Paris - Salon de la moto 2011 - Keeway - Superlight 125 - 001

Zhejiang Qianjiang Motorcycle Group Co., usually known as Qianjiang Motorcycle, is a Chinese

motorcycle A motorcycle (motorbike, bike, or trike (if three-wheeled)) is a two or three-wheeled motor vehicle steered by a handlebar. Motorcycle design varies greatly to suit a range of different purposes: long-distance travel, commuting, cruising ...

manufacturer founded in 1985 with registered office in Winling (

Zhejiang Zhejiang ( or , ; , also romanized as Chekiang) is an eastern, coastal province of the People's Republic of China. Its capital and largest city is Hangzhou, and other notable cities include Ningbo and Wenzhou. Zhejiang is bordered by Jiang ...

province). It is now one of the largest manufacturer of 2 wheeled vehicles in China. Qianjiang is a US$460 Million state holding enterprise with a 5 domestic subsidiaries, 10 branches, 1 overseas subsidiary and over 10,000 employees. The vehicles are sold under four brands: QJiang, QJMotor,

Benelli Benelli may refer to: *Benelli Armi SpA, an Italian firearm manufacturer *Benelli (motorcycles), an Italian motorcycle manufacturer *HSR-Benelli, an Austrian-Italian manufacturer of personal watercraft * Andrea Benelli (born 1960), Italian sports sh ...

, Keeway Motors and KSR Moto. * QJMotor and QJiang are two brands used to market the entire range of products in China, which includes motorcycles and scooters. *

is the Italian historic motorcycle manufacturer, acquired in 2005. * Keeway Motors is the brand used for exports to Asia, Europe and South America. * KSR Moto models are produced for the Austrian KSR Group and are

badge-engineered In the automotive industry, rebadging is a form of market segmentation used by automobile manufacturers around the world. To allow for product differentiation without designing or engineering a new model or brand (at high cost or risk), a manu ...

versions of QJmotor vehicles. Since 1999 it has been marketing its models on foreign markets under the Keeway Motors brand. In 2006, the company won the motorcycle industry award as exporter of the year; in fact about 20% of the production is sold abroad. The company, which has a capital of more than 750 million dollars, has been listed on the Shenzhen Stock Exchange since 1999. In 2005, Qianjiang acquired

, a historic Italian motorcycle manufacturer based in

Pesaro Pesaro () is a city and ''comune'' in the Italian region of Marche, capital of the Province of Pesaro e Urbino, on the Adriatic Sea. According to the 2011 census, its population was 95,011, making it the second most populous city in the Marche, ...

in the

Marche region Marche ( , ) is one of the twenty regions of Italy. In English, the region is sometimes referred to as The Marches ( ). The region is located in the central area of the country, bordered by Emilia-Romagna and the republic of San Marino to the ...

. Since September 2016, the majority shareholding (29.8%) of the company has been controlled by the Chinese giant

Geely Holding Group Zhejiang Geely Holding Group Co., Ltd (ZGH), commonly known as Geely (吉利 "auspicious"), is a Chinese multinational automotive company headquartered in Hangzhou, Zhejiang. The company is privately held by Chinese billionaire entrepreneur ...

References

External links

* {{cite web, url=https://motor.qjmotor.com/ , title=Qianjiang Motorcycle Co official page, access-date=12 October 2021 Motorcycle manufacturers of China Vehicle manufacturing companies established in 1985 Companies based in Zhejiang Chinese brands Geely divisions and subsidiaries Chinese companies established in 1985