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Pica8, Inc. is a computer networking company headquartered in
Palo Alto, California Palo Alto (; Spanish language, Spanish for "tall stick") is a charter city in the northwestern corner of Santa Clara County, California, United States, in the San Francisco Bay Area, named after a Sequoia sempervirens, coastal redwood tree kno ...
, United States. Pica8 is a vendor of open-standards-based operating systems on white box
network switch A network switch (also called switching hub, bridging hub, and, by the IEEE, MAC bridge) is networking hardware that connects devices on a computer network by using packet switching to receive and forward data to the destination device. A netw ...
es delivering
software-defined networking Software-defined networking (SDN) technology is an approach to network management that enables dynamic, programmatically efficient network configuration in order to improve network performance and monitoring, making it more like cloud computing t ...
(SDN) solutions for
datacenter A data center (American English) or data centre (British English)See spelling differences. is a building, a dedicated space within a building, or a group of buildings used to house computer systems and associated components, such as telecommunic ...
and
cloud computing Cloud computing is the on-demand availability of computer system resources, especially data storage ( cloud storage) and computing power, without direct active management by the user. Large clouds often have functions distributed over mul ...
environments and traditional L2/L3 solutions for large enterprise customers. The company's products include a Linux-based L2/L3 and OpenFlow-supporting network operating system, PicOS, which is shipped as standalone software that can be loaded onto a range of 1/ 10/ 40/100 Gigabit Ethernet switches based on commoditized ("white box") switches purchased from
original design manufacturer An original design manufacturer is a company that designs and manufactures a product that is eventually rebranded by another firm for sale. Such companies allow the firm that owns or licenses the brand to produce products while having to engage in ...
s (ODMs). The company's approach is to combine commodity network hardware (from manufacturers like
Accton Accton Technology Corporation () is a Taiwanese company in the electronics industry that primarily engages in the development and manufacture of networking and communication solutions, as an original equipment manufacturer (OEM) or original desig ...
,
Foxconn Hon Hai Precision Industry Co., Ltd., trading as Hon Hai Technology Group in China and Taiwan and Foxconn internationally, is a Taiwanese multinational electronics contract manufacturer established in 1974 with headquarters in Tucheng, New T ...
, Quanta) with
Debian Linux Debian (), also known as Debian GNU/Linux, is a Linux distribution composed of free and open-source software, developed by the community-supported Debian Project, which was established by Ian Murdock on August 16, 1993. The first version of De ...
, L2/L3 protocol stacks, a full enterprise feature set, OpenFlow controller and
Open vSwitch Open vSwitch, sometimes abbreviated as OVS, is an open-source implementation of a distributed virtual multilayer switch. The main purpose of Open vSwitch is to provide a switching stack for hardware virtualization environments, while supportin ...
(OVS) to create both a more "democratic" SDN solutions with competitive price compared to conventional embedded switches as well as more flexible and scalable disaggregated enterprise white box networking solutions.


