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Pop-Up Magazine is a live performance magazine. The live shows focus on breaking multimedia stories performed on stage by writers,
radio producers Radio is the technology of signaling and communicating using radio waves. Radio waves are electromagnetic waves of frequency between 30 hertz (Hz) and 300 gigahertz (GHz). They are generated by an electronic device called a transmit ...
,
photographers A photographer (the Greek φῶς (''phos''), meaning "light", and γραφή (''graphê''), meaning "drawing, writing", together meaning "drawing with light") is a person who makes photographs. Duties and types of photographers As in other ...
,
filmmakers Filmmaking (film production) is the process by which a motion picture is produced. Filmmaking involves a number of complex and discrete stages, starting with an initial story, idea, or commission. It then continues through screenwriting, casti ...
, and musicians. The events are not
live-streamed Livestreaming is streaming media simultaneously recorded and broadcast in real-time over the internet. It is often referred to simply as streaming. Non-live media such as video-on-demand, vlogs, and YouTube videos are technically streamed, but no ...
or recorded for later viewing. ''Pop-Up Magazine'' events are currently produced two to three times a year and routinely sell out. There usually contain an average of 12 short stories, with production running approximately 100 minutes. Each story is designed specifically for a live format, often using unconventional media for journalism. Levels are performed alongside photographs, animations, illustrations, or film, and many are accompanied by an original score performed live by Magik*Magik Orchestra.


History

''Pop-Up Magazine'' was founded in San Francisco in 2009 by Douglas McGray, Lauren Smith, Derek Fagerstrom,
Evan Ratliff Evan Ratliff (born c. 1975) is an American journalist and author. He is CEO and co-founder of '' Atavist'', a media and software company.Gillette, Felix"Innovator: Evan Ratliff ''Bloomberg Businessweek'' (Jan. 20, 2011). Ratliff is a contributo ...
, and Maili Holiman. McGray says the idea for the show came from trying to get different kinds of storytellers and artists together in the same room. "Filmmakers have their film openings, artists will have gallery openings, and writers will have their readings. And we're never at the same things together. We thought about the idea of a live magazine as a way to bring these different communities together and bring their communities of fans together." The first ''Pop-Up Magazine'' show took place in 2009 at the 360-seat Brava Theater in San Francisco's Mission District. In 2010 ''Pop-Up Magazine'' grew to a 900-seat auditorium, and the audience reached 2,600in 2011. ''Pop-Up Magazine'' went on its first national tour in 2015, with stops in San Francisco, Los Angeles, Portland, Seattle, Chicago, and New York City The show toured again in the spring of 2016, before a live audience of 10,000 people, in New York City, Los Angeles, San Francisco, and Oakland. Pop-Up Magazine held its farewell tour in 2023, with stops in San Francisco, Los Angeles and New York.


Collaborations

''Pop-Up Magazine'' occasionally partners with organizations and public figures for special performances outside its own tours. In 2011, they collaborated with SFMOMA for a show about wine and ''
ESPN the Magazine ''ESPN The Magazine'' was an American monthly sports magazine published by the ESPN sports network in Bristol, Connecticut. The first issue was published on March 11, 1998. Initially published every other week, it scaled back to 24 issues a year ...
'' for a show about sports. In 2013, they produced a night of stories and live music inspired by Beck's '' Song Reader','' a collection of sheet music written by Beck and published by
McSweeneys McSweeney's Publishing is an American non-profit publishing house founded by Dave Eggers in 1998 and headquartered in San Francisco. Initially publishing the literary journal'' Timothy McSweeney's Quarterly Concern'', the company has moved to n ...
. In 2015, they curated Session 8 of TED2015 in Vancouver, producing 11 stories performed on TED's main stage.


''The California Sunday Magazine''

''Pop-Up Magazine'' is produced by California Sunday, Inc., which published an online and print magazine called '' The California Sunday Magazine'' from 2014 to 2020. McGray launched the magazine with publisher Chas Edwards in October 2014. McGray said: "We started a media company. We approached it like a story production company. Some of the things we'd make would be live experiences, live stories, and some of the things we'd make would be stories for you to read at home." In 2016, the magazine won a National Magazine Award for overall excellence in print magazine photography. Other finalists included '' National Geographic'', '' New York'', '' Vanity Fair'', and ''
The Wall Street Journal ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
''.


