A rack card is a document used for
commercial advertising
A television advertisement (also called a television commercial, TV commercial, commercial, spot, television spot, TV spot, advert, television advert, TV advert, television ad, TV ad or simply an ad) is a span of television programming produce ...
, frequently in convenience stores, hotels, landmarks, restaurants,
rest area
A rest area is a public facility located next to a large thoroughfare such as a motorway, expressway, or highway, at which drivers and passengers can rest, eat, or refuel without exiting onto secondary roads. Other names include motorway servi ...
s and other locations that enjoy significant foot traffic.
The Importance of Creating a Rack Card for Your Lodging Establishment
/ref> Rack cards are typically 4 by 9 inches in size and sport high-impact graphic design
Graphic design is a profession, academic discipline and applied art whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. Graphic design is an interdiscipli ...
.
See also
*Marketing communications
Marketing Communications (MC, marcom(s), marcomm(s) or just simply communications) refers to the use of different marketing channels and tools in combination.Tomse, & Snoj, 2014 Marketing communication channels focus on how businesses communicate ...
References
External links
93 Outstanding Rack Card Design Examples
Advertising
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