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Radenska is a
Slovenia Slovenia ( ; sl, Slovenija ), officially the Republic of Slovenia (Slovene: , abbr.: ''RS''), is a country in Central Europe. It is bordered by Italy to the west, Austria to the north, Hungary to the northeast, Croatia to the southeast, an ...
-based worldwide known brand of
mineral water Mineral water is water from a mineral spring that contains various minerals, such as salts and sulfur compounds. Mineral water may usually be still or sparkling (carbonated/effervescent) according to the presence or absence of added gases. Tra ...
, trademark of Radenska d.o.o. company. It is one of the oldest
Slovenian brands {{Orphan, date=April 2022 The following are brands and firms of Slovenia. Famous companies * Gorenje : Producer kitchen appliances * Radenska: sparkling water * Barcaffe: Slovenian caffee * Tomos: Slovenian motors * Elan (company), Elan: produc ...
.


Brand history

Development of the mineral water company started at
Radenci Radenci (; german: Bad Radein) is a town on the right bank of the Mura River in the Mura Statistical Region of northeastern Slovenia. It is a well-known spa town and was first mentioned in written documents dating back to 1436. After 1833, when a ...
in 1869, when Karl Henn, owner of the land, filled the first bottles of mineral water. By the end of the century, the company had sold over 1 million bottles.


Three hearts

Mineral water brand name ''Radenska Three Hearts'' (Radenska Tri srca) has been in use since 1936. It was designed in 1931 by the illustrator
Milko Bambič Milko Bambič (26 April 1905 – 20 May 1991) also known by the nicknames Cvetanov and Banetov, was a prolific illustrator, cartoonist, caricaturist, inventor, children's writer, publicist, and painter from the Slovene minority in Ital ...
. According to the author, the three hearts symbolised three former nations of the
Kingdom of Yugoslavia The Kingdom of Yugoslavia ( sh-Latn-Cyrl, separator=" / ", Kraljevina Jugoslavija, Краљевина Југославија; sl, Kraljevina Jugoslavija) was a state in Southeast Europe, Southeast and Central Europe that existed from 1918 unt ...
: Serbs, Croats, and Slovenes.


Sponsorship

The company is the title sponsor of
UCI Continental The UCI Continental Circuits are a series of road bicycle racing competitions which were introduced in 2005 by the Union Cycliste Internationale (UCI) to expand cycling around the world. The five circuits (representing the continents of Africa, the ...
cycling team A cycling team is a group of cycle sport, cyclists who join a team or are acquired and train together to compete in bicycle racing, bicycle races whether amateur or professional – and the supporting personnel. Cycling teams are most important i ...
.


References


External links


Radenska
homepage {{Slovenia-stub Bottled water brands Slovenian brands 1869 introductions 1869 establishments in Austria-Hungary Slovenian drinks