Past contributors

*
Larry Sultan Larry Sultan (July 13, 1946 – December 13, 2009) was an American photographer from the San Fernando Valley in California. He taught at the San Francisco Art Institute from 1978 to 1988 and at the California College of the Arts in San Francisco ...
, photographer *
Daniel Alarcón Daniel Alarcón (born March 5, 1977 in Lima, Peru) is a Peruvian-American novelist, journalist and radio producer. He is co-founder, host and executive producer of '' Radio Ambulante'', an award-winning Spanish language podcast distributed by NP ...
, novelist, journalist, and co-creator, Radio Ambulante *
Susan Orlean Susan Orlean (born October 31, 1955) is a journalist, television writer, and bestselling author of ''The Orchid Thief'' and '' The Library Book''. She has been a staff writer for ''The New Yorker'' since 1992, and has contributed articles to many ...
, writer for ''
The New Yorker ''The New Yorker'' is an American weekly magazine featuring journalism, commentary, criticism, essays, fiction, satire, cartoons, and poetry. Founded as a weekly in 1925, the magazine is published 47 times annually, with five of these issues ...
'' * Beck, musician *
Alice Walker Alice Malsenior Tallulah-Kate Walker (born February 9, 1944) is an American novelist, short story writer, poet, and social activist. In 1982, she became the first African-American woman to win the Pulitzer Prize for Fiction, which she was awa ...
, novelist *
Jeff Bridges Jeffrey Leon Bridges (born December 4, 1949) is an American actor. He has received various accolades throughout his career spanning over seven decades, including an Academy Award and two Golden Globe Awards. Bridges comes from a prominent ac ...
, actor *
Michael Pollan Michael Kevin Pollan (; born February 6, 1955) is an American author and journalist, who is currently Professor of the Practice Non-Fiction and the first Lewis K. Chan Arts Lecturer at Harvard University. Concurrently, he is the Knight Professo ...
, author *
Marc Bamuthi Joseph Marc Bamuthi Joseph (born 1975) is a spoken-word poet, dancer, playwright, and actor who frequently directs stand-alone hip-hop theater plays. Early life Joseph was born to Haitian immigrant parents and grew up in Laurelton, Queens, New Yor ...
, poet, playwright, dancer *
Alexis Madrigal Alexis Madrigal (born 1983/84) is an American journalist. He's currently the new co-host of KQED's Forum. In 2010, Madrigal began working for ''The Atlantic''. In 2014, he was promoted to deputy editor of TheAtlantic.com. He joined '' Fusion'' l ...
, editor in chief, ''Fusion'' *
John C. Reilly John Christopher Reilly (born May 24, 1965) is an American actor, comedian, musician, producer, and writer. After his film debut in ''Casualties of War'' (1989), he gained exposure through his supporting roles in '' Days of Thunder'' (1990), '' ...
, actor *
Autumn de Wilde Autumn de Wilde (born October 21, 1970) is an American photographer and film director best known for her portraiture and commercial work photography of musicians, as well as her music video works. In 2020 she directed her first feature film, '' E ...
, photographer *
Kumail Nanjiani Kumail Ali Nanjiani (; ur, کمیل علی ننجیانی, ; born May 2, 1978) is a Pakistani-American actor, comedian and screenwriter. He is known for his role as Dinesh in the HBO comedy series ''Silicon Valley'' (2014–2019) and for co-wr ...
, comedian and actor, ''Silicon Valley'' * Starlee Kine, creator and host, ''Mystery Show'' *
Lee Unkrich Lee Edward Unkrich (born August 8, 1967) is an American film director, film editor, screenwriter, and animator. He was a longtime member of the creative team at Pixar, where he started in 1994 as a film editor. He later began directing, first as ...
, Oscar-winning filmmaker, ''
Toy Story 3 ''Toy Story 3'' is a 2010 American computer-animated comedy-drama film produced by Pixar Animation Studios for Walt Disney Pictures. It is the third installment in the ''Toy Story'' series and the sequel to '' Toy Story 2'' (1999). It wa ...
'' * Tracy Clayton and
Heben Nigatu Heben Nigatu is an Ethiopian-American writer and the former co-host of BuzzFeed podcast ''Another Round (Podcast), Another Round'' which stopped broadcasting in 2017. She previously wrote for ''The Late Show with Stephen Colbert'' and is current ...
, co-hosts, BuzzFeed's '' Another Round'' * Alex Gibney, Oscar-winning filmmaker * Stephanie Foo, producer, ''
