Paul Fairburn is a British online marketing consultant. He started out working in commercial radio and managed a number of different stations, before moving into digital operations for Chrysalis Radio (later Global Radio).

Career

Paul Fairburn started as a journalist working for Pennine Radio and during the 1980s was a presenter on Pennine Radio and

Radio Aire Radio Aire was an Independent Local Radio station, serving Leeds and West Yorkshire. The station was merged and relaunched as Greatest Hits Radio Yorkshire, as part of a rebrand, on 1 September 2020. History Radio Aire was launched at 6am ...

. In 1990 he moved back to Radio Aire to become Programme Controller, and was responsible for the launch and success of Magic 828. He then became the Programme Director of 100.7

Heart FM Heart is a British radio network and brand of 13 adult contemporary local stations operated by Global throughout the United Kingdom, broadcasting a mix of local and networked programming. Ten of the Heart stations are owned by Global, while th ...

in Birmingham, later being promoted to Managing Director of both

and Galaxy 102.2, Birmingham. Whilst there he made the news for allowing listeners to vote on whether to burn 5,000 a woman had won in a competition and was going to spend on plastic surgery. For a year (2005–06) he was also Managing Director of Heart 106 in Nottingham. At

he achieved Profit growth of over 75% in first 4 years, significantly ahead of the industry average. From 2002 Paul was also Managing Director of

Chrysalis Radio Global Media & Entertainment Limited, trading as Global, is a British media company formed in 2007. It is the owner of the largest commercial radio company in Europe having expanded through a number of historical acquisitions, including Chrys ...

Digital Operations. This involved overseeing digital carriage for Chrysalis brands, and it included a first for the Freeview platform; Heart became the first brand to regionalise its output, enabling listeners to hear their local station on Freeview. He then became Managing Director – Digital Platforms, for Chrysalis (which then became Global Radio). There he was until March 2008, responsible for Global Radio's online, mobile, DAB and DTV activity and he led the commercial interactive team producing client websites - including the Motorola Red campaign site for much of UK commercial radio. He then became a Freelance Consultant and worked on a variety of projects including; research for a traffic management project, advising a US web company, and website optimisation for a recycling company. In 2011 he set up his own consultancy, Aimiable Consulting Ltd, to provide online marketing, SEO and Social Media services. In 2012 he worked on a web training project on the UNMISS (United Nations) compound in Juba, South Sudan.

References

External links

Paul Fairburn's blogPaul Fairburn's SEO and Social Media consultancy website
{{DEFAULTSORT:Fairburn, Paul Living people People educated at Woodhouse Grove School Year of birth missing (living people)