Profi International
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Profi is a chain of
supermarkets A supermarket is a self-service shop offering a wide variety of food, beverages and household products, organized into sections. This kind of store is larger and has a wider selection than earlier grocery stores, but is smaller and more limit ...
and
convenience store A convenience store, convenience shop, corner store or corner shop is a small retail business that stocks a range of everyday items such as coffee, groceries, snack foods, confectionery, soft drinks, ice creams, tobacco products, lottery ticket ...
s with over 1.600 locations in Romania owned by
Mid Europa Partners MidEuropa is an independent private equity player in Central and Eastern Europe focused on Central and Eastern Europe with approximately €5.3 billion of assets under management. Strategy MidEuropa seeks to take controlling stakes in its inve ...
.


History


Belgium and Luxembourg

Profi discount store network was founded in 1979 in Belgium by the Louis Delhaize Group. The supermarket chain consisted of 130 discount supermarkets in Belgium and Luxembourg. In 2001 to avoid the bankruptcy of chain, Louis Delhaize Group merged Profi with the Match supermarket network and began rebranding 62 supermarkets in Belgium and 14 in Luxembourg in Smatch supermarket, while the rest of the stores were closed.


Hungary

Profi entered in Hungary as the first discount supermarkets chain in 1991. The chain has developed in the eastern half of the country. In November 2012, Louis Delhaize Group sold Match and Profi chains in Hungary. From a total of 178 supermarkets, of which 73 Profi discount supermarkets, most of them was sold to local retailers, 62 to Coop and 48 to CBA, and other 6 to
Penny Market Penny or internationally Penny Market (in Bavaria and Austria ''Penny Markt'') is a discount supermarket chain based in Germany, which operates 3,550 stores. The market was founded by Leibbrand Gruppe in 1973; since 1989, it has been fully o ...
, 4 to Aldi, 2 to Pepco and 1 to Spar.


Romania

Louis Delhaize Group opened first discount supermarket in Romania on 29 June 2000, in Timișoara, Banat, southwestern Romania. The network was developed in the northwestern part of the country. The 67 discount supermarkets operated in Romania were bought in 2009 and further developed into a nationwide supermarket chain by Polish Enterprise Fund VI (PEF VI), a private equity fund administered by Enterprise Investors (EI). Since 2010, the chain began a rapid growth nationwide. In 2013, the chain opened the first
convenience store A convenience store, convenience shop, corner store or corner shop is a small retail business that stocks a range of everyday items such as coffee, groceries, snack foods, confectionery, soft drinks, ice creams, tobacco products, lottery ticket ...
s under the brand Profi City. In the rural areas were opened supermarkets and from 2015 local shops under the brand Profi Loco. At the end of 2016, before the sale, the network reached 500 locations. In November 2016, Profi was bought by the investing group MEP Retail Investments, part of the Mid Europa Partners, for €533 million. Profi network reached 1000 locations on May 17, 2019. In 2022, Profi reached 1600 stores, of which 800 in Agent management.


References

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External links


Profi Romania
Supermarkets of Belgium Supermarkets of Hungary Supermarkets of Romania