Raynford Avery Humphrey (born January 8, 1986), better known by his stage name Preme ( ; formerly P Reign), is a Canadian rapper, singer, songwriter, and record producer. He was formerly signed to The Blueprint Group (BPG) and
RCA Records
RCA Records is an American record label currently owned by Sony Music Entertainment, a subsidiary of Sony Corporation of America. It is one of Sony Music's four flagship labels, alongside RCA's former long-time rival Columbia Records; also A ...
.
He is currently signed to
Empire Distribution
EMPIRE Distribution, Records and Publishing Inc. (marketed as EMPIRE) is an American distribution company and record label founded in by Ghazi Shami with offices in New York City, London, Nashville, and Atlanta. It has released albums in vario ...
, in conjunction with his own record label Reps Ups Entertainment, which is also in a joint-venture record deal with
Columbia Records
Columbia Records is an American record label owned by Sony Music, Sony Music Entertainment, a subsidiary of Sony Corporation of America, the North American division of Japanese Conglomerate (company), conglomerate Sony. It was founded on Janua ...
and a joint-venture publishing deal with
Sony/ATV Music Publishing
Sony Music Publishing (formerly Sony/ATV Music Publishing) is the largest music publisher in the world, with over five million songs owned or administered as of end March 2021. US-based, it is part of the Sony Music Group, which is itself owned ...
.
Career
Preme, also known as The King, the King of Da North, released his debut solo single in 2008 entitled "You Know I'm Fly", which topped the
PunchMuch
Stingray Juicebox is a Canadian Music television, music specialty channel owned by Stingray Group. It is a commercial-free channel that broadcasts music and music videos aimed towards children and teens.
The channel was first established in 200 ...
Canadian interactive music channel. His follow-up singles are "Money in My Pocket" (2009) and "In My Hood" (2010), produced by
T-Minus. He is known as Preme because of his
preterm birth
Preterm birth, also known as premature birth, is the Childbirth, birth of a baby at fewer than 37 weeks Gestational age (obstetrics), gestational age, as opposed to full-term delivery at approximately 40 weeks. Extreme preterm is less than 28 we ...
, Preme being a changed spelling of "preemie", which is slang for premature.
Francis and the Lights
Francis and the Lights is an American pop project led by Francis Farewell Starlite. The term "and the Lights" refers both to the lights on a stage and pixels on a computer screen.
Starlite often uses the Francis and the Lights name when credit ...
,
k-os
Kevin Brereton (born February 20, 1972), better known by his stage name k-os (; "chaos"), is a Canadian alternative rapper, singer, songwriter and producer. His given name may also be cited as Kheaven, a spelling he later adopted.
The alias "k ...
, and Reign all toured with
Drake
Drake may refer to:
Animals
* A male duck
People and fictional characters
* Drake (surname), a list of people and fictional characters with the family name
* Drake (given name), a list of people and fictional characters with the given name
* ...
on his
Away from Home Tour
The Away from Home Tour, also marketed as the Light Dreams and Nightmares Tour, was the first headlining concert tour by Canadian recording artist, Drake.
The tour began on April 5, 2010 in Slippery Rock, Pennsylvania and continued until Novemb ...
across North America. Reign performed as an opening act. Due to legal troubles at the time, Reign was not able to cross into the United States and thus toured only in Canadian cities.
Alyssa Reid
Alyssa Ashley Reid (born March 15, 1993) is a Canadian singer-songwriter. Her career began in 2008 on ''The Next Star''. She rose to fame in 2011, following the release of her single " Alone Again". From 2018-2020, she released music under the ...
's big international hit "
Alone Again" features P Reign. The single was a hit in Canada and many European charts and reached number 2 on
UK Singles Chart
The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...
. Canadian band
Hedley's hit "Invincible" taken from their album ''
Storms'' features P Reign. The single released August 23, 2011 reached number 9 on
Canadian Hot 100
The Canadian Hot 100 is a music industry record chart in Canada for songs, published weekly by '' Billboard'' magazine. The Canadian Hot 100 was launched on the issue dated March 31, 2007, and is currently the standard record chart in Canada; a n ...
and was certified double platinum.
