, geomarketing (also called marketing geography) is a discipline that uses geolocation (geographic information) in the process of planning and implementation of marketing activities.
*
Geo (marketing)
In marketing, geomarketing (also called marketing geography) is a discipline that uses geolocation (Geography, geographic information) in the process of planning and implementation of marketing activities.
*
Economic geography
Economic geography is the subfield of human geography which studies economic activity and factors affecting them. It can also be considered a subfield or method in economics.
There are four branches of economic geography.
There is,
primary secto ...
*
Business geography
References
Economic geography
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