Pnina Rosenblum ( he, פנינה רוזנבלום, born ) is an Israeli businesswoman, model, media personality, and a former politician. Former

Knesset The Knesset ( he, הַכְּנֶסֶת ; "gathering" or "assembly") is the unicameral legislature of Israel. As the supreme state body, the Knesset is sovereign and thus has complete control of the entirety of the Israeli government (with ...

parliament member for

Likud Likud ( he, הַלִּיכּוּד, HaLikud, The Consolidation), officially known as Likud – National Liberal Movement, is a major centre-right to right-wing political party in Israel. It was founded in 1973 by Menachem Begin and Ariel Sharon ...

from 2005 to 2006.

Biography

Pnina Rosenblum was born in

Petah Tikva Petah Tikva ( he, פֶּתַח תִּקְוָה, , ), also known as ''Em HaMoshavot'' (), is a city in the Central District (Israel), Central District of Israel, east of Tel Aviv. It was founded in 1878, mainly by Haredi Judaism, Haredi Jews of ...

Israel Israel (; he, יִשְׂרָאֵל, ; ar, إِسْرَائِيل, ), officially the State of Israel ( he, מְדִינַת יִשְׂרָאֵל, label=none, translit=Medīnat Yīsrāʾēl; ), is a country in Western Asia. It is situated ...

, to

immigrant Immigration is the international movement of people to a destination country of which they are not natives or where they do not possess citizenship in order to settle as permanent residents or naturalized citizens. Commuters, tourists, and ...

parents; an

Ashkenazi Jewish Ashkenazi Jews ( ; he, יְהוּדֵי אַשְׁכְּנַז, translit=Yehudei Ashkenaz, ; yi, אַשכּנזישע ייִדן, Ashkenazishe Yidn), also known as Ashkenazic Jews or ''Ashkenazim'',, Ashkenazi Hebrew pronunciation: , singu ...

father from

Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...

and a

Mizrahi Jewish Mizrahi Jews ( he, יהודי המִזְרָח), also known as ''Mizrahim'' () or ''Mizrachi'' () and alternatively referred to as Oriental Jews or ''Edot HaMizrach'' (, ), are a grouping of Jewish communities comprising those who remained i ...

mother from

Iraq Iraq,; ku, عێراق, translit=Êraq officially the Republic of Iraq, '; ku, کۆماری عێراق, translit=Komarî Êraq is a country in Western Asia. It is bordered by Turkey to Iraq–Turkey border, the north, Iran to Iran–Iraq ...

. She served for seven months in

military bands A military band is a group of personnel that performs musical duties for military functions, usually for the armed forces. A typical military band consists mostly of wind and percussion instruments. The conductor of a band commonly bears the tit ...

of the

Israel Defense Forces The Israel Defense Forces (IDF; he, צְבָא הַהֲגָנָה לְיִשְׂרָאֵל , ), alternatively referred to by the Hebrew-language acronym (), is the national military of the Israel, State of Israel. It consists of three servic ...

. In the early 1990s she married Moshe Haim, with whom she adopted a daughter and a son from orphanages in Russia and in Romania, respectively. Haim and Rosenblum got divorced, re-married, and then got divorced again. In 2004, she married Israeli businessman Ronny Simanovich, father of three from his previous marriage, one of whom is Israeli model Coral Simanovich (Spanish footballer

Sergi Roberto Sergi Roberto Carnicer (, born 7 February 1992) is a Spanish professional footballer who plays for La Liga club Barcelona and the Spain national team. Mainly a central midfielder, he can also operate as a defensive midfielder, full-back or w ...

's wife).

Modeling, acting and singing career

Rosenblum was an actress and fashion model, known to foreign media in her youth as Pnina Golan. She appeared in the Israeli films ''Kasach'' (1984), ''Am Yisrael Hai'' (1981), ''Lo LeShidur'' (1981), '' Diamante Lobo'' (1976), and ''Malkat HaKvish'' (1971). She debuted as a singer in 1983, in a bid to represent Israel in the

Eurovision Song Contest The Eurovision Song Contest (), sometimes abbreviated to ESC and often known simply as Eurovision, is an international songwriting competition organised annually by the European Broadcasting Union (EBU), featuring participants representing pr ...

. Her entry, ''Tamid Isha'' ("Always a Woman") was ranked last, yet gained popularity in Israel. In 2014, she and her daughter Chen competed as a team on the fourth season of the Israeli version of ''

The Amazing Race ''The Amazing Race'' is an adventure reality game show franchise in which teams of two people race around the world in competition with other teams. The ''Race'' is split into legs, with teams tasked to deduce clues, navigate themselves in forei ...

'', '' HaMerotz LaMillion''. Pnina tripped and fractured her wrist immediately after departing the Starting Line, eliminating them from the competition before they even had a chance to leave Israel.

Political career

In 1999, she formed an independent list named after herself, together with

Avi Balashnikov Avraham (Avi) Balashnikov ( he, אברהם (אבי) בלשניקוב, born March 20, 1966) is an Israeli public figure, currently serves as Chairman of College of Management Academic Studies and the representative of the American businessman Rona ...

, in order to run in the 1999 Knesset (the Israeli parliament) elections. Her party did not pass the

electoral threshold The electoral threshold, or election threshold, is the minimum share of the primary vote that a candidate or political party requires to achieve before they become entitled to representation or additional seats in a legislature. This limit can ...

of 1.5%, although her party became the largest without representation. The party dissolved soon afterwards. Rosenblum later joined the

party, and on 10 December 2005 entered the

, the Israeli parliament, after the defection of several Likud MKs to

Kadima Kadima ( he, קדימה, lit=''Forward'') was a centrist and liberal political party in Israel. It was established on 24 November 2005 by moderates from Likud largely following the implementation of Ariel Sharon's unilateral disengagement plan ...

opened up spaces for new Likud members. However, she lost her seat four months later in the March 2006 elections. In 2009 the Likud placed her at the unrealistic 46th place.

Business career

In 1989, she founded her own

cosmetics Cosmetics are constituted mixtures of chemical compounds derived from either natural sources, or synthetically created ones. Cosmetics have various purposes. Those designed for personal care and skin care can be used to cleanse or protect ...

company, ''Pnina Rosenblum Ltd''.

References

External links

*
Pnina Rosenblom's website
*
''Cosmetics queen''
2008

CNN CNN (Cable News Network) is a multinational cable news channel headquartered in Atlanta, Georgia, U.S. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable news channel, and presently owned by ...

interview by

Atika Shubert Atika Lynn Shubert (born 2 August 1970) is a CNN correspondent based in Valencia, Spain. She covers Spain as well as the rest of Europe for CNN. Before her promotion she was based in Berlin and in London. Prior to working for CNN, she was a corres ...

* {{DEFAULTSORT:Rosenblum, Pnina 1954 births Living people Independent politicians in Israel Israeli actor-politicians Israeli cosmetics businesspeople Israeli female models Israeli film actresses Israeli people of German-Jewish descent Israeli people of Iraqi-Jewish descent 21st-century Israeli businesswomen Jewish female models Jewish Israeli actresses Jewish Israeli politicians Leaders of political parties in Israel Likud politicians Members of the 16th Knesset (2003–2006) People from Petah Tikva Women members of the Knesset 21st-century Israeli women politicians Israeli Ashkenazi Jews Israeli Sephardi Jews Israeli Mizrahi Jews The Amazing Race contestants 20th-century Israeli businesswomen