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Remezcla is an American media company focusing on the
Latin American Latin Americans ( es, Latinoamericanos; pt, Latino-americanos; ) are the citizens of Latin American countries (or people with cultural, ancestral or national origins in Latin America). Latin American countries and their diasporas are multi-eth ...
cultural sphere. It serves the
millennial Millennials, also known as Generation Y or Gen Y, are the Western demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000 ...
market.


History

The brand was founded by Claire Frisbie, Andrew Herrera and Nuria Net in 2006, had no outside funding; it first received external funding in 2017, from the Hemisphere Media Group, which was used to "aggressively" expand its video content production. It is operated by members of its own demographic, young Latinos. Its Editor-in-chief is Andrea Gompf, who encountered the brand as a magazine when it emerged in 2008. In 2018, Gompf said that she "fell in love with its fresh voice and perspective" immediately, as it was the first publication she felt represented her as a U.S.-born Latina. She then emailed the company asking for a job when it was still a recommendations newsletter and culture blog. It launched a revamped website in 2014 and moved to a full time headquarters in Bushwick, Brooklyn with 35 employees in 2016. In 2019 it won the Best Social Video: Food & Drink award at the
Webby Awards The Webby Awards are awards for excellence on the Internet presented annually by the International Academy of Digital Arts and Sciences, a judging body composed of over two thousand industry experts and technology innovators. Categories include ...
, for "Chinese Latinos Explain Chino-Latino Food", and partnered with
Infiniti is the luxury vehicle division of the Japanese automaker Nissan. Infiniti officially started selling vehicles on November 8, 1989, in North America. The marketing network for Infiniti-branded vehicles included dealers in over 50 countries in ...
to create a series of cultural events, including publicizing street food and art. It also expanded its influence in 2019, being one of the companies invited by The Black List to create The Latinx List, with an aim of improving Latin representation in Hollywood. Film and TV editor Vanessa Erazo said they "hope to spotlight screenwriters who will create opportunities for Latino talent to thrive in front of the camera and behind it".


References

{{Reflist 2008 establishments in New York City Companies based in Brooklyn Mass media in Mexico Mass media in the United States Mass media companies established in 2008