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Jigsaw LLC (formerly Google Ideas) is a
technology incubator Business incubator is an organization that helps startup companies and individual entrepreneurs to develop their businesses by providing a fullscale range of services starting with management training and office space and ending with venture ca ...
created by
Google Google LLC () is an American Multinational corporation, multinational technology company focusing on Search Engine, search engine technology, online advertising, cloud computing, software, computer software, quantum computing, e-commerce, ar ...
. , it is under Google management and used to operate as an independent subsidiary of
Alphabet Inc. Alphabet Inc. is an American multinational technology conglomerate holding company headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and sev ...
Based in New York City, Jigsaw is dedicated to understanding global challenges and applying technological solutions, from "countering extremism", online censorship and
cyber-attack A cyberattack is any offensive maneuver that targets computer information systems, computer networks, infrastructures, or personal computer devices. An attacker is a person or process that attempts to access data, functions, or other restricted ...
s, to protecting access to information. Jared Cohen, formerly with the Policy Planning Committee at the
US State Department The United States Department of State (DOS), or State Department, is an executive department of the U.S. federal government responsible for the country's foreign policy and relations. Equivalent to the ministry of foreign affairs of other nati ...
, is the CEO of Jigsaw, and was formerly co-founder and director of Google Ideas.


History


Google Ideas

In 2010, Eric Schmidt approached Jared Cohen to lead Google Ideas, as a "think/do tank" to research issues at the intersection of technology and geopolitics, and has worked on projects intended to protect activists and independent media from cyber-attacks. Ideas brought together a team of Google engineers, research scientists, product managers, and policy experts to address these issues. The team also hosted a number of conferences, including the 2017 Conflict in a Connected World Roundtable Series, in partnership with the Council on Foreign Relations' Center of Preventative Action. Ideas came under scrutiny for its links with the US State Department and its
regime change Regime change is the partly forcible or coercive replacement of one government regime with another. Regime change may replace all or part of the state's most critical leadership system, administrative apparatus, or bureaucracy. Regime change may ...
activities.


Jigsaw

In February 2016, Eric Schmidt announced in a Medium post the expansion of Google Ideas to a technology incubator named Jigsaw. According to Schmidt, the new name "reflects our belief that collaborative problem-solving yields the best solutions" and the team's mission "is to use technology to tackle the toughest geopolitical challenges, from countering violent extremism to thwarting online censorship to mitigating the threats associated with digital attacks". Jigsaw will also leverage more of Alphabet's engineering talent and resources to build more sophisticated products.


Projects


Perspective

In February 2017, Jigsaw and Google launched the free Perspective
API An application programming interface (API) is a way for two or more computer programs to communicate with each other. It is a type of software interface, offering a service to other pieces of software. A document or standard that describes how ...
, "a new tool for web publishers to identify toxic comments that can undermine a civil exchange of ideas". Using machine learning technology, Perspective offers a score from zero to 100 on how similar new comments are to others previously identified as toxic, defined as how likely a comment is to make someone leave a conversation. Publishers can use Perspective in a number of ways, from offering readers instant feedback on the toxicity of their comments to giving readers the power to filter conversations based on the level of toxicity they'd like to see. Jigsaw claims "its AI can immediately spit out an assessment of the phrase’s 'toxicity' more accurately than any keyword blacklist, and faster than any human moderator". Perspective's launch partners included ''The New York Times, The Guardian, The Economist'' and Wikipedia. The research on Wikipedia started discussion about
Artificial intelligence in Wikimedia projects Artificial intelligence is used in Wikipedia and other Wikimedia projects for the purpose of developing those projects. Human and bot interaction in Wikimedia projects is routine and iterative. Using artificial intelligence for Wikimedia project ...
. In June 2017, ''The New York Times'' announced that as a result of the partnership with Jigsaw, the ''Times'' will offer comments on all top stories and scale comments to 80% of its articles by the end of the year.


