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Pheed was a mobile pay-per-view technology and
social networking service A social networking service or SNS (sometimes called a social networking site) is an online platform which people use to build social networks or social relationships with other people who share similar personal or career content, interests, act ...
founded by
O.D. Kobo Oded David "O. D." Kobo (Hebrew: קובו עודד) is a Hong Kong-born Internet businessman. He is the co-founder of PIR Equities and Israel Investment Partners (IIP), both employee owned private equity firms, and a member of the partnership ne ...
, Tony DeNiro, and Phil Haus. In March 2014, 18 months from launch, a subsidiary of
América Móvil América Móvil is a Mexican telecommunications corporation headquartered in Mexico City, Mexico. It is the 7th largest mobile network operator in terms of equity subscribers and one of the largest corporations in the world. América Móvil is a ...
acquired the service for $40 million in cash and stock.Pozi, Ilya. (May 15, 2013).
Pheed iPhone Craze Heads To Android
. ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
''. Retrieved December 27, 2013.


History

Pheed began development in Los Angeles as a web platform by Internet entrepreneur Phil Haus and music producer Tony DeNiro. Realizing that mobile was the future of social media, Haus and DeNiro refocused their service to a mobile app, introducing at the time the first pay-per-view live stream technology at the
App Store An App Store (or app marketplace) is a type of digital distribution platform for computer software called applications, often in a mobile context. Apps provide a specific set of functions which, by definition, do not include the running of the co ...
. Pheed launched in November 2012 and was aimed at a creative and younger audience than
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
's demographic. Pheed combined text, video, images and audio, and included a live broadcast option. Pheed was the first app on the
App Store An App Store (or app marketplace) is a type of digital distribution platform for computer software called applications, often in a mobile context. Apps provide a specific set of functions which, by definition, do not include the running of the co ...
to offer
pay-per-view Pay-per-view (PPV) is a type of pay television or webcast service that enables a viewer to pay to watch individual events via private telecast. Events can be purchased through a multichannel television platform using their electronic program guid ...
live streaming, covering both individual elements (such as a video or audio event), or subscriptions to a full feed that can be scheduled for a specific time or day with a specific cost, and mobile applications through the Apple App Store and Google Play. The Pheeds could also be shared by Twitter, Facebook, and Gmail, and could be copyrighted, making them the user's property. They could also be kept on the user's wall without any other users seeing it. A user's friends could be invited through Facebook, Twitter, or Gmail.


Acquisition

Pheed was acquired by Móvil Media a subsidiary of América Móvil, companies majority owned by
Carlos Slim Helú Carlos Slim Helú (; born 28 January 1940) is a Mexican business magnate, investor, and philanthropist. From 2010 to 2013, Slim was ranked as the richest person in the world by the ''Forbes'' business magazine. He derived his fortune from hi ...
, in March 2014 for $40 million. In April 2016, Pheed was shut down and the technology integrated to América Móvil platforms. (April 6, 2016)


References


External links


Pheed
{{Online social networking , state=collapsed Internet properties established in 2012 Defunct social networking services