"Rampampam" is a song by Romanian singer and songwriter Minelli, released for digital download and

streaming Streaming media is multimedia that is delivered and consumed in a continuous manner from a source, with little or no intermediate storage in network elements. ''Streaming'' refers to the delivery method of content, rather than the content it ...

Global Records Global Records is a Romanian independent record label founded in 2008 by Ștefan Lucian. History Global Records's first signed artist was Inna in 2008, whose career has been spanning over 10 years. She has released a series of international ...

on 18 March 2021 as a

single Single may refer to: Arts, entertainment, and media * Single (music), a song release Songs * "Single" (Natasha Bedingfield song), 2004 * "Single" (New Kids on the Block and Ne-Yo song), 2008 * "Single" (William Wei song), 2016 * "Single", by ...

. A

house A house is a single-unit residential building. It may range in complexity from a rudimentary hut to a complex structure of wood, masonry, concrete or other material, outfitted with plumbing, electrical, and heating, ventilation, and air condi ...

track, it was written by Minelli and produced by Viky Red. Lyrically, Minelli discusses a toxic relationship and the other partner's eventual revengeful feelings. Manuel Probst of Dance Charts gave the song a positive review upon release, praising its catchiness and Minelli's vocal delivery. Commercially, "Rampampam" topped the official rankings in Bulgaria, Czech Republic, Hungary, the

Commonwealth of Independent States The Commonwealth of Independent States (CIS) is a regional intergovernmental organization in Eurasia. It was formed following the dissolution of the Soviet Union in 1991. It covers an area of and has an estimated population of 239,796,010. ...

(CIS), Lithuania and Russia. The song has been further certified double platinum by the

Polish Society of the Phonographic Industry The Polish Society of the Phonographic Industry ( pl, Związek Producentów Audio-Video, ZPAV) is the trade organization that represents the interests of the music industry in Poland, and the Polish chapter of the International Federation of the ...

(ZPAV). To promote "Rampampam", an accompanying

music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a m ...

was uploaded to the singer's

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channel simultaneously with the single's digital release. Directed by Kobzzon, it portrays Minelli and two other women pouring gasoline on a car which features a man trapped inside. The singer further performed the song on Romanian and Bulgarian radio stations throughout May and June 2021, respectively.

Background and composition

Minelli, born Luisa Luca, is a Romanian singer, composer and songwriter signed to

. In 2006, at the age of 16, she was part of the native girl band

Wassabi Wassabi were a Romanian musical girl group established in 2006 under the management of Marius Moga, who also wrote many of their songs. The band was made up of Laura Petrescu, Veronica Tecaru, Ramona Sora, and Luisa Luca. Career The group lau ...

formed by

Marius Moga Marius Moga () is a Romanian singer, songwriter, producer and television personality. He writes and produces music in various styles and genres, especially pop, R&B and club music. In 2011, he became the judge and mentor of the reality singing sho ...

. Upon their disbandment, Minelli pursued a solo career, contributing features to LoL Deejays and Follow Your Instinct's "Portillia de bobo" (2013) and Dave Ramone's "Love On Repeat" (2016), which reached modest chart peaks in France and Germany, respectively. "Empty Spaces" (2017) eventually secured her a record deal with

Ultra Records Ultra Records is an American record label formed in New York City in 1995 by former PolyGram and Virgin Records executive Patrick Moxey. As of December 23, 2012, Ultra entered a global partnership with Sony Music, giving its artists access to ...

, and "Addicted" (2019) with Sickotoy and "Mariola" (2019) climbed to respective peaks of numbers two and one on the Romanian

Airplay 100 Multiple record charts have been inaugurated in Romania since the 1990s. The Romanian Top 100 was the country's national chart until 2012. Founded in 1995, it was a ranking based on the compilation of charts submitted by local Romanian radio stat ...

ranking. As a songwriter, Minelli's portfolio includes songs such as

Inna Elena Alexandra Apostoleanu (born 16 October 1986), known professionally as Inna (stylized in all caps), is a Romanian singer. Born in Mangalia and raised in Neptun, she studied political science at Ovidius University before meeting the Roma ...

's " Flashbacks" (2021), which achieved success in Eastern Europe. "Rampampam", a

track with

slap house A : Emphasizes a repetitive, hypnotic and trance-like style, often with samples or spoken lines instead of lyrics. It has core electronic "squelch" sounds that were developed around the mid-1980s, particularly by DJs from Chicago who experi ...

-inspired

bassline Bassline (also known as a bass line or bass part) is the term used in many styles of music, such as blues, jazz, funk, Dub music, dub and electronic music, electronic, traditional music, traditional, or classical music for the low-pitched Part ( ...

s, was composed by its songwriter Minelli and producer Viky Red. Minelli came up with the

hook A hook is a tool consisting of a length of material, typically metal, that contains a portion that is curved or indented, such that it can be used to grab onto, connect, or otherwise attach itself onto another object. In a number of uses, one e ...

in around five minutes after Viky Red had presented her an instrumental. She went on to utilize the term "rampampam" in the lyrics, which is used to compare being hurt by a lover to shooting a gun. Overall, the track discusses a toxic relationship that ends in revenge. Minelli further stated about the song's meaning and her collaboration with Viky Red: "I think Rampampam"brings a dose of courage and strength, even if the main theme is a relationship that has caused injuries. Every time I work with Viky Red the result is one that delights me, as well this time".