Project Shield

Project Shield is a free anti-
distributed denial-of-service In computing, a denial-of-service attack (DoS attack) is a cyber-attack in which the perpetrator seeks to make a machine or network resource unavailable to its intended users by temporarily or indefinitely disrupting services of a host conne ...
(anti-DDoS) service that is offered by Jigsaw to websites that have "media, elections, and
human rights Human rights are moral principles or normsJames Nickel, with assistance from Thomas Pogge, M.B.E. Smith, and Leif Wenar, 13 December 2013, Stanford Encyclopedia of PhilosophyHuman Rights Retrieved 14 August 2014 for certain standards of hu ...
-related content." The main goal of the project is to serve "small, under-resourced news sites that are vulnerable to the web’s growing epidemic of
DDoS In computing, a denial-of-service attack (DoS attack) is a cyber-attack in which the perpetrator seeks to make a machine or network resource unavailable to its intended users by temporarily or indefinitely disrupting services of a host connec ...
attacks", according to team lead George Conard. It is similar to services offered by companies like
Cloudflare Cloudflare, Inc. is an American content delivery network and DDoS mitigation company, founded in 2009. It primarily acts as a reverse proxy between a website's visitor and the Cloudflare customer's hosting provider. Its headquarters are in Sa ...
. Google initially announced Project Shield at their Ideas Conference on 21 October 2013. The service was initially only offered to trusted testers, but on 25 February 2016, Google opened up the service to any qualifying website. The service works by having the website use Google's IPs, and traffic is routed through a Google-owned reverse proxy that identifies and filters malicious traffic. Project Shield provides news, human rights, and
election monitoring Election monitoring involves the observation of an election by one or more independent parties, typically from another country or from a non-governmental organization (NGO). The monitoring parties aim primarily to assess the conduct of an electi ...
sites with protection from DDoS
cyber-attack A cyberattack is any offensive maneuver that targets computer information systems, computer networks, infrastructures, or personal computer devices. An attacker is a person or process that attempts to access data, functions, or other restricted ...
s by a system of caching (storing the data from the protected website to reduce load on the site). It also filters traffic to thwart DDoS attacks. Project Shield is built on Google Cloud Platform. It is provided free of charge to the qualifying websites of independent journalists, human rights, and elections monitoring websites to protect them regardless of their location and Project Shield as of 2016 October has users in Europe, Asia, North America, and Africa. Project Shield rescued Brian Krebs's security blog from a then-unprecedented DDoS attack that knocked the website entirely offline. In March 2017, Jigsaw launched a campaign called "Protect Your Election", a suite of free tools to help protect access to information during elections. These tools include Shield, Password Alert, and two-step verification.


Redirect Method

The Redirect Method is an open source methodology developed by Jigsaw in partnership, with Moonshot CVE, that leverages Google's AdWords platform and
YouTube YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...
to target potential
ISIS Isis (; ''Ēse''; ; Meroitic: ''Wos'' 'a''or ''Wusa''; Phoenician: 𐤀𐤎, romanized: ʾs) was a major goddess in ancient Egyptian religion whose worship spread throughout the Greco-Roman world. Isis was first mentioned in the Old Kin ...
recruits and dissuade them from joining the group. Jigsaw claims that during a pilot project conducted in early 2016, its advertising was three to four times more effective than a normal campaign, and "those who clicked spent more than twice as long viewing the most effective playlists than the best estimates of how long people view YouTube as a whole." Jigsaw published the detailed steps for the methodology under a
Creative Commons license A Creative Commons (CC) license is one of several public copyright licenses that enable the free distribution of an otherwise copyrighted "work".A "work" is any creative material made by a person. A painting, a graphic, a book, a song/lyric ...
on a
GitHub GitHub, Inc. () is an Internet hosting service for software development and version control using Git. It provides the distributed version control of Git plus access control, bug tracking, software feature requests, task management, continu ...
repository. Initially piloted against ISIS, the Redirect Method has since been deployed against white supremacists and disinformation in partnership with groups such as the Anti-Defamation League and Moonshot CVE.


