Pilot Travel Centers LLC,
doing business as
A trade name, trading name, or business name, is a pseudonym used by companies that do not operate under their registered company name. The term for this type of alternative name is a "fictitious" business name. Registering the fictitious name w ...
Pilot Flying J, is a North American chain of
truck stops in the
United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., federal district, five ma ...
and
Canada
Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tota ...
. The company is based in
Knoxville, Tennessee
Knoxville is a city in and the county seat of Knox County in the U.S. state of Tennessee. As of the 2020 United States census, Knoxville's population was 190,740, making it the largest city in the East Tennessee Grand Division and the state ...
, where
Pilot Corporation, the majority owner, is based. The company is owned by Pilot,
FJ Management, and
Berkshire Hathaway
Berkshire Hathaway Inc. () is an American Multinational corporation, multinational conglomerate (company), conglomerate holding company headquartered in Omaha, Nebraska, United States. Its main business and source of capital is insurance, from ...
.
The company operates truck stops under the Pilot Travel Centers, Flying J Travel Plaza, and Mr. Fuel brands.
History
Pilot Corporation opened its first truck stop in 1981. On November 15, 1993, Pilot entered a joint venture with
Marathon Petroleum Company, and all Pilot Truck Stops were renamed Pilot Travel Centers. At its inception, the number of stops was around 60; however, that was to be short-lived.
In the next few years, Pilot Travel Centers experienced significant growth. Marathon converted many
Speedway truck stops, wholly owned by Marathon, over to the Pilot Travel Center moniker starting in mid-2002. Midway through 2003, another major expansion occurred with the purchase of the
Williams Truck Stop chain. The Marathon-Pilot joint venture successfully increased the Pilot Travel Center name recognition throughout the United States, as the number of stops more than quadrupled.
In 2008, Pilot bought out Marathon's interest in the business and entered into a new partnership arrangement with
CVC Capital Partners, an international
private equity firm. Pilot also has partnerships with
Road Ranger and
Town Pump, and purchased a controlling stake in Mr. Fuel in 2014.
In October 2014, Pilot Flying J announced they would borrow funds to provide a $750 million dividend to shareholders and facilitate a buyout of its private-equity partner CVC Capital Partner. In 2015, the Haslam family completed the buyout of CVC Capital Partner's stake.
Flying J merger
In July 2009, Pilot agreed to purchase
Flying J's travel centers, as a part of Flying J's efforts to remove itself from Chapter 11 bankruptcy. The deal was finalized July 1, 2010, and the combined company took the
d.b.a. name Pilot Flying J, while Pilot Travel Centers LLC remained the company's legal name.
As part of the deal, both the Pilot and Flying J chains will keep their identities intact, while both chains started accepting the
Comdata and Flying J's in-house TCH fuel cards. In addition, Flying J received cash and equity in the new combined chain. Flying J's oil & refining operations as well as its banking & insurance division will remain separate from the new company, and was subsequently renamed FJ Management Inc.
To settle
antitrust concerns with the
Federal Trade Commission, Pilot sold 20 Pilot Travel Centers locations and six Flying J locations to
Love's Travel Stops & Country Stores on June 30, 2010. The merger left the combined company with over 550 locations in 44
U.S. states and six
Canadian provinces. In 2011, Pilot Flying J began a partnership with
Truckers Against Trafficking
Truckers Against Trafficking (TAT) is a nonprofit organization that trains truck drivers to recognize and report instances of human trafficking. This national organization formed in Oklahoma, United States, in 2009 and teaches truck drivers about ...
.
PFJ Southeast
On June 23, 2016, Pilot Flying J and Speedway announced a new joint venture between the two companies that will see 41 Speedway locations (all former
Wilco Hess locations) and 79 Pilot Flying J locations primarily in the
Southeastern United States
The Southeastern United States, also referred to as the American Southeast or simply the Southeast, is a geographical region of the United States. It is located broadly on the eastern portion of the southern United States and the southern po ...
form PFJ Southeast LLC. The locations will be operated by Pilot Flying J and the Speedway locations will be rebranded as either Pilot or Flying J.
Berkshire Hathaway purchase
On October 3, 2017, it was announced that
Warren Buffett
Warren Edward Buffett ( ; born August 30, 1930) is an American business magnate, investor, and philanthropist. He is currently the chairman and CEO of Berkshire Hathaway. He is one of the most successful investors in the world and has a net w ...
