Rachel Noerdlinger
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Rachel Noerdlinger (born November 14, 1970) is an American publicist and longtime communications advisor to
National Action Network The National Action Network (NAN) is a not-for-profit, civil rights organization founded by the Reverend Al Sharpton in New York City, New York, in early 1991. In a 2016 profile, '' Vanity Fair'' called Sharpton "arguably the country's most infl ...
and national civil rights leader
Rev. Al Sharpton Alfred Charles Sharpton Jr. (born October 3, 1954) is an American civil rights activist, Baptist minister, talk show host and politician. Sharpton is the founder of the National Action Network. In 2004, he was a candidate for the Democratic ...
. She served as chief of staff to New York City First Lady
Chirlane McCray Chirlane Irene McCray (born November 29, 1954) is an American writer, editor, and activist. She is married to former New York City Mayor Bill de Blasio and had been described as de Blasio's "closest advisor." She chaired the Mayor's Fund to Adva ...
. After leaving public service, Noerdlinger became a managing director at Mercury Public Affairs.


Education and family

Rachel Noerdlinger is the adopted daughter of Peter and Judy Noerdlinger. Noerdlinger is black, and her parents are white. In 1996, Noerdlinger wrote a Washington Post op-ed arguing that black adoptees should be placed with white families only "as a last resort". Noerdlinger later stated that after she became pregnant with her son, Khari, her views on
transracial adoption Interracial adoption (historically referred to as transracial adoption) refers to the act of placing a child of one racial or ethnic group with adoptive parents of another racial or ethnic group. Interracial adoption is not inherently the same as ...
changed. Noerdlinger is a graduate of
Mills College Mills College at Northeastern University is a private college in Oakland, California and part of Northeastern University's global university system. Mills College was founded as the Young Ladies Seminary in 1852 in Benicia, California; it was ...
, an all-women's college in
Oakland, California Oakland is the largest city and the county seat of Alameda County, California, United States. A major West Coast of the United States, West Coast port, Oakland is the largest city in the East Bay region of the San Francisco Bay Area, the third ...
.


Career

A publicist, Noerdlinger is the President of Noerdlinger Media. She interned at the Terrie Williams Agency, a preeminent African-American public relations firm. While interning at the Terrie Williams Agency, Noerdlinger worked with attorney Johnnie Cochran, whom she later served as a public relations advisor. She developed a strong relationship with one of Cochran's clients, Al Sharpton. Her PR firm worked on the
Sean Bell Sean, also spelled Seán or Séan in Irish English, is a male given name of Irish origin. It comes from the Irish versions of the Biblical Hebrew name ''Yohanan'' (), Seán (anglicized as ''Shaun/ Shawn/ Shon'') and Séan (Ulster variant; angli ...
case, the Jena Six case, and the Megan Williams case. She was Press Secretary for Sharpton's 2004 United States Democratic Presidential run. She has had a weekly segment on Sharpton's radio show. She has been called "the public relations force behind Rev. Al Sharpton and National Action Network"; she has advised Sharpton and the Network on communications since the late 1990s. Noerdlinger Media's clients also include or have included
The Cochran Firm The Cochran Firm is a law firm in the United States founded by the late Johnnie Cochran in Los Angeles in 1968. History In 1997, Cochran partnered with Samuel A. Cherry Jr., Keith Givens, and Jock M. Smith. The partnership of Cochran Cherry Givens ...
; Paul B. Weitz and Associates; Lifflander and Reich, LLP; Rubenstein and Rynecki; and Sunshine Sachs Public Relations. Noerdlinger worked on many high-profile criminal justice reform cases including the case of
Eric Garner On July 17, 2014, Eric Garner was killed in the New York City borough of Staten Island after Daniel Pantaleo, a New York City Police Department (NYPD) officer, put him in a prohibited chokehold while arresting him. Video footage of the inciden ...
in New York and
Stephon Clark In the late evening of March 18, 2018, Stephon Clark, a 22-year-old African-American man, was shot and killed in Meadowview, Sacramento, California by Terrence Mercadal and Jared Robinet, two officers of the Sacramento Police Department in the ...
in Sacramento. After serving as Chief of Staff to New York City First Lady
Chirlane McCray Chirlane Irene McCray (born November 29, 1954) is an American writer, editor, and activist. She is married to former New York City Mayor Bill de Blasio and had been described as de Blasio's "closest advisor." She chaired the Mayor's Fund to Adva ...
, Noerdlinger became a Managing Director at Mercury Public Affairs.


Chief of Staff to Chirlane McCray

On January 20, 2014, New York City Mayor
Bill de Blasio Bill de Blasio (; born Warren Wilhelm Jr., May 8, 1961; later Warren de Blasio-Wilhelm) is an American politician who served as the 109th mayor of New York City from 2014 to 2021. A member of the Democratic Party, he held the office of New Yor ...
appointed Noerdlinger as
Chief of Staff The title chief of staff (or head of staff) identifies the leader of a complex organization such as the armed forces, institution, or body of persons and it also may identify a principal staff officer (PSO), who is the coordinator of the supporti ...
to New York City First Lady
Chirlane McCray Chirlane Irene McCray (born November 29, 1954) is an American writer, editor, and activist. She is married to former New York City Mayor Bill de Blasio and had been described as de Blasio's "closest advisor." She chaired the Mayor's Fund to Adva ...
, a position that had not existed previously. Her annual salary was $170,000. Noerdlinger's appointment led to controversy: Noerdlinger was criticized for not disclosing in a background questionnaire that she lived with her boyfriend, Hassaun McFarlane, who has an extensive criminal record that includes guilty pleas for manslaughter and drug trafficking. Noerdlinger was not disciplined for this omission, as the Department of Investigation "found no evidence of intent to deceive the Mayor or City Hall." Reports also indicated that Noerdlinger's home in Edgewater, New Jersey had a $28,190 federal tax lien placed on it in 2011. Noerdlinger had an outstanding E-ZPass bill of more than $7,000 for unpaid tolls and related fees on two license plates, but was paying those debts through a payment plan. Noerdlinger also received negative media attention because of derogatory comments about police made on social media by McFarlane and by Noerdlinger's son, Khari. Noerdlinger was granted a waiver to city employee residency rules by de Blasio for living in Edgewater because she said that her son, had suffered significant injuries from car accidents and needed to be near his doctors; however, Khari Noerdlinger was healthy enough to play on his high school football team after recovering from his injuries. De Blasio defended Noerdlinger, comparing media attacks on her to
McCarthyism McCarthyism is the practice of making false or unfounded accusations of subversion and treason, especially when related to anarchism, communism and socialism, and especially when done in a public and attention-grabbing manner. The term origin ...
and asserting that she was being treated unfairly. De Blasio added that he had never questioned Noerdlinger's judgment. On November 18, 2014, a few days after her son had been arrested for trespassing, Noerdlinger took an unpaid leave of absence from her position at City Hall. She stepped down later that month. In December 2014, McCray replaced Noerdlinger with Roxanne John, a longtime family friend, at a salary of $200,000. McCray also appointed former National Oceanic and Atmospheric Administration official Jackie Bray as deputy chief of staff (a position which had not previously existed) at a salary of $125,000.


References

{{DEFAULTSORT:Noerdlinger, Rachel Businesspeople from Albuquerque, New Mexico Businesspeople from New York City African-American businesspeople American public relations people American women in business Mills College alumni 1970 births Living people People from Edgewater, New Jersey American adoptees 21st-century African-American people 21st-century African-American women 20th-century African-American people 20th-century African-American women