Press (Paul McCartney Song)
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"Press" is a song by the English rock musician
Paul McCartney Sir James Paul McCartney (born 18 June 1942) is an English singer, songwriter and musician who gained worldwide fame with the Beatles, for whom he played bass guitar and shared primary songwriting and lead vocal duties with John Lennon. One ...
. It was released as the
lead single A lead single (also known as a debut single) is the first single to be released from a studio album by an artist or a band, usually before the album itself is released and also occasionally on the same day of the album's release date. Release s ...
from his sixth studio solo album, ''
Press to Play ''Press to Play'' is the sixth solo studio album by English musician Paul McCartney, released on 25 August 1986. It was McCartney's first album of entirely new music since ''Pipes of Peace'' in 1983, and his first solo album to be issued interna ...
'' (1986), being McCartney's 37th single. The single includes the non-album track "It's Not True" as its
B-side The A-side and B-side are the two sides of phonograph records and cassettes; these terms have often been printed on the labels of two-sided music recordings. The A-side usually features a recording that its artist, producer, or record compan ...
, which was later included as a bonus track on the CD reissue of ''Press to Play'' (1993).


Release

Released on 14 July 1986, "Press" peaked at number 25 on the
UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...
and number 21 on the US ''Billboard'' Hot 100, where it spent eight weeks in the top 40. This marked the beginning of a downturn in McCartney's fortunes on the singles charts, since it was the first time since ''
Back to the Egg ''Back to the Egg'' is the seventh and final studio album by the British–American rock band Wings, released in June 1979 on Columbia Records in America (their first for the label), and on Parlophone in the UK. Co-produced by Chris Thomas, ...
'' in 1979 that a lead single from a McCartney album had failed to reach the top 20 in the US or the UK. Various issues in the UK include two 7-inch singles ("Press" and "Press-video edit"), a 10-inch single in a special fold-out sleeve, and two 12-inch singles.


Promotional video

The 1986 music video for "Press" was shot entirely in the
London Underground The London Underground (also known simply as the Underground or by its nickname the Tube) is a rapid transit system serving Greater London and some parts of the adjacent ceremonial counties of England, counties of Buckinghamshire, Essex and He ...
. McCartney sings the song as he takes the Tube from
South Kensington South Kensington, nicknamed Little Paris, is a district just west of Central London in the Royal Borough of Kensington and Chelsea. Historically it settled on part of the scattered Middlesex village of Brompton. Its name was supplanted with ...
to Piccadilly Circus. As he takes the escalator to the platform and boards a Tube train, he begins singing the track. The video continues with scenes from around the Underground. These include shots of various commuters and buskers, featuring an
accordion Accordions (from 19th-century German ''Akkordeon'', from ''Akkord''—"musical chord, concord of sounds") are a family of box-shaped musical instruments of the bellows-driven free-reed aerophone type (producing sound as air flows past a reed ...
ist and a
violin The violin, sometimes known as a ''fiddle'', is a wooden chordophone (string instrument) in the violin family. Most violins have a hollow wooden body. It is the smallest and thus highest-pitched instrument (soprano) in the family in regular ...
ist. McCartney interacts with members of the general public aboard the train and in the station, signing autographs, accepting a kiss from a female fan and leaving a tip for the violinist. In the final shot, he is seen riding the escalator up out of the Underground. The video edit was also included on ''
The 7" Singles Box ''The 7" Singles Box Set'' is a box set by Paul McCartney released in December 2022 containing 80 seven-inch vinyl singles originally released between 1971 and 2022. The box set was packaged in a wooden crate manufactured in the United Kingdom an ...
'' in 2022.


Critical reception

AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the databas ...
critic
Stephen Thomas Erlewine Stephen Thomas Erlewine (; born June 18, 1973) is an American music critic and senior editor for the online music database AllMusic. He is the author of many artist biographies and record reviews for AllMusic, as well as a freelance writer, occ ...
describes "Press" as "a terrific mid-'80s drum machine-driven slice of
synth-pop Synth-pop (short for synthesizer pop; also called techno-pop; ) is a subgenre of new wave music that first became prominent in the late 1970s and features the synthesizer as the dominant musical instrument. It was prefigured in the 1960s ...
, utterly featherweight in the best possible way". In his contemporary review for the ''
Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the Un ...
'', Terry Atkinson stated that the track was "a sprightly, sunny delight – one of the most playful, positive pop songs ever written about the joy of
sex Sex is the trait that determines whether a sexually reproducing animal or plant produces male or female gametes. Male plants and animals produce smaller mobile gametes (spermatozoa, sperm, pollen), while females produce larger ones ( ova, of ...
and its link with love". ''
Cash Box ''Cashbox'', also known as ''Cash Box'', was an American music industry trade magazine, originally published weekly from July 1942 to November 1996. Ten years after its dissolution, it was revived and continues as ''Cashbox Magazine'', an online ...
'' said that "The master of the pop song form is back with yet another instantly accessible cut," calling the song "a sure-fire, pleasing and lighthearted track that should collect big numbers at radio." ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'' reviewed the song calling it "do-it-yourself
double entendre A double entendre (plural double entendres) is a figure of speech or a particular way of wording that is devised to have a double meaning, of which one is typically obvious, whereas the other often conveys a message that would be too socially ...
with whimsical bounce."


Track listings

All songs written by Paul McCartney except where noted. ;7-inch single (UK only) # "Press" – 4:20 #* Mixed by
Hugh Padgham Hugh Charles Padgham (born 15 February 1955) is an English record producer and audio engineer. He has won four Grammy Awards, for Producer of the Year and Album of the Year for 1985, Record of the Year for 1990, and Engineer of the Year for 199 ...
#* Actual running length is 3:55; other than the earlier fade, this mix is identical to the 10-inch single # "It's Not True" – 4:31 ;7-inch single (R 6133) # "Press" (Video Edit) – 3:35 #* Mixed by Bert Bevans and Steve Forward # "It's Not True" – 4:31 ;12-inch single (12R 6133) # "Press" (Video Soundtrack) – 4:43 #* Mixed by Hugh Padgham # "It's Not True" (Remix) – 5:50 #* Remix by
Julian Mendelsohn Julian Mendelsohn is an Australian record producer, audio engineer and mixer. Early life After completing school in Australia, Mendelsohn moved to the United Kingdom. He secured his first job in 1974 at Milner Sound Fulham Rd. Chelsea, run b ...
# "Hanglide" (McCartney,
Eric Stewart Eric Michael Stewart (born 20 January 1945) is an English singer-songwriter, multi-instrumentalist and record producer, best known as a founding member of the rock groups the Mindbenders with whom he played from 1963 to 1968, and likewise of 1 ...
) – 5:18 # "Press" (Dub Mix) – 6:30 #* Remix by Bert Bevans and Steve Forward ;10-inch single (10R 6133) # "Press" – 4:20 #* Mixed by Hugh Padgham # "It's Not True" (Remix) – 5:50 #* Remix by Julian Mendelsohn # "Press" (Video Edit) – 3:35 #* Mixed by Bert Bevans and Steve Forward


Sales chart performance


References


External links

* {{Authority control Paul McCartney songs Songs written by Paul McCartney Song recordings produced by Paul McCartney Song recordings produced by Hugh Padgham 1986 singles 1986 songs Parlophone singles Music published by MPL Music Publishing British synth-pop songs