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Quepasa Corporation was a US-based
social media Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social medi ...
technology company catering to Latino Audiences worldwide. Quepasa owned and operated Quepasa.com, a social network, Quepasa Games (formerly Techfront), a social game development studio, and Quepasa Contests, a social media advertising solution (formerly Quepasa DSM). Initially founded as a Hispanic
web portal A web portal is a specially designed website that brings information from diverse sources, like emails, online forums and search engines, together in a uniform way. Usually, each information source gets its dedicated area on the page for displayin ...
and later revived by its founder as a
social network A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods for an ...
that grew to over 30 million users, Quepasa was the first publicly traded company focused on the
bilingual Multilingualism is the use of more than one language, either by an individual speaker or by a group of speakers. It is believed that multilingual speakers outnumber monolingual speakers in the world's population. More than half of all E ...
English English usually refers to: * English language * English people English may also refer to: Peoples, culture, and language * ''English'', an adjective for something of, from, or related to England ** English national ide ...
/
Spanish Spanish might refer to: * Items from or related to Spain: **Spaniards are a nation and ethnic group indigenous to Spain **Spanish language, spoken in Spain and many Latin American countries **Spanish cuisine Other places * Spanish, Ontario, Can ...
language U.S.
Hispanic The term ''Hispanic'' ( es, hispano) refers to people, Spanish culture, cultures, or countries related to Spain, the Spanish language, or Hispanidad. The term commonly applies to countries with a cultural and historical link to Spain and to Vic ...
internet
demographic Demography () is the statistical study of populations, especially human beings. Demographic analysis examines and measures the dimensions and dynamics of populations; it can cover whole societies or groups defined by criteria such as edu ...
. In 2012, Quepasa suspended operations after a $100 million acquisition, name change and sale to MeetMe.


About

Founded in
Phoenix, Arizona Phoenix ( ; nv, Hoozdo; es, Fénix or , yuf-x-wal, Banyà:nyuwá) is the List of capitals in the United States, capital and List of cities and towns in Arizona#List of cities and towns, most populous city of the U.S. state of Arizona, with 1 ...
, and later with headquarters in
West Palm Beach West or Occident is one of the four cardinal directions or points of the compass. It is the opposite direction from east and is the direction in which the Sunset, Sun sets on the Earth. Etymology The word "west" is a Germanic languages, German ...
,
Florida Florida is a state located in the Southeastern region of the United States. Florida is bordered to the west by the Gulf of Mexico, to the northwest by Alabama, to the north by Georgia, to the east by the Bahamas and Atlantic Ocean, and to ...
(with offices in Scottsdale, Dallas, Los Angeles, Miami and Mexico), Quepasa Corporation owned Quepasa.com, one of the world's largest, bicultural and bilingual Latino Social Networks on-line. Quepasa.com, and sister site Corazones.com served users in the U.S., Mexico, Latin America and the world in Spanish, English, and Portuguese. In July, 2011, the company merged with teen social network
myYearbook The Meet Group, Inc. (formerly MeetMe) owns several mobile social networking services including MeetMe, hi5, LOVOO, Growlr, Skout, and Tagged. The company has offices in New Hope, Pennsylvania, Philadelphia, San Francisco, Dresden, and Berlin. O ...