''The Canadian Dream'' is his debut mixtape and was released in early 2008. His sophomore mixtape is called ''When It Reigns It Pours'' and was released on November 1, 2010. His third mixtape was to be called ''True Kings Don't Die'' but was changed to ''Dear America'' and its release date was scheduled for July 4, 2013 but was postponed and released under Sony/RCA as an EP. He also still release a mixtape a week later with additional songs also called Dear America. ''Billboard'' magazine reported in March 2013 that P Reign is collaborating with rapper
A$AP Rocky
Rakim Athelaston Mayers (born October 3, 1988), known professionally as ASAP Rocky ( ; stylized as A$AP Rocky), is an American rapper, music producer and record executive. Born and raised in Harlem, he embarked on his musical career as a membe ...
for the next release "We Them Niggas" that was a part of P Reign's ''Dear America'' EP. P Reign is also collaborating with artists such as
French Montana
Karim Kharbouch (Arabic: æɾiːm χɑɾbuːʃ born November 9, 1984), better known by his stage name French Montana, is a Moroccan-American rapper. Born and raised in Morocco, he emigrated to the United States with his family when he was 13. ...
,
Waka Flocka Flame
Juaquin James Malphurs (born May 31, 1986), known professionally as Waka Flocka Flame, is an American rapper. Signing to 1017 Brick Squad and Warner Bros. Records in 2009, he became a mainstream artist with the release of his singles "O Let's ...
and Drake.
[ The EP was finally released on September 9, 2014. His song "Realest in the City" featuring Meek Mill and PartyNextDoor reached #1 on '']Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
''s "Emerging Artists" chart.
Personal life
Preme has a son who was born in 2006.
In 2008, Reign was charged with nine counts of weapons possession charges after Toronto Police found three loaded handguns in the backseat of his leased Cadillac. He was acquitted of all charges on May 30, 2011. Preme referenced this on the unofficial remix to the song "Us" by Lil Reese
Tavares Lamont Taylor (born January 6, 1993), known professionally as Lil Reese, is an American rapper from Chicago, Illinois. Hailing from Chicago's drill scene in the early 2010s, he is known for his collaborations with fellow rappers Chief ...
rapping, "Drizzy dropped a hundred on my lawyer and I beat the case!"
Preme is close friends with fellow Torontonian rapper Drake
Drake may refer to:
Animals
* A male duck
People and fictional characters
* Drake (surname), a list of people and fictional characters with the family name
* Drake (given name), a list of people and fictional characters with the given name
* ...
and both have alluded to this on respective tracks. In the song "Intro" of his second mixtape, Reign raps "Shout out to Drizzy Drake
Drake may refer to:
Animals
* A male duck
People and fictional characters
* Drake (surname), a list of people and fictional characters with the family name
* Drake (given name), a list of people and fictional characters with the given name
* ...
, yeah that's my lil' bro / before the deal, we gettin' change like the corner store." Drake
Drake may refer to:
Animals
* A male duck
People and fictional characters
* Drake (surname), a list of people and fictional characters with the family name
* Drake (given name), a list of people and fictional characters with the given name
* ...
raps in the remake to Big Page's single "I'm Still Fly", "My brother P Reign knows we fuck with the same hoes / Plus he taught me how to spot an officer in plain clothes." Most recently, the two would collaborate (along with Southern rapper Future
The future is the time after the past and present. Its arrival is considered inevitable due to the existence of time and the laws of physics. Due to the apparent nature of reality and the unavoidability of the future, everything that currently ...
) on the single "DnF" from Reign's ''Dear America EP''.
Discography: Preme
Studio albums
Extended plays
Singles
As featured artist
Discography: P. Reign
Extended plays
*2014: ''Dear America EP''
Mixtapes
*2008: ''The Canadian Dream''
*2010: ''When It Reigns It Pours''
*2014: ''Dear America''
*2015: ''Off the Books''
Singles
As lead artist
As featured artist
Guest appearances
Awards and nominations
References
External links
Preme Twitter
{{Authority control
1986 births
Living people
21st-century Canadian male musicians
21st-century Canadian rappers
Black Canadian musicians
Canadian male rappers
Canadian people of Guyanese descent
Canadian songwriters
Midwest hip hop musicians
Musicians from Montreal
Rappers from Toronto
RCA Records artists
Canadian record producers
Canadian hip hop singers
Canadian hip hop record producers