-controlled
Berkshire Hathaway
Berkshire Hathaway Inc. () is an American Multinational corporation, multinational conglomerate (company), conglomerate holding company headquartered in Omaha, Nebraska, United States. Its main business and source of capital is insurance, from ...
will acquire 38.6% of Pilot Flying J, with plans to increase its stake to 80% in 2023. The Haslam family and FJ Management will retain ownership stakes until then, upon which the Haslam family will retain the remaining 20% and FJ Management will withdraw altogether. The Haslam family will retain control of day-to-day operations of the company.
Business profile
Currently, Pilot Flying J is the largest purveyor of over-the-road
diesel fuel
Diesel fuel , also called diesel oil, is any liquid fuel specifically designed for use in a diesel engine, a type of internal combustion engine in which fuel ignition takes place without a spark as a result of compression of the inlet air and ...
in the United States. Pilot Flying J also is known as the largest Travel Center chain in the country with over 750 locations under the Pilot, Flying J, & Mr. Fuel brands. Pilot Flying J is also the third largest franchiser of
quick service restaurants
A fast-food restaurant, also known as a quick-service restaurant (QSR) within the industry, is a specific type of restaurant that serves fast-food cuisine and has minimal table service. The food served in fast-food restaurants is typical ...
in the nation, offering one to three different concepts at each location, making it the largest franchisee of
Subway
Subway, Subways, The Subway, or The Subways may refer to:
Transportation
* Subway, a term for underground rapid transit rail systems
* Subway (underpass), a type of walkway that passes underneath an obstacle
* Subway (George Bush Interconti ...
in the world with over 200 locations. Unlike many travel centers and truck stops, the majority of locations with the Pilot Travel Centers brand do not utilize full-service dining. However, the Flying J brand does utilize full-service dining with
Denny's, as do a small handful of Pilot-branded locations.
Pilot Flying J's main restaurants include
Arby's,
Chester's Chicken
Chester's International, known as Chester's or Chester's Chicken, is a fried chicken quick-service restaurant chain based in Birmingham, Alabama, United States. W.O. Giles founded Chester's in October 1965 and adopted Chester the Chicken as the e ...
,
Dairy Queen
Dairy Queen (DQ) is an American chain of soft serve ice cream and fast food restaurants owned by International Dairy Queen, Inc. (a subsidiary of Berkshire Hathaway since 1998) which also owns Orange Julius, and formerly owned Karmelkorn ...
,
Denny's,
Hardee's,
McDonald's
McDonald's Corporation is an American multinational fast food
Fast food is a type of mass-produced food designed for commercial resale, with a strong priority placed on speed of service. It is a commercial term, limited to food sold ...
,
Pizza Hut,
Subway
Subway, Subways, The Subway, or The Subways may refer to:
Transportation
* Subway, a term for underground rapid transit rail systems
* Subway (underpass), a type of walkway that passes underneath an obstacle
* Subway (George Bush Interconti ...
,
Taco Bell,
Wendy's, and
Cinnabon. Recently they have also added
Huddle House (full-service restaurants),
Moe's Southwest Grill
Moe's Southwest Grill, referred to informally as Moe's, is an American fast casual restaurant franchise chain that was founded in Atlanta, Georgia, in December 2000FOCUS Brands press release, FOCUS Brands to Acquire Moe’s Southwest Grill', Apri ...
, and
Dunkin Donuts.
Pilot Flying J's main competitors include
Love's Travel Stops
Love's Travel Stops & Country Stores, doing business as Love's (or stylized as Loves), is an American family-owned chain of more than 500 truck stop and convenience stores in 41 states in the United States. The company is privately owned and h ...
,
Travel Centers of America
TravelCenters of America LLC is the largest publicly traded full-service truck stop and travel center company in the United States. The company operates full service centers, convenience stores, and restaurants under the TravelCenters of America ...
,
Stuckey's,
Roady's Truck Stops, and T/A-owned Petro Stopping Centers.
In 2012, the company signed
country music
Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, o ...
singer
Trace Adkins to become its new spokesperson for its relaunched
loyalty program. In addition to Adkins, the company has a
NASCAR sponsorship with
JR Motorsports driver
Michael Annett as the primary sponsor for Annett's number 1
Chevrolet Camaro
The Chevrolet Camaro is a mid-size American automobile manufactured by Chevrolet, classified as a pony car. It first went on sale on September 29, 1966, for the 1967 model year and was designed to compete with the Ford Mustang. The Camaro sh ...
in NASCAR's
Xfinity Series. In 2015 and 2016, the company sponsored Annett in the number 46
Chevrolet SS for
HScott Motorsports in NASCAR's
Sprint Cup Series and in 2014 the company sponsored Annett in the number 7 Chevrolet SS for
Tommy Baldwin Racing. In 2013, the company sponsored Annett in the
Richard Petty Motorsports number 43
Ford Mustang
The Ford Mustang is a series of American automobiles manufactured by Ford. In continuous production since 1964, the Mustang is currently the longest-produced Ford car nameplate. Currently in its sixth generation, it is the fifth-best selli ...
in NASCAR's
Nationwide Series. In 2016, the company was the title sponsor for the "
Battle at Bristol" at
Bristol Motor Speedway.