History

The company was founded in 2009. It launched a family of OpenFlow-enabled Ethernet switches in August 2009 and has been selling products ever since. In 2010, Pica8 was selling 48-port gigabit Ethernet and 10-gigabit Ethernet switches at half the price of comparable products of
Force10 Dell Force10 (formerly nCore Networks, Force10 Networks), was a United States company that developed and marketed 10 Gigabit and 40 Gigabit Ethernet switches for computer networking to corporate, educational, and governmental customers. It had ...
and
Arista Networks Arista Networks (formerly Arastra) is an American computer networking company headquartered in Santa Clara, California. The company designs and sells multilayer network switches to deliver software-defined networking (SDN) for large datacenter, ...
. It achieved such result through combining open source software with merchant
ASIC An application-specific integrated circuit (ASIC ) is an integrated circuit (IC) chip customized for a particular use, rather than intended for general-purpose use, such as a chip designed to run in a digital voice recorder or a high-efficien ...
s (from companies like
Broadcom Broadcom Inc. is an American designer, developer, manufacturer and global supplier of a wide range of semiconductor and infrastructure software products. Broadcom's product offerings serve the data center, networking, software, broadband, wirel ...
, Marvell, and Intel/Fulcrum) on switches from "white-box vendors". In July 2011, Pica8 added support for the open source "Indigo" OpenFlow stack from Big Switch Networks to its switches as an alternative stack. In November 2011 it embedded
Open vSwitch Open vSwitch, sometimes abbreviated as OVS, is an open-source implementation of a distributed virtual multilayer switch. The main purpose of Open vSwitch is to provide a switching stack for hardware virtualization environments, while supportin ...
(OVS), developed by
Nicira Nicira is a company focused on software-defined networking (SDN) and network virtualization. Nicira created their own proprietary versions of the OpenFlow, Open vSwitch, and OpenStack networking projects. Nicira was co-founded in 2007 by Martin ...
, into its operation system PicOS to enable more sophisticated network management from inside the switch. In October 2012 Pica8 raised $6.6m in
Series A A series A round (also known as series A financing or series A investment) is the name typically given to a company's first significant round of venture capital financing. The name refers to the class of preferred stock sold to investors in exchan ...
funding from VantagePoint Capital Partners to support its sales and product development. On 10 December 2012 the company exited stealth mode with introduction of SDN reference architecture aimed at cloud providers. By 2013, among about 100 Pica8's customers, including large service providers and hosting companies, were such companies as
Baidu Baidu, Inc. ( ; , meaning "hundred times") is a Chinese multinational technology company specializing in Internet-related services and products and artificial intelligence (AI), headquartered in Beijing's Haidian District. It is one of the la ...
,
Yahoo! Japan is a Japanese internet company originally formed as a joint venture between the American internet company Yahoo! (later divested by Verizon into Altaba) and the Japanese company SoftBank. It is headquartered at Kioi Tower in the Tokyo Garden Terr ...
and
NTT Communications , or NTT Com, is a Japanese telecommunications company which operates an international network in over 190 countries/regions, with locations in more than 70 countries/regions. The company has approximately 5,500 employees (NTT Communications ...
. In December 2013, the company launched the Pica8 SDN Starter Kit, an "out-of-the-box" kit that includes an open-source network controller, a programmable network tap, an open-source network intrusion detection system, and other components meant to give customers a complete SDN solution, which would be quick to implement. In April 2014 Pica8 claimed to be the first vendor to support the latest version 1.4 of OpenFlow and to have over 300 customers globally. By 2018, Pica8 grew to over 1,000 customers in over 40 countries, announcing a broad push into the enterprise campus and branch office markets in January.


Products


PicOS

PicOS (formerly known as XorPlus) is a network operating system (NOS) that Pica8 has developed based on
XORP XORP is an open-source Internet Protocol routing software suite originally designed at the International Computer Science Institute in Berkeley, California. The name is derived from ''eXtensible Open Router Platform''. It supports OSPF, BGP, RI ...
, an eXtensible Open Router Platform. The operation system works on an unmodified
Linux kernel The Linux kernel is a free and open-source, monolithic, modular, multitasking, Unix-like operating system kernel. It was originally authored in 1991 by Linus Torvalds for his i386-based PC, and it was soon adopted as the kernel for the GNU ope ...
and is extended with a range of network and switching services. PicOS includes a traditional
Layer-2 The data link layer, or layer 2, is the second layer of the seven-layer OSI model of computer networking. This layer is the protocol layer that transfers data between nodes on a network segment across the physical layer. The data link layer p ...
/ Layer-3 switching mode (L2/L3 Mode) and has support for OpenFlow protocol, standardized by the
Open Networking Foundation The Open Networking Foundation (ONF) is a non-profit operator-led consortium. It uses an open source business model aimed at promoting networking through software-defined networking (SDN) and standardizing the OpenFlow protocol and related tech ...
(ONF), through
Open vSwitch Open vSwitch, sometimes abbreviated as OVS, is an open-source implementation of a distributed virtual multilayer switch. The main purpose of Open vSwitch is to provide a switching stack for hardware virtualization environments, while supportin ...
(OVS). OVS runs as a process on the Debian Linux distribution. Additionally, PicOS has a hardware abstraction layer that lets it run atop networking ASICs from various switch silicon manufacturers. Therefore, the PicOS operating system can be unaware ("agnostic") about the underlying hardware and not tied to it.


PicaPilot

In addition to PicOS, Pica8 offers a second core technology solution called PicaPilot, which was announced in May 2018. PicaPilot is an automated white box switch configuration and management application that runs on Pica8-enabled switches alongside PicOS. Designed as a replacement for legacy Ethernet switch stacks and chassis switches, PicaPilot compresses dozens of access- and aggregation-layer leaf-spine topology switches into a single layer and allows them to be managed as a single logical switch with a single consolidated IP address.


CrossFlow

On 10 November 2014 Pica8 announced CrossFlow, a new feature in the PicOS NOS that enables network managers to integrate OpenFlow applications and business policies with existing layer 2/layer 3 networks. Users can run layer 2/layer 3 protocols and OpenFlow protocols on all the switch ports in a network at the same time. OpenFlow can be used for policy-driven applications to bring business logic to the network. The traditional network can optimize packet transport and performance with protocols, such as OSPF, Spanning Tree, and BGP.