This American Life ''This American Life'' (''TAL'') is an American monthly hour-long radio program produced in collaboration with Chicago Public Media and hosted by Ira Glass. It is broadcast on numerous public radio stations in the United States and internatio ...
'' *
Jon Mooallem Jon Mooallem is an American journalist and author. Career Journalism Mooallem is a contributing writer for ''The New York Times Magazine'', where he often writes about the relationship between humans and animals. Mooallem is a contributor to Amer ...
, journalist and author *
Jenna Wortham Jenna Wortham is an American journalist. They work as a culture writer for ''The New York Times Magazine'' and co-hosts ''The New York Times'' podcast '' Still Processing'' with Wesley Morris. In 2020, with Kimberly Drew, Wortham published '' Bl ...
, staff writer, ''
The New York Times Magazine ''The New York Times Magazine'' is an American Sunday magazine supplement included with the Sunday edition of ''The New York Times''. It features articles longer than those typically in the newspaper and has attracted many notable contributors. ...
'' * Sam Green, Oscar-nominated filmmaker and live cinema performer * Christopher Hawthorne, architecture critic for the '' LA Times'' *
Jad Abumrad Jad Nicholas Abumrad ( ar, جاد نيكولاس أبومراد; born April 18, 1973) is an American radio host, composer, and producer. He is the founder and former host of the syndicated public radio program ''Radiolab'' with Latif Nasser and ...
, founder and host, ''
Radiolab ''Radiolab'' is a radio program produced by WNYC, a public radio station in New York City, and broadcast on public radio stations in the United States. The show is nationally syndicated and is available as a podcast. Live shows were first off ...
'' *
Katy Grannan Katy Grannan (born 1969) is an American photographer and filmmaker. She made the feature-length film, ''The Nine.'' Her work is held in the collections of the Metropolitan Museum of Art, Museum of Modern Art, Solomon R. Guggenheim Museum, and Whitn ...
, photographer *
Ava DuVernay Ava Marie DuVernay (; born August 24, 1972) is an American filmmaker, television producer and former film publicist. She is a recipient of a Primetime Emmy Award, a NAACP Image Award, a BAFTA Film Award and a BAFTA TV Award, as well as a nominee ...
, Oscar-nominated director, ''
Selma Selma may refer to: Places *Selma, Algeria *Selma, Nova Scotia, Canada *Selma, Switzerland, village in the Grisons United States: *Selma, Alabama, city in Dallas County, best known for the Selma to Montgomery marches *Selma, Arkansas *Selma, Cali ...
'' * The Kitchen Sisters, radio producers * Steven Okazaki, Oscar-winning filmmaker *
Rebecca Solnit Rebecca Solnit (born 1961) is an American writer. She has written on a variety of subjects, including feminism, the environment, politics, place, and art. Early life and education Solnit was born in 1961 in Bridgeport, Connecticut, to a Jewish fa ...
, author *
Jon Ronson Jon Ronson (born 10 May 1967) is a British-American journalist, author, and filmmaker whose works include '' Them: Adventures with Extremists'' (2001), ''The Men Who Stare at Goats'' (2004), and ''The Psychopath Test'' (2011). He has been desc ...
, author and radio personality *
Sasheer Zamata Sasheer Zamata Moore (; born May 6, 1986) is an American actress and comedian known for her work as a cast member on ''Saturday Night Live'' from 2014 to 2017 as well as her leading roles in the TV series ''Woke'' (2020–2022) and ''Home Econom ...
, cast member, ''
Saturday Night Live ''Saturday Night Live'' (often abbreviated to ''SNL'') is an American late-night live television sketch comedy and variety show created by Lorne Michaels and developed by Dick Ebersol that airs on NBC and Peacock (streaming service), Peacock. ...
'' *
Alec Soth Alec Soth (born 1969) is an American photographer, based in Minneapolis. Soth makes "large-scale American projects" featuring the midwestern United States. ''New York Times'' art critic Hilarie M. Sheets wrote that he has made a "photographic care ...
, photographer * Samin Nosrat, chef and writer.


References

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External links


Pop-Up Magazine
YouTube YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...
Theatre in San Francisco Recurring events established in 2009