Regionalmedien Austria (RMA) is an Austrian media company, that produces free newspapers with local and regional content in all districts of Austria and also operates „meinbezirk.at", the online-platform for numerous company-owned regional newspapers.
Distribution
According to ''Österreichische Media-Analyse'' (MA, Austrian Media Analysis) for 2020 the local weekly newspapers under the RMA umbrella reached 3,336,000 readers, or 44.3% of the total national audience.
[
The Österreichische Auflagenkontrolle (ÖAK, Austrian Circulation Audit) said the RMA overall distribution with partners for the second half of 2020 was 3,374,561 copies.][
]
Corporate structure
RMA was formed in 2009 as a 50/50 joint venture of the Styria Media Group
The Styria Media Group AG, often referred to as just Styria, is an Austrian media company founded in 1869 and based in Graz. The company is one of the largest media companies in Austria, Croatia
, image_flag = Flag of Croatia.svg
, ...
AG and Moser Holding.[
Since March 2017, Georg Doppelhofer and Gerhard Fontan have formed the Management Board of Regionalmedien Austria AG.][
The RMA Group consists of RMA AG and the individual state companies.
RMA has 82 offices in Austria, with about 800 regional employees.
Editorial content and sales are managed at three levels: locally in each district, regionally in each province and nationally throughout Austria.
Because of this structure advertising can be booked and tailored at the district, state and national levels, which gives flexibility in targeting.][
The newspapers in the RMA-group are free and are distributed to households throughout Austria.
The papers are entirely funded by advertising revenue.
Gross revenues of RMA in 2019 were €95.4 million.
2019 earnings before interest, taxes and depreciation (EBITDA) were €13.9 million.][
]
Editorial policy
The editors of the newspapers throughout the Regionalmedien Austria are independent.
The RMA local weekly newspapers and online portals deliver local news from the immediate environment of the reader.
In addition, they report on statewide and Austria-wide news and events.
Articles on topics of interest to all readers are provided under headings such as "Health", "Motor & Mobility", "Business & Career" and "Building & Living".
Media
Regionalmedien Austria AG unites a total of 129 newspapers of the brands bz-Wiener Bezirkszeitung, Bezirksblätter Burgenland
Burgenland (; hu, Őrvidék; hr, Gradišće; Austro-Bavarian: ''Burgnland;'' Slovene: ''Gradiščanska'') is the easternmost and least populous state of Austria. It consists of two statutory cities and seven rural districts, with a total of ...
, Lower Austria
Lower Austria (german: Niederösterreich; Austro-Bavarian: ''Niedaöstareich'', ''Niedaestareich'') is one of the nine states of Austria, located in the northeastern corner of the country. Since 1986, the capital of Lower Austria has been Sankt P ...
, Salzburg
Salzburg (, ; literally "Salt-Castle"; bar, Soizbuag, label=Bavarian language, Austro-Bavarian) is the List of cities and towns in Austria, fourth-largest city in Austria. In 2020, it had a population of 156,872.
The town is on the site of the ...
and Tyrol
Tyrol (; historically the Tyrole; de-AT, Tirol ; it, Tirolo) is a historical region in the Alps - in Northern Italy and western Austria. The area was historically the core of the County of Tyrol, part of the Holy Roman Empire, Austrian Emp ...
, WOCHE Carinthia
Carinthia (german: Kärnten ; sl, Koroška ) is the southernmost States of Austria, Austrian state, in the Eastern Alps, and is noted for its mountains and lakes. The main language is German language, German. Its regional dialects belong to t ...
and Styria
Styria (german: Steiermark ; Serbo-Croatian and sl, ; hu, Stájerország) is a state (''Bundesland'') in the southeast of Austria. With an area of , Styria is the second largest state of Austria, after Lower Austria. Styria is bordered to ...
, the cooperation partners Bezirksrundschau Oberösterreich and Regionalzeitungen Vorarlberg
Vorarlberg ( , ; gsw, label=Vorarlbergisch, Vorarlbearg, , or ) is the westernmost States of Austria, state () of Austria. It has the second-smallest geographical area after Vienna and, although it also has the second-smallest population, it is ...
, as well as the monthly magazines of Regionalmedien Carinthia
Carinthia (german: Kärnten ; sl, Koroška ) is the southernmost States of Austria, Austrian state, in the Eastern Alps, and is noted for its mountains and lakes. The main language is German language, German. Its regional dialects belong to t ...
and "der Grazer".
Ring Media
129 local editions (marketed nationally), published weekly Wednesday-Friday:
* bz-Wiener Bezirkszeitung with 23 district editions
* Bezirksblätter Burgenland with 6 local Issues
* Bezirksblätter Niederösterreich with 29 local Issues
* Bezirksblätter Salzburg with 7 local Issues
* Bezirksblätter Tirol with 12 local Issues
* WOCHE Kärnten with 12 local Issues
* WOCHE Steiermark with 18 local Issues
* Bezirksrundschau Oberösterreich (partner) with 17 local Issues
* Regionalzeitungen Vorarlberg (partner) with 5 local Issue
Magazines (not included in MA and ÖAK data for total RMA)
* der Grazer (weekly, Sunday)
* Draustädter, Feldkirchner, Gailtaler, Klagenfurter, Lavanttaler, Spittaler, St. Veiter und Völkermarkter LEBEN (monthly)
*Mein Sonntag (monthly)
Digital
Digital Media are:
*www.meinbezirk.at
*www.grazer.at
*www.rmk.at
*meinbezirk espresso – Nachrichten zum Swipen (App for Android and iOS)
*meinbezirk ePaper (App for Android and iOS)
In addition, RMA Gesundheit provides comprehensive health information with the MINI MED series of events, the magazine Hausarzt, gesund.at and minimed.at.
References
External links
Online-Portal "meinbezirk.at"Website of Regionalmedien Austria AG
{{Authority control
Mass media companies of Austria
Mass media in Vienna
2009 establishments in Austria
Mass media companies established in 2009