Outline

Outline is an open-source tool that lets news organizations provide their network of journalists safer access to the internet, powered by Shadowsocks. Jigsaw claims the VPN software can be set up on one's own server in a matter of minutes, even if the user is not technically savvy. According to WIRED, "Outline aims to provide an alternative to, on the one hand, stronger anonymity tools like Tor that slow down web browsing by bouncing connections through multiple encrypted hops around the world and, on the other hand, commercial VPNs that can be expensive, and also put users' private information and internet history at risk."
WIRED ''Wired'' (stylized as ''WIRED'') is a monthly American magazine, published in print and online editions, that focuses on how emerging technologies affect culture, the economy, and politics. Owned by Condé Nast, it is headquartered in San ...
adds that because administrators can add unlimited secret keys, "Outline san easy way to run a VPN for an entire organization, like a group of activists or journalists." Another feature is that Outline requires minimal upkeep, as "a feature called Watchtower automatically checks for security updates and installs them."


Intra

''Intra'', launched 3 October 2018, is a
DNS over HTTPS DNS over HTTPS (DoH) is a protocol for performing remote Domain Name System (DNS) resolution via the HTTPS protocol. A goal of the method is to increase user privacy and security by preventing eavesdropping and manipulation of DNS data by man- ...
client for Android versions 4.0 and above that helps protect against DNS manipulation attacks and SNI sniffing attacks typically employed by Internet Service Providers to censor websites, apps, and games.


Other projects

Other Jigsaw projects include Detox, Sideways Dictionary, Password Alert, Unfiltered.news, Digital Attack Map, and Montage (graduated to Storyful). In 2016, Jigsaw worked with the
Wikimedia Foundation The Wikimedia Foundation, Inc., or Wikimedia for short and abbreviated as WMF, is an American 501(c)(3) nonprofit organization headquartered in San Francisco, California and registered as a charitable foundation under local laws. Best know ...
on Detox, a project using
Machine learning Machine learning (ML) is a field of inquiry devoted to understanding and building methods that 'learn', that is, methods that leverage data to improve performance on some set of tasks. It is seen as a part of artificial intelligence. Machine ...
to help better understand online harassment on Wikipedia, with application to other web platforms. The tool was removed in 2019, however, due to concerns about its accuracy. In March 2017, Jigsaw partnered with ''The Washington Post'' to launch Sideways Dictionary, a community-driven collection of analogies to explain complex tech jargon. Sideways Dictionary is available as a Chrome extension and on ''The Washington Post.'' Password Alert helps protect against phishing attacks; according to ''WIRED,'' "the company developed it for Syrian activists targeted by government-friendly hackers, but when it proved effective, it was rolled out to all of Google’s users." Unfiltered.news "uses Google News data to show users what topics are being under-reported or are popular in regions around the world", and the Digital Attack Map displays the top digital attacks in the world in real time. Montage is a program that "lets war correspondents and nonprofits
crowdsource Crowdsourcing involves a large group of dispersed participants contributing or producing goods or services—including ideas, votes, micro-tasks, and finances—for payment or as volunteers. Contemporary crowdsourcing often involves digita ...
the analysis of YouTube videos to track conflicts and gather evidence of human rights violations." In May 2016, Jigsaw announced it had partnered with
Vice News Vice News (stylized as VICE News) is Vice Media's current affairs channel, producing daily documentary essays and video through its website and YouTube channel. It promotes itself on its coverage of "under-reported stories". Vice News was create ...
on a five-part documentary series called Blackout to examine free expression around the world. Jigsaw also helped develop CopCast, an open-source project that can turn any Android phone into a body-worn camera system for law enforcement. In June 2017, ''USA Today'' reported that the Jersey City Police Department will scale this technology to more than 250 officers.


See also

* uProxy * Project Shield


References


External links

* {{Alphabet Inc. Google Think tanks based in the United States Alphabet Inc. subsidiaries