Awards and recognitions

* The 10 Coolest Networking Startups Of 2013 according to CRN (2013). * AlwaysOn
OnDemand OnDemand is a brand name for a video-on-demand, London-based company owned by the On Demand Group, who provide mobile video services such as pay-per-view to over 25 million subscribers. Their product is sold through middleware to smart TV compan ...
Companies to Watch (2013). * AlwaysOn OnDemand 100 Top Private Companies (2014). * AlwaysOn Global 250 Top Private Companies (2014, along with companies like
Acquia Acquia is a software-as-a-service company co-founded by Dries Buytaert and Jay Batson to provide enterprise products, services, and technical support for the open-source web content management platform Drupal. Overview The company is venture cap ...
,
Couchbase Couchbase Server, originally known as Membase, is an open-source, distributed ( shared-nothing architecture) multi-model NoSQL document-oriented database software package optimized for interactive applications. These applications may serve many ...
,
Dropbox Dropbox is a file hosting service operated by the American company Dropbox, Inc., headquartered in San Francisco, California, U.S. that offers cloud storage, file synchronization, personal cloud, and Client (computing), client software. Dropb ...
,
MongoDB MongoDB is a source-available cross-platform document-oriented database program. Classified as a NoSQL database program, MongoDB uses JSON-like documents with optional schemas. MongoDB is developed by MongoDB Inc. and licensed under the Serve ...
).


See also

*
Linux Linux ( or ) is a family of open-source Unix-like operating systems based on the Linux kernel, an operating system kernel first released on September 17, 1991, by Linus Torvalds. Linux is typically packaged as a Linux distribution, which ...
*
Network switch A network switch (also called switching hub, bridging hub, and, by the IEEE, MAC bridge) is networking hardware that connects devices on a computer network by using packet switching to receive and forward data to the destination device. A netw ...
* Router *
Packet switching In telecommunications, packet switching is a method of grouping Data (computing), data into ''network packet, packets'' that are transmitted over a digital Telecommunications network, network. Packets are made of a header (computing), header and ...
*
Circuit switching Circuit switching is a method of implementing a telecommunications network in which two network nodes establish a dedicated communications channel ( circuit) through the network before the nodes may communicate. The circuit guarantees the full b ...
*
Fully switched network A fully switched network is a computer network which uses only network switches rather than Ethernet hubs on Ethernet networks. The switches provide a dedicated connection to each workstation. A switch allows for many conversations to occur simult ...
*
Cumulus Networks Cumulus Networks was a computer software company headquartered in Mountain View, California, USA. The company designed and sold a Linux operating system for industry standard network switches, along with management software, for large datacenter, ...
*
Software-defined networking Software-defined networking (SDN) technology is an approach to network management that enables dynamic, programmatically efficient network configuration in order to improve network performance and monitoring, making it more like cloud computing t ...
*
Open Compute Project The Open Compute Project (OCP) is an organization that shares designs of data center products and best practices among companies, including ARM, Meta, IBM, Wiwynn, Intel, Nokia, Google, Microsoft, Seagate Technology, Dell, Rackspace, Hewlett ...
*
Open-source computing hardware Open source is source code that is made freely available for possible modification and redistribution. Products include permission to use the source code, design documents, or content of the product. The open-source model is a decentralized so ...


References

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Business Insider ''Insider'', previously named ''Business Insider'' (''BI''), is an American financial and business news website founded in 2007. Since 2015, a majority stake in ''Business Insider''s parent company Insider Inc. has been owned by the German publ ...
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TechTarget TechTarget is an American company which offers data-driven marketing services to business-to-business technology vendors. It uses purchase intent data gleaned from the readership of its 140 + technology focused web sites to help tech vendors rea ...
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NetworkWorld International Data Group (IDG, Inc.) is a market intelligence and demand generation company focused on the technology industry. IDG, Inc.’s mission is centered around supporting the technology industry through research, data, marketing technol ...
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NetworkWorld International Data Group (IDG, Inc.) is a market intelligence and demand generation company focused on the technology industry. IDG, Inc.’s mission is centered around supporting the technology industry through research, data, marketing technol ...
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eWEEK ''eWeek'' (''Enterprise Newsweekly'', stylized as ''eWEEK''), formerly PCWeek, is a technology and business magazine. Previously owned by QuinStreet; Nashville, Tennessee marketing company TechnologyAdvice acquired eWeek in 2020. The print edi ...
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Networking software companies Networking hardware companies Companies based in Palo Alto, California Networking companies of the United States