History

Quepasa Corporation was founded by
Jeffrey Peterson Jeffrey Peterson (born October 11, 1972 in Santa Barbara, California) is an American technology entrepreneur and California born millionaire who is considered the pioneer of Hispanic internet in the United States. He is best known as the founder ...
and co-founded by Michael Silberman in 1997. The company was headquartered in
Phoenix, Arizona Phoenix ( ; nv, Hoozdo; es, Fénix or , yuf-x-wal, Banyà:nyuwá) is the List of capitals in the United States, capital and List of cities and towns in Arizona#List of cities and towns, most populous city of the U.S. state of Arizona, with 1 ...
, with offices in
Los Angeles, California Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...
and
West Palm Beach, Florida West Palm Beach is a city in and the county seat of Palm Beach County, Florida, United States. It is located immediately to the west of the adjacent Palm Beach, which is situated on a barrier island across the Lake Worth Lagoon. The populati ...
. In 1998 Quepasa raised
US$ The United States dollar (symbol: $; code: USD; also abbreviated US$ or U.S. Dollar, to distinguish it from other dollar-denominated currencies; referred to as the dollar, U.S. dollar, American dollar, or colloquially buck) is the official ...
20 million from private investors, including television broadcaster
Telemundo Telemundo (; formerly NetSpan) is an American Spanish-language Terrestrial television, terrestrial television network owned by NBCUniversal Television and Streaming#NBCUniversal Telemundo Enterprises, NBCUniversal Telemundo Enterprises, a divi ...
and
Phoenix Phoenix most often refers to: * Phoenix (mythology), a legendary bird from ancient Greek folklore * Phoenix, Arizona, a city in the United States Phoenix may also refer to: Mythology Greek mythological figures * Phoenix (son of Amyntor), a ...
sports businessman
Jerry Colangelo Jerry Colangelo (born November 20, 1939) is an American businessman and sports executive. He formerly owned the Phoenix Suns of the NBA, the Phoenix Mercury of the WNBA, the Arizona Sandsharks of the Continental Indoor Soccer League, the Ari ...
.
Costa Rica Costa Rica (, ; ; literally "Rich Coast"), officially the Republic of Costa Rica ( es, República de Costa Rica), is a country in the Central American region of North America, bordered by Nicaragua to the north, the Caribbean Sea to the no ...
n president
Jose Maria Figueres Jose is the English transliteration of the Hebrew and Aramaic name ''Yose'', which is etymologically linked to ''Yosef'' or Joseph. The name was popular during the Mishnaic and Talmudic periods. * Jose ben Abin * Jose ben Akabya *Jose the Galile ...
and former CNBC chief business commentator William Siedman joined the
board of directors A board of directors (commonly referred simply as the board) is an executive committee that jointly supervises the activities of an organization, which can be either a for-profit or a nonprofit organization such as a business, nonprofit organiz ...
. Quepasa had its
initial public offering An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investment ...
on the
Nasdaq The Nasdaq Stock Market () (National Association of Securities Dealers Automated Quotations Stock Market) is an American stock exchange based in New York City. It is the most active stock trading venue in the US by volume, and ranked second ...
Stock Market on June 24, 1999, selling 4.6 million shares at $12 per share. During the first two weeks the value increased to $26 per share. By July 1999, Quepasa had raised over $100 million. Quepasa shares registered billions of dollars per month in trading volume on
Nasdaq The Nasdaq Stock Market () (National Association of Securities Dealers Automated Quotations Stock Market) is an American stock exchange based in New York City. It is the most active stock trading venue in the US by volume, and ranked second ...
during the dot-com Internet boom. In July 2011, the company led a merger with
myYearbook The Meet Group, Inc. (formerly MeetMe) owns several mobile social networking services including MeetMe, hi5, LOVOO, Growlr, Skout, and Tagged. The company has offices in New Hope, Pennsylvania, Philadelphia, San Francisco, Dresden, and Berlin. O ...
a teen focused social network.


Growth

In 1999 Quepasa invested tens of millions of dollars in thousands of outdoor Spanish-language billboard advertisements, network radio promotions and various national television brand-building campaigns featuring the music of its corporate spokesperson and investor,
Gloria Estefan Gloria Estefan (; born Gloria María Milagrosa Fajardo García; born 1 September 1957) is a Cuban-American singer, actress, and businesswoman. Estefan is a seven-time Grammy Award winner, a Presidential Medal of Freedom recipient, and has been ...
. At the peak of the Internet boom in the year 2000, market research firm Cheskin Research ranked Quepasa as the most popular destination for U.S. Hispanics, despite costly marketing campaigns by
Starmedia StarMedia (stylized as starMedia) is a Latin American Internet brand, co-founded in August 1996 by Fernando Espuelas and Jack Chen as the first pan-regional Internet portal for Spanish and Portuguese speaking audiences. During the dot.com boo ...
and
Terra Terra may often refer to: * Terra (mythology), primeval Roman goddess * An alternate name for planet Earth, as well as the Latin name for the planet Terra may also refer to: Geography Astronomy * Terra (satellite), a multi-national NASA scienti ...
. Shares of Quepasa rose on
Nasdaq The Nasdaq Stock Market () (National Association of Securities Dealers Automated Quotations Stock Market) is an American stock exchange based in New York City. It is the most active stock trading venue in the US by volume, and ranked second ...
to a market value of $400 million at their peak. In 2010, an article published by
Adweek ''Adweek'' is a weekly American advertising trade publication that was first published in 1979. ''Adweek'' covers creativity, client–agency relationships, global advertising, accounts in review, and new campaigns. During this time, it has cover ...
noted "record setting numbers for Quepasa" in a "fierce latin social networking climate" with
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
,
Hi5 hi5 is an American social networking service based in San Francisco, California. It is owned by The Meet Group. Users can create a profile and provide personal information including interests, age, photos, and hometown. Users can also send f ...
, Tagged.com, Sonico and others. In 2011 Quepasa announced a partnership with PRISA Digital, a Spanish media conglomerate. The agreement designates PRISA as a reseller of Quepasa advertising products. In 2011, Quepasa also acquired XtFt Games, owner of Brazil-based social game development studio TechFront. In May 2011 Quepasa launched its first social gaming title after the acquisition, Wonderful City - Rio, on Quepasa.com and Orkut.com. Quepasa launched the game in partnership with
Mentez Mentez is a Latin American-focused social network game publisher based in Miami. Mentez is significant because the company is the leading social game publisher in Latin America, a rapidly growing social network and gaming area of the world. Paymen ...
, a
Latin American Latin Americans ( es, Latinoamericanos; pt, Latino-americanos; ) are the citizens of Latin American countries (or people with cultural, ancestral or national origins in Latin America). Latin American countries and their diasporas are multi-eth ...
-focused
social network A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods for an ...
game publisher based in Miami.


