The Philippine Women's University – School of Fine Arts and Design (PWU-SFAD) is the academic institution of

Fine Arts In European academic traditions, fine art is developed primarily for aesthetics or creative expression, distinguishing it from decorative art or applied art, which also has to serve some practical function, such as pottery or most metalwork ...

and

Design A design is a plan or specification for the construction of an object or system or for the implementation of an activity or process or the result of that plan or specification in the form of a prototype, product, or process. The verb ''to design'' ...

of the

Philippine Women's University The Philippine Women's University (PWU) is a tertiary education school which has its main campus in Manila, Philippines. An institution exclusive for girls from its inception until the 1970s, the PWU admits both women and men as its students. ...

. PWU-SFAD is located along one city block in the district of Malate in the City of

Manila Manila ( , ; fil, Maynila, ), officially the City of Manila ( fil, Lungsod ng Maynila, ), is the capital of the Philippines, and its second-most populous city. It is highly urbanized and, as of 2019, was the world's most densely populate ...

bounded by

Taft Avenue Taft Avenue ( fil, Abenida Taft; es, Avenida Taft) is a major road in the south of Metro Manila. It passes through three cities in the metropolis: Manila, Pasay and Parañaque. The road was named after the former Governor-General of the Philippin ...

and the streets of Malvar, Nakpil and Leon Guinto.

Historical background

The teaching of music in the

(PWU) began in 1925, few years after the founding of the university in year 1919. In 1939, the Department of Music was organized and continued operating until the outbreak of the war in 1941. From 1943 to 1944, the Philippine Conservatory of Music, founded by the late Felicing Tirona, existed as an affiliate school of the Philippine Women's University. Then it began enrollment to both men and women. When the Philippine Women's University re-opened after its rehabilitation in 1947, the School of Music was formally established under the deanship of its original founder. Then, having Music and Fine Arts under one department, known as the Philippine Women's University - College of Music and Fine Arts. It was the youngest among the colleges of the university, but it already achieved distinct accomplishment and contributes to artistic progress. Now it is officially known as The Philippine Women's University – School of Fine Arts and Design (PWU-SFAD).

Timeline

*1947 College of Music and Fine Arts was opened, while in 1952, it became an educational affiliate of the Philippine Women's University. The first Fine Arts Students were Patty Birocel, Antera Mar, Lilia Trinidad, Elenita Sayoc, Fe Severino and Rosario Bitanga. Mrs. Araceli Limcaco-Dans was the Fine Arts director who taught for 13 years. *1960 The school started artists in the fields of paintings and graphic arts. The students were engaged in experimental art activities and gained popularity for the school and the artists themselves. *1967 Among the personalities in the world of art, the following occupied position in the College of Music and Fine Arts: Mariano Madarang who served a director. *1973 Mr. Manuel Rodriguez Sr. became head of the Graphic Arts Department. In 1977 of June, the College of Music and Fine Arts building burned down, and the college was transferred to the main building. *1978-1979 Mr. Julian Cea Napal became the director with Mr. Alfonso Miaga as OIC designated by Dr. Leticia De Guzman. *1978-1991 Mrs. Ludivina L. B. Abes was Associate Dean from 1979 to 1986 with Mr. Alfonso Miaga as OIC and Mrs. Purification torres as Administrative Officer. Mr. Jerry Elizalde Navarro was consultant professor but stayed only briefly. Mr. Virgilio Aviado became academic head of the College of Fine Arts and with Mrs. Purification Torres as Administrative Officer until 1989. Dr. Luhualti Trias was designated Administrative from 1989 to 1991. *1994-1998 Mrs. Lorna Alvarez-Salutal became the Officer in Charge of College of Fine Arts, under the new name Institute of Fine Arts and Design (IFAD). *1998 Mrs. Rosario Bitanga Peralta became the acting Dean. Her original appointment was by the PWU President Dr. Jose Conrado Benitez. After 2 years she became Dean. *2006 Mr. Reiner Suva was appointed as Assistant Dean together with Mrs. Rosario Bitanga Peralta as the Dean of Institute of Fine Arts and Design under the presidency of Dr. Amelou Benitez Reyes. In the same year, the Institute of Fine Arts and Design was changed into School of Fine Arts and Design in line with the thrust of the University President Dr. Amelou Benitez Reyes. *2007 Mrs. Rosario Bitanga Peralta became Dean Emeritus and Mr. Reiner E. Suva was then appointed as acting Dean of the School of Fine Arts and Design, and became Dean in the year 2007. His original appointment was by the PWU President Dr. Amelou Benitez Reyes. *2010 Arch. Ma. Bienvinida T. Candelaria took over as Officer-in-Charge during the term of CEO Alfredo Benitez Reyes.

Present

Ms. Josephine L. Turalba was appointed Dean of School of Fine Arts and Design on May 1, 2011 by the incumbent president of the university Dr. Francisco Benitez and Arch. Ma. Bienvenida T. Candelaria was in turn appointed Associate Director for the Program Development.

Programs

*Bachelor of Fine Arts Major in

Painting Painting is the practice of applying paint, pigment, color or other medium to a solid surface (called the "matrix" or "support"). The medium is commonly applied to the base with a brush, but other implements, such as knives, sponges, and ...

*Bachelor of Fine Arts Major in Visual Communication *Bachelor of Fine Arts Major in

Industrial Design Industrial design is a process of design applied to physical Product (business), products that are to be manufactured by mass production. It is the creative act of determining and defining a product's form and features, which takes place in advan ...

*Bachelor of Science in

Interior Design Interior design is the art and science of enhancing the interior of a building to achieve a healthier and more aesthetically pleasing environment for the people using the space. An interior designer is someone who plans, researches, coordina ...

*Bachelor of Fine Arts (ETEEAP) *Master of Arts Major in Fine Arts & Design

References

{{DEFAULTSORT:Philippine Women's University - School of Fine Arts and Design Philippine Women's University Universities and colleges established in 1919 Education in Malate, Manila Design schools 1919 establishments in the Philippines