Pitti Immagine is a collection of
fashion
Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion in ...
industry events in
Italy
Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical re ...
.
Pitti Immagine Uomo
Pitti Uomo (in English, "Pitti Men"), is one of the world's most important platforms for men's clothing and accessory collections, and for launching new projects in men's fashion. It's held twice yearly in
Florence
Florence ( ; it, Firenze ) is a city in Central Italy and the capital city of the Tuscany region. It is the most populated city in Tuscany, with 383,083 inhabitants in 2016, and over 1,520,000 in its metropolitan area.Bilancio demografico an ...
, at the
Fortezza da Basso
Fortezza da Basso is a fort inserted in the fourteenth century walls of Florence. Its official name is the Fortress of Saint John the Baptist (Fortezza di San Giovanni Battista). In modern times it is home to numerous conferences, concerts and ...
.
The first edition of Pitti Uomo was held in Florence in September 1972. The exhibition provided a platform for raising the profile of Italian designers and now has achieved international stature as a leading fashion fair. Pitti Uomo is credited with making
dandyism
A dandy is a man who places particular importance upon physical appearance, refined language, and leisurely hobbies, pursued with the appearance of nonchalance. A dandy could be a self-made man who strove to imitate an aristocratic lifestyle desp ...
acceptable to a wider audience. The 88th edition of Pitti Uomo (Pitti 88) in June 2015 hosted 30,000 visitors in total.
[pittimmagine.co]
Pitti Uomo 88: closing figures
/ref> The Pitti Immagine Uomo 2015 Award went to Lardini
Lardini Srl is an Italian fashion house founded in 1978 by then 18-year-old Luigi Lardini, his 21-year-old brother Andrea Lardini and 19-year-old sister Lorena Lardini.
History
The company was founded by the Lardini family in 1978 in Filottrano ...
, and the Pitti Immagine Career Award was awarded to Nino Cerruti
Nino Cerruti (25 September 1930 – 15 January 2022) was an Italian businessman and stylist.
He founded his own haute couture house, Cerruti, in 1967 in Paris. He managed the Italian family business ''Lanificio Fratelli Cerruti'', which was fou ...
. Pitti Immagine Uomo 89 was held 12–15 January 2016 with 1,219 exhibitors. Pitti Uomo 90 was held in Florence 14–17 June 2016.
Brands showed their Fall/Winter 2017 men's collections at Pitti Uomo 91 on 10–13 January 2017. Pitti Uomo 92 in June 2017 hosted 30,000 visitors and 1,220 brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...
s in an exhibition area of 60,000 sq. meters.
Carlo Rivetti, owner of the brand Stone Island
Stone Island is an Italian luxury men's apparel and accessories brand. It was established in 1982 in Ravarino by Massimo Osti. In December 2020, Stone Island was acquired by the Italian fashion house Moncler.
History
Designer Massimo Osti foun ...
, has been an adviser of Pitti Immagine.
Pitti Immagine Bimbo
Pitti Immagine Bimbo: fashion collections from 0–14 years ("bimbo" is Italian for "baby"). Among the most long-lived of Pitti Immagine fairs, with more than 70 editions. In Florence, at the Fortezza da Basso twice a year. Private sector operators.
Pitti Immagine Filati
Pitti Immagine Filati: knitting yarn collections ("filati" is Italian for "yarns"). In Florence, at the Fortezza da Basso, two editions per year. Private sector operators.
Taste
Taste showcases products related to culture and food research. It's held at the Stazione Leopolda in Florence, once per year. Open only to professionals; at certain times is also open to the public.
Moda Prima
Fashion collections for men, women and children for the large retail chains. In Milan
Milan ( , , Lombard: ; it, Milano ) is a city in northern Italy, capital of Lombardy, and the second-most populous city proper in Italy after Rome. The city proper has a population of about 1.4 million, while its metropolitan city h ...
, twice a year. Private sector operators.
Fragranze
Collections of artistic perfume
Perfume (, ; french: parfum) is a mixture of fragrant essential oils or aroma compounds (fragrances), fixatives and solvents, usually in liquid form, used to give the human body, animals, food, objects, and living-spaces an agreeable scent. Th ...
s and essential oil
An essential oil is a concentrated hydrophobic liquid containing volatile (easily evaporated at normal temperatures) chemical compounds from plants. Essential oils are also known as volatile oils, ethereal oils, aetheroleum, or simply as the o ...
s for the body and for the home. Held at the Stazione Leopolda in Florence once a year. Private sector operators; at certain times also open to the public.
Super
Women's ready-to-wear
Ready-to-wear (or ''prêt-à-porter''; abbreviated RTW; "off-the-rack" or "off-the-peg" in casual use) is the term for ready-made garments, sold in finished condition in standardized sizes, as distinct from made-to-measure or bespoke clothing ...
and accessories collections, held in Milan
Milan ( , , Lombard: ; it, Milano ) is a city in northern Italy, capital of Lombardy, and the second-most populous city proper in Italy after Rome. The city proper has a population of about 1.4 million, while its metropolitan city h ...
twice per year. Private sector operators.
During the three days of SUPER 8 in September 2016, more than 5,100 buyers from nearly 50 countries saw collections presented by 142 brands.
SUPER 9 was held 25–27 February 2017 at Porta Nuova Varesine, Piazza Lina Bo Bardi, Milano.SUPER 9
/ref>
See also
*Culture of Italy
Italy is considered one of the birthplaces of Western civilization and a cultural superpower. Italian culture is the culture of the Italians, a Romance ethnic group, and is incredibly diverse spanning the entirety of the Italian peninsula ...
References
External links
* Tommy Tonbr>Pitti Uomo Fall 2013
January 11, 2013 GQ
* Tommy Tonbr>Pitti Uomo Spring 2014
June 19, 2013 GQ
{{Authority control
Fashion events in Italy