Potluri Vara Prasad (born 8 September 1970), popularly known as "PVP", is a

serial entrepreneur Entrepreneurship is the creation or extraction of economic value. With this definition, entrepreneurship is viewed as change, generally entailing risk beyond what is normally encountered in starting a business, which may include other values th ...

, philanthropist and

educationalist Education is a purposeful activity directed at achieving certain aims, such as transmitting knowledge or fostering skills and character traits. These aims may include the development of understanding, rationality, kindness, and honesty. Vari ...

. He owns the film

production company A production company, production house, production studio, or a production team is a studio that creates works in the fields of performing arts, new media art, film, television, radio, comics, interactive arts, video games, websites, music, and ...

called PVP cinema. He also founded

Telugucinema.com Telugucinema.com is an entertainment website that features information, news, and Film criticism, reviews on Telugu cinema, Telugu films. It is the first website that was established on the internet focusing on Telugu film industry. It is founded ...

in 1997 which was the first

website A website (also written as a web site) is a collection of web pages and related content that is identified by a common domain name and published on at least one web server. Examples of notable websites are Google Search, Google, Facebook, Amaz ...

on the internet focusing on

Telugu film industry Telugu cinema, also known as Tollywood, is the segment of Indian cinema dedicated to the production of motion pictures in the Telugu language, widely spoken in the states of Andhra Pradesh and Telangana. Telugu cinema is based in Film Nagar, Hy ...

Early life

He was Born to Potluri Raghavendra Rao and P Manga Taradevi. He has two siblings.

Career

Procon, Inc. Michigan and Albion Orion Company LLC, 1996 to 2000

Founded and built an IT services company into one of the fastest growing IT services players in the USA. Began the company with $100 and grew to a 225 employee base and revenues of $22 million in 27 months. Procon Inc. was acquired by RCM Technologies in 1998. AOC, LLC was acquired by SSI in 2000 for INR 2.92 billion, then the largest

cross-border Borders are usually defined as geographical boundaries, imposed either by features such as oceans and terrain, or by political entities such as governments, sovereign states, federated states, and other subnational entities. Political borders ca ...

deal. Irevna Limited was acquired by

CRISIL CRISIL (formerly ''Credit Rating Information Services of India Limited'') is an Indian analytical company providing ratings, research, and risk and policy advisory services and is a subsidiary of American company S&P Global. CRISIL, was the f ...

(S&P India) in 2005. Founded Albion Orion Company, a roll up in IT solutions space in the US by acquiring and restructuring two high-end solution providers, Albion International in Atlanta and Orion Consulting in Minneapolis. Subsequently, led the merger of the consolidated entity to SSI Ltd., a publicly traded firm on LSE for $63.65m (2.92 billion), considered as the largest cross border transaction in India as of December 2000.

IREVNA Ltd. and PVP Ventures Ltd., 2001 to 2007

Co-founded and built Irevna Ltd., an organisation providing analytics and research services to investment banks from offshore location. The organisation was the first to pioneer KPO services. Irevna Ltd. was acquired by CRISIL Ltd., an S&P company in May 2005. This company contributes 50% of entire profitability for Crisil in the current environment. The company has investment interests in realty and is one of the largest investors in the country in media and entertainment. The company focusses on special situation transactions across multiple domains. The company was formed via acquisition of SSI Ltd. in

Chennai Chennai (, ), formerly known as Madras ( the official name until 1996), is the capital city of Tamil Nadu, the southernmost Indian state. The largest city of the state in area and population, Chennai is located on the Coromandel Coast of th ...

on 27 February 2007 with an FDI investment of 8.93 billion. Presently he is the chairman & managing director of PVP Ventures Ltd., PVP is a publicly traded corporation traded on

BSE BSE may refer to: Medicine * Bovine spongiform encephalopathy, also known as mad cow disease, a neurodegenerative disease of cattle * Breast self-examination Stock exchanges * Bahrain Stock Exchange, Bahrain * Baku Stock Exchange, Azerbaijan * B ...

, NSE &

LSE LSE may refer to: Computing * LSE (programming language), a computer programming language * LSE, Latent sector error, a media assessment measure related to the hard disk drive storage technology * Language-Sensitive Editor, a text editor used ...

with 35,000

shareholders A shareholder (in the United States often referred to as stockholder) of a corporation is an individual or legal entity (such as another corporation, a body politic, a trust or partnership) that is registered by the corporation as the legal owner ...