Release and reception

"Rampampam" was first released as a

for digital download and

in Romania and Russia by Global Records on 18 March 2021. Two days later, the song was sent to Romanian radio stations. "Rampampam" was subsequently issued in various other territories on 18 June 2021 by

Warner Music Poland Warner Music Poland Sp. z o.o., is a Polish subsidiary of Warner Music Group, it was founded in 1994 in Warsaw. The label's CEO is Piotr Kabaj. The label started with a catalog of Polish national record label Polton which was bought from Starst ...

, with alternative versions having also been made available, including a partly French language one. Seven of the several remixes created for "Rampampam" are featured on a remix EP distributed by

Spinnin' Records Spinnin' Records is a Dutch electronic music record label founded in 1999 by Eelko van Kooten and Roger de Graaf. In September 2017, Warner Music Group acquired Spinnin' Records for over $100 million. Background Van Kooten is the son of former ...

. Upon release, Manuel Probst, writing for the German website Dance Charts, gave the song a positive review, concentrating his praise on the track's catchiness and Minelli's vocals. After having trended on several Shazam and

Spotify Spotify (; ) is a proprietary Swedish audio streaming and media services provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. It is one of the largest music streaming service providers, with over 456 million monthly active us ...

charts worldwide, "Rampampam" topped the official rankings in Bulgaria, Czech Republic, Hungary, the

(CIS), Lithuania and Russia, while peaking at number two on charts in native Romania, Poland and Ukraine. On the week ending 28 August 2021, "Rampampam" reached number 139 on ''

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'' Global Excl. U.S. chart. The song has been certified triple platinum by the

(ZPAV) in September 2022 for moving 150,000 units.

Music video and promotion

An accompanying

was uploaded to Minelli's

channel on 18 March 2021. On 23 March 2021, the visual was sent to Romanian television channels. It was directed by Kobzzon, while Paul Tatcu served as the

director of photography The cinematographer or director of photography (sometimes shortened to DP or DOP) is the person responsible for the photographing or recording of a film, television production, music video or other live action piece. The cinematographer is the ch ...

. The clip is centered around the revengeful lyrical content of the song, portraying Minelli and two other women in a dark room, pouring gasoline over a car which features a man locked inside. Interspersed scenes feature the singer surrounded by black balloons and sitting on a red chair, watching footage of the aforementioned man on an oversized display. The music video ends with Minelli holding a lighter in front of the car, suggesting her desire of setting it on fire. For further promotion of "Rampampam", the #DoTheRampampam challenge was introduced on

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in June 2021, yielding in more than 2,000 videos being created. Minelli performed the song live on several occasions, beginning with the Romanian radio stations

Kiss FM Kiss FM, Kiss Radio or variants may refer to: Asia-Oceania * Various Kiss FM-branded stations in the Philippines ** 95.1 Kiss FM, Lucena, Quezon ** 102.3 Kiss FM, Tagbilaran, Bohol * Kiss92 FM, Singapore * KISS 969, Sri Lanka * Kiss Radio Taiwan ...

and

Pro FM Pro FM is a radio station in Romania and Moldova, it broadcasts in Romanian language. It was sold by Central European Media Enterprises to RCS & RDS Digi Communications, also known as RCS & RDS, is a Romanian telecommunication holding company ...

on 9 and 24 May 2021, respectively. On 9 June 2021, the singer also made appearances to sing the track for the Bulgarian radios The Voice and

NRJ NRJ (NRJ is an acronym read as Nouvelle Radio Jeune, or ''énergie'' in French, pronounced , literally "energy") is a private French radio station created by Jean-Paul Baudecroux and Max Guazzini in June 1981, and was widely popularized than ...

Track listing

*Digital download #"Rampampam" – 3:20 *Digital download (Alternative versions)Citations regarding the alternative versions of "Rampampam": * * * * * * * * * #"Rampampam" (French Version) – 3:18 #"Rampampam" (BTTN Remix) – 2:55 #"Rampampam" (DaWho Remix) – 3:17 #"Rampampam" (DJ Dark and Mentol Remix) – 3:24 #"Rampampam" (Ferki Remix) – 3:10 #"Rampampam" (Filatov & Karas Remix) – 2:32 #"Rampampam" (Get Better Remix) – 4:29 #"Rampampam" (Hayasa G and Kazu Remix) – 3:07 #"Rampampam" (Kean Dysso Remix) – 3:18 #"Rampampam" (NALYRO Remix) – 3:10 #"Rampampam" (Robert Cristian Remix) – 3:00 #"Rampampam" (Vadim Adamov and Hardphol Remix) – 3:37 #"Rampampam" (Vize and Averro Remix) – 2:46 #"Rampampam" (Wh0 Remix) – 3:23 #"Rampampam" (Partywithray Remix) – 3:23

Charts

Weekly charts

Monthly charts

Year-end charts

Certifications

Release history

References

{{reflist, 30em Number-one singles in Russia English-language Romanian songs 2021 songs 2021 singles Number-one singles in the Commonwealth of Independent States Number-one singles in Hungary