Management controversy

Shortly after Quepasa went public in late 1999, Quepasa founder
Jeffrey Peterson Jeffrey Peterson (born October 11, 1972 in Santa Barbara, California) is an American technology entrepreneur and California born millionaire who is considered the pioneer of Hispanic internet in the United States. He is best known as the founder ...
was ousted by a new CEO while co-founder Michael Silberman remained during a short transition period. During the
.com The domain name .com is a top-level domain (TLD) in the Domain Name System (DNS) of the Internet. Added at the beginning of 1985, its name is derived from the word ''commercial'', indicating its original intended purpose for domains registere ...
bust of 2001, Quepasa shares lost practically all of their value on
Nasdaq The Nasdaq Stock Market () (National Association of Securities Dealers Automated Quotations Stock Market) is an American stock exchange based in New York City. It is the most active stock trading venue in the US by volume, and ranked second ...
. When existing management attempted to liquidate company assets, Peterson with Silberman gained control of Quepasa through a successful hostile
takeover In business, a takeover is the purchase of one company (the ''target'') by another (the ''acquirer'' or ''bidder''). In the UK, the term refers to the acquisition of a public company whose shares are listed on a stock exchange, in contrast to t ...
and
proxy fight A proxy fight, proxy contest or proxy battle (sometimes even called a proxy war) is an unfriendly contest for the control over an organization. The event usually occurs when a corporation's stockholders develop opposition to some aspect of the corp ...
subsequent to a lawsuit filed against the company and the current board of directors by Silberman. Peterson was reinstated in 2002 as chairman and CEO and Silberman as the executive vice president, chief financial officer and secretary of the company. The company was rebuilt and the share value during the following two-year period increased to $12 per share.


Events

*June, 1997: Quepasa is incorporated as Internet Century Inc. The business is initially operated as a high end web applications developer, with offices in Las Vegas, Nevada, and Los Angeles, California. *December 18, 1998: Changes name to Quepasa.com, Inc. *June 24, 1999: Quepasa goes public on
Nasdaq The Nasdaq Stock Market () (National Association of Securities Dealers Automated Quotations Stock Market) is an American stock exchange based in New York City. It is the most active stock trading venue in the US by volume, and ranked second ...
, selling 4 million shares at $12. *August 2, 1999: New Quepasa CEO Gary Trujillo fires founder Peterson, accusing him of starting a competing venture. *September, 1999: Quepasa signs
Gloria Estefan Gloria Estefan (; born Gloria María Milagrosa Fajardo García; born 1 September 1957) is a Cuban-American singer, actress, and businesswoman. Estefan is a seven-time Grammy Award winner, a Presidential Medal of Freedom recipient, and has been ...
as its spokesperson, partner, and investor *March, 2000: Gateway Computer invests $10 million in Quepasa *April 17, 2000: Cheskin Research ranks Quepasa as #1 for U.S. Hispanics online *June, 2002: Founder Jeffrey Peterson and co-founder Michael Silberman again gain control of Quepasa through a takeover, reorganizing the business *December, 2002: co-founder Michael Silberman resigns as executive vice president, chief financial officer, and secretary and is appointed as the chairman of the audit committee by the board of directors. *August, 2005: Quepasa launches its
social network A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods for an ...
site, allowing users to switch between its news portal and the social site, formerly named ''w1'' because it used to reside in subdomain (www1.quepasa.com). *March, 2006: Billionaire investor Richard Scott acquires stake in Quepasa


First publicly traded social network

In 2010 and 2011, several media publications reported that Quepasa was the "only publicly traded social network" meaning Quepasa was the only social network trading on a
stock exchange A stock exchange, securities exchange, or bourse is an exchange where stockbrokers and traders can buy and sell securities, such as shares of stock, bonds and other financial instruments. Stock exchanges may also provide facilities for th ...
at that time. Later in 2011, an article claimed that following its
initial public offering An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investment ...
on May 4, 2011,
Renren The Renren Network (), formerly known as the Xiaonei Network (), is a Chinese social networking service similar to Facebook. users on its social network that had been operating since at least 2006. This is especially noteworthy as the
initial public offering An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investment ...
for the best-known social network in history,
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
, was Friday, May 18, 2012, a year after RenRen's IPO. If these historical dates prove correct, Quepasa may have been the first
social network A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods for an ...
to go public and trade on a
stock exchange A stock exchange, securities exchange, or bourse is an exchange where stockbrokers and traders can buy and sell securities, such as shares of stock, bonds and other financial instruments. Stock exchanges may also provide facilities for th ...
in history.


References

{{Reflist


External links


QuepasaMeetMe
Social media companies of the United States Internet search engines Web portals Internet properties established in 1997 1997 establishments in Arizona Chicano Companies based in Palm Beach County, Florida 1999 initial public offerings 2011 mergers and acquisitions West Palm Beach, Florida