. In July 2010, PVP Group ventured into the Indian Media & Entertainment Industry via "Picturehouse Media Ltd". ("PHML"), it is India's largest organised media capital house, supporting the Financing needs of the Indian Entertainment Industry. PHML recent foray into mainstream film production under the banner of PVP Cinema is one of the largest production houses in the country. In July 2010, PVP group ventured into the Indian Media & Entertainment Industry via "Picturehouse Media Limited" (listed on

) and its subsidiary "PVP Capital Ltd." (RBI registered NBFC). Within 2.5 years, PHML has achieved phenomenal success in Tamil & Telugu film financing. In line with the

vision Vision, Visions, or The Vision may refer to: Perception Optical perception * Visual perception, the sense of sight * Visual system, the physical mechanism of eyesight * Computer vision, a field dealing with how computers can be made to gain un ...

, PVP made a bid for

Deccan Chargers The large Deccan Plateau in southern India is located between the Western Ghats and the Eastern Ghats, and is loosely defined as the peninsular region between these ranges that is south of the Narmada river. To the north, it is bounded by the ...

Team (

Hyderabad Hyderabad ( ; , ) is the capital and largest city of the Indian state of Telangana and the ''de jure'' capital of Andhra Pradesh. It occupies on the Deccan Plateau along the banks of the Musi River (India), Musi River, in the northern part ...

franchise of

Indian Premier League The Indian Premier League (IPL), also known as TATA IPL for sponsorship reasons, is a men's T20 franchise cricket league of India. It is annually contested by ten teams based out of seven Indian cities and three Indian states. The leagu ...

) and emerged as the highest

bidder Bidding is an offer (often competitive) to set a price tag by an individual or business for a product or service ''or'' a demand that something be done. Bidding is used to determine the cost or value of something. Bidding can be performed by ...

. PVP has recently invested in the

franchise "

Hyderabad Hotshots Hyderabad Hotshots was a badminton franchise team representing the city of Hyderabad in the Indian Badminton League(IBL). The team was one of the six franchises in the inaugural IBL 2013. The franchise was owned by Andhra Pradesh’s multi bus ...

" of

Indian Badminton League Premier Badminton League (PBL) is a team badminton league operating in India. Sportz & Live Private Limited (Sportzlive) has the rights to operate and execute the Premier Badminton League. The inaugural season of PBL was held from 2 to 17 Janu ...

and emerged as the Winning Champions in the Inaugural season of league – 2013.

2008 to present

He is chief patron of Prasad Vara. Potluri Siddhartha Institute of Technology, in

Vijaywada Vijayawada, formerly known as Bezawada, is the second largest city in the Indian state of Andhra Pradesh and is a part of the state's Capital Region. It is the administrative headquarters of the NTR district. Its metropolitan region comprises NT ...

. He is also a patron in LV Prasad Eye Institute. He is the owner of the

, one of the six franchises of

and former co-owner of the

Kerala Blasters F.C. Kerala Blasters Football Club (), commonly referred to as The Blasters, is an Indian professional football club based in Kochi, Kerala, that competes in the Indian Super League, the top tier of football in India. The club was established in ...

He is a Strategic Investor in Maven Corp and Karvy Consultants & a Founding Investor of CBay Systems.

Philanthropy

Potluri Vara Prasad sponsored young

chess Chess is a board game for two players, called White and Black, each controlling an army of chess pieces in their color, with the objective to checkmate the opponent's king. It is sometimes called international chess or Western chess to disti ...

prodigy Priyanka Nuttaki for her participation in the

Asian Chess Championship The Asian Chess Championship is a chess tournament open to all players from Asian chess federations ( FIDE zones from 3.1 to 3.7). It's held with the Swiss system and consists in two divisions, Open and Women's, the latter of which is reserved to f ...

held in

Iran Iran, officially the Islamic Republic of Iran, and also called Persia, is a country located in Western Asia. It is bordered by Iraq and Turkey to the west, by Azerbaijan and Armenia to the northwest, by the Caspian Sea and Turkmeni ...

Political life

In March 2019, PVP joined

YSR Congress Party The Yuvajana Shramika Rythu Congress Party (YSRCP or YCP; ) is an Indian regional political party based in the state of Andhra Pradesh. Its president Y. S. Jagan Mohan Reddy serves as the state's chief minister. It is currently the fifth lar ...

in presence of Y. S. Jaganmohan Reddy. He got the

Lok Sabha The Lok Sabha, constitutionally the House of the People, is the lower house of India's bicameral Parliament, with the upper house being the Rajya Sabha. Members of the Lok Sabha are elected by an adult universal suffrage and a first-past ...

seat from

Vijayawada Vijayawada, formerly known as Bezawada, is the second largest city in the Indian state of Andhra Pradesh and is a part of the state's Capital Region. It is the administrative headquarters of the NTR district. Its metropolitan region comprises NT ...

References

{{DEFAULTSORT:Potluri, Prasad V Telugu film producers Indian film distributors Businesspeople from Vijayawada Living people Kerala Blasters FC owners Film producers from Andhra Pradesh 1970 births YSR Congress Party politicians