PlanetOut, Inc. is an online media company or entertainment company exclusively targeting the

lesbian A lesbian is a Homosexuality, homosexual woman.Zimmerman, p. 453. The word is also used for women in relation to their sexual identity or sexual behavior, regardless of sexual orientation, or as an adjective to characterize or associate n ...

gay ''Gay'' is a term that primarily refers to a homosexual person or the trait of being homosexual. The term originally meant 'carefree', 'cheerful', or 'bright and showy'. While scant usage referring to male homosexuality dates to the late 1 ...

bisexual Bisexuality is a romantic or sexual attraction or behavior toward both males and females, or to more than one gender. It may also be defined to include romantic or sexual attraction to people regardless of their sex or gender identity, whi ...

and

transgender A transgender (often abbreviated as trans) person is someone whose gender identity or gender expression does not correspond with their sex assigned at birth. Many transgender people experience dysphoria, which they seek to alleviate through tr ...

(

LGBT ' is an initialism that stands for lesbian, gay, bisexual, and transgender. In use since the 1990s, the initialism, as well as some of its common variants, functions as an umbrella term for sexuality and gender identity. The LGBT term is a ...

) demographic. Originally founded as an early

internet The Internet (or internet) is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a '' network of networks'' that consists of private, pub ...

-based media company by Tom Reilly in 1995, it operated several LGBT-themed web sites, the first being an independent producer Forum on the Microsoft Network (MSN).

History

PlanetOut launched in August 1995 on the

Microsoft Network MSN (meaning Microsoft Network) is a web portal and related collection of Internet services and apps for Windows and mobile devices, provided by Microsoft and launched on August 24, 1995, alongside the release of Windows 95. The Microsoft Net ...

, founded by Tom Rielly and a core team of co-founders including their first staff member Darren Nye as MSN Producer and Community Director, Christian Williams as Technical Director,

Jenni Olson Jenni Olson (born October 6, 1962) is a writer, archivist, historian, consultant, and non-fiction filmmaker based in Berkeley, California. She co-founded the pioneering LGBT website PlanetOut.com. Her two feature-length essay films — ''The Joy ...

as Arts & Entertainment Producer (PopcornQ) and Greg Gordon as News Producer. In April 1996, with Rielly as President and Jon Huggett as CEO, PlanetOut Inc. closed its first round of funding, a $3 million minority share investment by Sequoia Capital and America Online. In September 1996 PlanetOut launched its services on the web. By late 1996, culture challenges with management and strategy choices by the CEO were plaguing the company and Rielly was removed as president. In January 1997,

Sequoia Capital Sequoia Capital is an American venture capital firm. The firm is headquartered in Menlo Park, California, and specializes in seed stage, early stage, and growth stage investments in private companies across technology sectors. , Sequoia's total a ...

exited as an investor, while the majority of other investors including America Online remained in support. Huggett left the company and Rielly temporarily returned as CEO. At the close of the year in 2006, the company reported a $3.7m loss on revenue of $68.6m. Although this was a 93 percent improvement on 2005 revenues, the purchase of RSVP was the beginning of the end for PlanetOut. In April 2008, PlanetOut released a letter of intent to sell LPI and specialty publications to

Regent Releasing Regent Releasing was a U.S. theatrical distribution company based in Los Angeles, California, under the umbrella of Regent Entertainment, which was owned by producers Paul Colichman (formerly of IRS Media) and Stephen P. Jarchow. Focusing on nar ...

, which owns here! Films.

References

{{reflist Companies based in San Francisco Internet properties established in 1995 LGBT-related mass media in the United States Mass media companies of the United States