Travel center amenities
Amenities featured at Pilot Flying J locations include:
*Parking
*CAT Scales
*TRANSFLO Express travel documents
*Trip Paks
*Truck washes
*
Audiobook rental
*
Payphones
*
High speed internet kiosks
Historically, a kiosk () was a small garden pavilion open on some or all sides common in Persia, the Indian subcontinent, and in the Ottoman Empire from the 13th century onward. Today, several examples of this type of kiosk still exist i ...
*
ATMs
*
Western Union
The Western Union Company is an American multinational financial services company, headquartered in Denver, Colorado.
Founded in 1851 as the New York and Mississippi Valley Printing Telegraph Company in Rochester, New York, the company ch ...
*Check cashing
*Public laundry
*Showers
*Game rooms
*
Wireless internet access
*Lounges with big-screen televisions for professional drivers.
Truck repairs
At some locations, Pilot Flying J offers
truck maintenance through garages operated by third-party companies. Wingfoot Truck Care Centers, operated by the
Goodyear Tire & Rubber Company, provide 24-hour road service, preventative maintenance, tire service, part replacement, oil changes, and light mechanical work.
In addition to Wingfoot, Pilot Flying J also has Bosselman Boss Shop garages operated by Bosselman that provide similar services as Wingfoot. The Boss Shop partnership expanded as part of an agreement for Pilot Flying J to acquire most of Bosselman's truck stops in November 2011 in order to boost Pilot Flying J's presence in the Northern
Great Plains region. Before the deal, Bosselman bought diesel fuel from Pilot and continues to do so for its remaining travel center location in
Grand Island, Nebraska.
Magazine
In 2005, Pilot Flying J joined forces with Victory 500 marketing to publish ''Challenge'' magazine, a magazine aimed at professional truckers and sold exclusively at Pilot Flying J travel centers as well as by subscription. The magazine ceased publication after 110 issues in December 2014.
Rebate fraud
On April 15, 2013, the headquarters of Pilot Flying J, located in Knoxville, Tennessee, was raided by
FBI and
IRS agents as part of an "ongoing investigation". On April 16, CEO Jimmy Haslam reported the investigation involved claims of failure to pay rebates to trucking customers.
On April 18, 2013, an affidavit used to secure various search warrants was made public. The documents alleged that several members of the Pilot Flying J sales force, as well as company president Mark Hazelwood, were either involved or aware of the alleged scheme. Three sales employees' private homes were also raided as part of the investigation.
On Tuesday, July 16, 2013, a federal judge in Arkansas granted preliminary approval to a proposed settlement agreement between Pilot Flying J and several trucking companies that had sued over allegations of fuel rebate fraud. Pilot Flying J paid restitution to customers and agreed to pay a $92 million penalty pursuant to a Criminal Enforcement Agreement.
Flying J Heist
At the Flying J truck stop along
Interstate 5
Interstate 5 (I-5) is the main north–south Interstate Highway on the West Coast of the United States, running largely parallel to the Pacific coast of the contiguous U.S. from Mexico to Canada. It travels through the states of Calif ...
in the Grapevine in
Lebec, California, in the early hours of July 11, 2022 one of the armed guards left their
Brink’s big rig while the other guard was asleep, giving a gang of thieves a 27-minute window to make a huge snatch of jewels that were being transported from
San Mateo to the
Los Angeles
Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the wor ...
area for the International Gem and Jewelry Show. Estimated value of the stolen goods range from $10 million to $100 million, making the jewelry theft one of the biggest in modern history.
See also
*
Love's Travel Stops & Country Stores
References
External links
Pilot Flying JMarathon Petroleum Company, LLCA timeline of the Pilot Flying J rebate fraud investigation
{{Trucking industry in the United States
Marathon Oil
Oil companies of the United States
Truck stop chains
Gas stations in the United States
Gas stations in Canada
Privately held companies based in Tennessee
CVC Capital Partners companies
Companies based in Knoxville, Tennessee
Convenience stores of the United States
American companies established in 1993
Retail companies established in 1993
Restaurants established in 1993
2017 mergers and acquisitions
Jimmy Haslam