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''Protoculture Addicts'' was a Canadian-based
anime is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...
and
manga Manga ( Japanese: 漫画 ) are comics or graphic novels originating from Japan. Most manga conform to a style developed in Japan in the late 19th century, and the form has a long prehistory in earlier Japanese art. The term ''manga'' is ...
themed magazine published by Protoculture Inc., an
Anime News Network Anime News Network (ANN) is a news website that reports on the status of anime, manga, video games, Japanese popular music and other related cultures within North America, Australia, Southeast Asia and Japan. The website offers reviews and ...
company. The term "Protoculture Addicts" was also used by the
Zentradi The are a fictional, militaristic race of alien, humanoid giants and often the main antagonist in '' Macross'' media mix and its '' Robotech'' (1985) cartoon adaptation. It is transliterated as Zentradi, Zjentohlauedy, Zentrady, and Zentraedi ...
(an alien race that appeared in the ''
Macross is a Japanese science fiction mecha anime media franchise/ media mix, created by Studio Nue (most prominently mecha designer, writer and producer Shōji Kawamori) and Artland in 1982. The franchise features a fictional history of Earth and th ...
'' series) to refer to all the races that have been in contact with
Protoculture In physical anthropology, protoculture is the passing of behaviours from one generation to another among non-human primates Primates are a diverse order of mammals. They are divided into the strepsirrhines, which include the lemurs, gal ...
. Although it was a North American publication, it also covered many things about the state of anime and manga in France and the French-speaking world. Manga and anime are readily available in Europe, and the magazine was started in
Montreal Montreal ( ; officially Montréal, ) is the second-most populous city in Canada and most populous city in the Canadian province of Quebec. Founded in 1642 as '' Ville-Marie'', or "City of Mary", it is named after Mount Royal, the triple- ...
,
Quebec Quebec ( ; )According to the Canadian government, ''Québec'' (with the acute accent) is the official name in Canadian French and ''Quebec'' (without the accent) is the province's official name in Canadian English is one of the thirte ...
, a
francophone French became an international language in the Middle Ages, when the power of the Kingdom of France made it the second international language, alongside Latin. This status continued to grow into the 18th century, by which time French was the l ...
region of Canada with a mixture of French and English speakers.


History

''Protoculture Addicts'' was the first large mainstream anime and manga magazine in North America. Its name derives from the popularity of the ''
Robotech ''Robotech'' is a science fiction franchise that began with an 85-episode anime television series produced by Harmony Gold USA in association with Tatsunoko Production and first released in the United States in 1985. The show was adapted from ...
'' anime series, and its namesake,
Protoculture In physical anthropology, protoculture is the passing of behaviours from one generation to another among non-human primates Primates are a diverse order of mammals. They are divided into the strepsirrhines, which include the lemurs, gal ...
. It started as a ''Robotech''
fanzine A fanzine (blend of '' fan'' and ''magazine'' or ''-zine'') is a non-professional and non-official publication produced by enthusiasts of a particular cultural phenomenon (such as a literary or musical genre) for the pleasure of others who share ...
, became officially licensed as such, and then expanded to cover anime in general. Many of the series that it reviewed and presented details of, including spoilers, were months in advance of legal release in the English-speaking West. The first test release, Issue #0, was published by Claude J. Pelletier in the fall of 1987. Issue #1 officially launched the fanzine in the spring of 1988. It later became a standard commercial magazine.


Acquisition by Anime News Network

In 2005, with Issue #82, ''Protoculture Addicts'' became ''Anime News Network's Protoculture Addicts'', a sister publication to popular anime news and information website
Anime News Network Anime News Network (ANN) is a news website that reports on the status of anime, manga, video games, Japanese popular music and other related cultures within North America, Australia, Southeast Asia and Japan. The website offers reviews and ...
. In May 2006, the first full color issue (#88) of ''Protoculture Addicts'' was released with the addition of a manga insert and several changes based on the readers feedback. Issue #89 was published later in end November and returned to its bimonthly schedule.


End of regular production

The last regularly released issue of ''Protoculture Addicts'' was #97, the July/August 2008 edition. This was a symptom of the general collapse of the North American anime market which occurred throughout 2008 following the closure of
Geneon USA (abbreviated as NBCUEJ) is a Japanese music, anime, and home entertainment production and distribution enterprise headquartered in Akasaka, Minato, Tokyo. It is primarily involved in the production and distribution of anime within Japan. The ...
in September 2007 However, it was also the result of increased competition with anime news websites, such as Anime News Network itself. Only a few months before, ''
Newtype USA is a monthly magazine publication originating from Japan, covering anime (and to a lesser extent, tokusatsu, manga, Japanese science fiction, seiyuu, and video games). It was launched by publishing company Kadokawa Shoten on March 8, 1985, with i ...
'' shut down in February 2008 This was followed not long afterwards by the closure of ''
Anime Insider ''Anime Insider'' was a monthly magazine published by Wizard Entertainment, consisting of news and entertainment pieces relating to the Japanese anime and manga subculture. In its earliest incarnation it was published from Fall 2001 till Fall 20 ...
'' magazine in March 2009, the last anime news magazine published on a monthly basis in North America. The magazine still technically exists, though only as a neglected subsidiary of Anime News Network, and for all intents and purposes it has been directly absorbed by ANN. According to their forum, Anime News Network officially discontinued efforts to release ''Protoculture Addicts'' as a regularly released magazine with issue #97, but hoped to continue the name as a bi-annual trade paperback, not focusing on news (a function which had been supplanted by the internet) but on special features and reviews. However, the project has not been given a high priority, and only two staffers were assigned to gradually produce the special trade-paperback issue, which was still going to be numbered "''Protoculture Addicts'' #98" to continue the legacy of the original magazine. A new issue of ''Protoculture Addicts'' had not been published since 2008. This leaves ''
Otaku USA ''Otaku USA'' is a bimonthly magazine published by Sovereign Media, which covers various elements of the " otaku" lifestyle (such as anime, manga, video games, cosplay and Japanese popular music) from an American perspective. The issues we ...
'' as the only regularly published anime news magazine in North America, which is published on a bi-monthly schedule.


See also

*
List of manga magazines published outside of Japan The following is a list of notable manga magazines that were, and are published outside Japan. Not all magazines abroad published their own manga or had the rights to serialize manga originally published in Japan. To qualify for this list, the mag ...


References

{{Reflist


External links


Official website
1987 establishments in Quebec 2008 disestablishments in Quebec Anime and manga magazines Bi-monthly magazines published in Canada Defunct magazines published in Canada Magazines established in 1987 Magazines disestablished in 2008 Magazines published in Montreal プロトカルチャー・アディクツ