''Proud American'' is a 2008 biographical drama film released by Slowhand Cinema, in both conventional 35mm, and IMAX format. It features five stories that intend to capture the essence of the American spirit, two of them chronicling the founding of

Wal-Mart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...

and

Coca-Cola Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. Originally marketed as a temperance drink and intended as a patent medicine, it was invented in the late 19th century by John Stith Pemberton in Atlant ...

. The film is the lowest-grossing

wide release In the American motion picture industry, a wide release (short for nationwide release) is a film playing at the same time at cinemas in most markets across the country. This is in contrast to the formerly common practice of a roadshow theatrical r ...

in movie history, and was noted for having obtained additional revenue through overt sponsorship of the two companies, as well as MasterCard and

American Airlines American Airlines is a major airlines of the United States, major US-based airline headquartered in Fort Worth, Texas, within the Dallas–Fort Worth metroplex. It is the Largest airlines in the world, largest airline in the world when measured ...

, whose product placement can be observed throughout the film.

Reception

Box office

The film was not well-received financially. Opening in 750 theaters, ''Proud American'' managed to earn only $96,076, or $128 per venue — making it the lowest-grossing

in movie history.

Critical reception

review aggregator A review aggregator is a system that collects reviews of products and services (such as films, books, video games, software, hardware, and cars). This system stores the reviews and uses them for purposes such as supporting a website where users ...

website

Rotten Tomatoes Rotten Tomatoes is an American review-aggregation website for film and television. The company was launched in August 1998 by three undergraduate students at the University of California, Berkeley: Senh Duong, Patrick Y. Lee, and Stephen Wang ...

, the film has an approval rating of 10%, based on 10 reviews, with an

average rating In ordinary language, an average is a single number taken as representative of a list of numbers, usually the sum of the numbers divided by how many numbers are in the list (the arithmetic mean). For example, the average of the numbers 2, 3, 4, 7 ...

of 2.9/10.

References

External links

* * * 2008 films American documentary films American independent films IMAX films Documentary films about business Sponsored films 2008 drama films American drama films IMAX documentary films Coca-Cola Walmart 2000s English-language films 2000s American films {{indie-drama-film-stub