Protect America was a home security company based in

Austin, Texas Austin is the capital city of the U.S. state of Texas, as well as the county seat, seat and largest city of Travis County, Texas, Travis County, with portions extending into Hays County, Texas, Hays and Williamson County, Texas, Williamson co ...

Company history

The company was founded in 1992 by Thad Paschall in

—where it was headquartered. By 2001, the

company A company, abbreviated as co., is a Legal personality, legal entity representing an association of people, whether Natural person, natural, Legal person, legal or a mixture of both, with a specific objective. Company members share a common p ...

had installed about 200,000 security systems. In 2010 the company was purchased by Rockbridge Growth Equity LLC from Falcon Investments under advisement from Imperial Capital. The total cost of the company was about $100 million. The company was ranked among SDM Magazine’s top 15 U.S. security system providers as of 2014. In 2012 Protect America expanded into

Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tot ...

, and had about 400,000

customer In sales, commerce, and economics, a customer (sometimes known as a client, buyer, or purchaser) is the recipient of a good, service, product or an idea - obtained from a seller, vendor, or supplier via a financial transaction or exchange for ...

s. In 2013 the company had 390 employees, adding 67 jobs that year, the 13th most that year in the state of Texas according to Inc. Magazine. Protect America also provides public security system advice on US television networks. In 2020, Protect America was acquired by Brinks Home Security.

Security systems

In 2005, the company produced the first monitored self-installed security system

business model A business model describes how an organization creates, delivers, and captures value,''Business Model Generation'', Alexander Osterwalder, Yves Pigneur, Alan Smith, and 470 practitioners from 45 countries, self-published, 2010 in economic, social, ...

. The company also offered mobile apps that allowed customers to interact with their home security systems while away from their residences, called the SMART connect app. Security packages were offered at different pricing, in both hardline and cellular models.

Philanthropy

Protect America has teamed with universities such as

Michigan State University Michigan State University (Michigan State, MSU) is a public university, public Land-grant university, land-grant research university in East Lansing, Michigan. It was founded in 1855 as the Agricultural College of the State of Michigan, the fi ...

and the

University of South Alabama The University of South Alabama (USA) is a public research university in Mobile, Alabama. It was created by the Alabama Legislature in May, 1963, and replaced existing extension programs operated in Mobile by the University of Alabama. The first ...

to help students provide aid to local area charities. It has also partnered directly with the

Austin Police Department Austin Police Department (APD) is the principal law enforcement agency serving Austin, Texas. As of Fiscal Year 2022, the agency had an annual budget of $443.1 million and employed around 2,484 personnel, including approximately 1,809 officers. T ...

, providing financing for police initiatives, including the updating of their security equipment.

References

{{reflist

External links

Protect America WebsiteSecurity Systems Installation
1992 establishments in Texas Security companies of the United States Companies based in Austin, Texas Privately held companies based in Texas Rock Ventures American companies established in 1992 2010 mergers and acquisitions