Prambors FM (formerly known as Prambors Rasisonia and 102,3 FMANIA) is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

contemporary hit radio Contemporary hit radio (also known as CHR, contemporary hits, hit list, current hits, hit music, top 40, or pop radio) is a radio format that is common in many countries that focuses on playing current and recurrent popular music as determined by ...

based in

Jakarta Jakarta (; , bew, Jakarte), officially the Special Capital Region of Jakarta ( id, Daerah Khusus Ibukota Jakarta) is the capital and largest city of Indonesia. Lying on the northwest coast of Java, the world's most populous island, Jakarta ...

Indonesia Indonesia, officially the Republic of Indonesia, is a country in Southeast Asia and Oceania between the Indian and Pacific oceans. It consists of over 17,000 islands, including Sumatra, Java, Sulawesi, and parts of Borneo and New Guine ...

. Launched on March 18, 1971 in

, the purpose of station was to play

pop music Pop music is a genre of popular music that originated in its modern form during the mid-1950s in the United States and the United Kingdom. The terms ''popular music'' and ''pop music'' are often used interchangeably, although the former describe ...

with their target audience being teenagers and young adults. Prambors is known as a teen icon in Indonesia throughout the 80's and 90's. It is owned and operated by Masima Radio Network (formerly Masima Contents + Channels). Prambors FM plays around all full

Western Western may refer to: Places *Western, Nebraska, a village in the US *Western, New York, a town in the US *Western Creek, Tasmania, a locality in Australia *Western Junction, Tasmania, a locality in Australia *Western world, countries that id ...

Top 40 music. Prambors' full name is Prambors Rasisonia, which stands for Prambanan, Mendut, Borobudur dan Sekitarnya serta Radio Siaran Sosial Niaga. The radio station's officially tagline and slogan is "Indonesia's Number One Hit Music Station".

History

The station was founded by Imran Amir, Mursid Rustam, Malik Sjafei, Bambang Wahyudi, and Tri Tunggal. During the late 1960s, Prambors is the nickname one of the gangs from Menteng, in downtown Jakarta. Prambors is an abbreviation of ''Prambanan, Mendut, Borobudur, dan sekitarnya'' (Prambanan, Mendut, Borobudur and the surroundings), the name of several streets in

Menteng Menteng is the south-central district of Central Jakarta, one of the administrative municipalities in the capital city Jakarta, Indonesia. The nexus of its heritage is the Menteng neighbourhood (Project), a new urban design developed mainly in t ...

Central Jakarta Central Jakarta ( id, Jakarta Pusat) is one of the five administrative cities () which form the Special Capital Region of Jakarta. It had 902,973 inhabitants according to the 2010 censusBiro Pusat Statistik, Jakarta, 2011. and 1,056,896 at the 2 ...

. Starting from being amateur station, Prambors changed its name commercially due to government laws, with the name PT Radio Prambors. The radio network was officially opening to public on 18 March 1971 based in Jakarta and surrounding areas as Prambors Rasisonia — ''Rasisonia'' itself stands for ''Radio Siaran Sosial Niaga'' (Social Commercial Broadcast Radio).

Program

Prambors has had many creative programs throughout the years. Prambors started the careers of singers such as

Chrisye Hajji Chrismansyah Rahadi (; 16 September 1949 – 30 March 2007), born Christian Rahadi (), better known by his stage name Chrisye (), was an Indonesian progressive pop singer and songwriter. In 2011 ''Rolling Stone Indonesia'' declared hi ...

because of their LCLR (Lomba Cipta Lagu Remaja) in 1977. In the 1980s, the

Catatan Si Boy ''Catatan Si Boy'' is a 1987 Indonesian action film drama directed by Nasri Cheppy and starring Didi Petet. The film, a success, spawned five sequels, as well as remake in 2016. The film was inspired by a popular radio drama show of the same nam ...

drama series was the Jakarta's favorite radio program. Due its success on the radio, CSB made the series in to a box office movie. Beside on-air programs, Prambors has off-air programs such as Prambors Nite and Tenda Mangkal which are a crowd favorite.

Announcers

Prambors' radio DJs, or known as ''Wadyabala'' Prambors, has always been a

young adult A young adult is generally a person in the years following adolescence. Definitions and opinions on what qualifies as a young adult vary, with works such as Erik Erikson's stages of human development significantly influencing the definition of ...

. It helps keep Prambors fresh, splashy and suited to young lifestyle. In the 1970s, Warkop Prambors was the radio's most successful announcer, and he became comedian and actor after his career at Prambors. In the 1980s, Prambors had Pepeng,

Sys NS Haryo Heroe Syswanto Ns. Soerio Soebagio (18 July 1956 – 23 January 2018), better known as Sys NS, was an Indonesian radio personality and politician. Biography Early life and music career Sys was born in Semarang, Central Java, on 18 July 19 ...

, Jimmy Gideon,

Nana Krip Nana, Nanna, Na Na or NANA may refer to: People and fictional characters * Nana (given name), including a list of people and characters with the given name * Nana (surname), including a list of people and characters with the surname * Nana ...

Krisna Purwana ''Krisna'' is a genus of leafhopper A leafhopper is the common name for any species from the family Cicadellidae. These minute insects, colloquially known as hoppers, are plant feeders that suck plant sap from grass, shrubs, or trees. Their h ...

Muthia Kasim Muthia or Muthiya is a Gujarati dish. The name is derived from the way it is made, from the 'gripping' action of the hand. It is a vegetarian dish. It is made up of chickpea flour Gram flour or kadala maavu is a pulse flour made from a v ...

and during 90s era the station had numerous well-known announcers such as

Ferdy Hasan Ferdy or Ferdie is a given name, often a diminutive of the masculine given name Ferdinand. It may refer to: People * Ferdie Aston (1871–1926), English-born South African rugby union player * Ferdie Bergh (1906–1973), South African rugby union ...

Rebecca Tumewu Rebecca, ; Syriac: , ) from the Hebrew (lit., 'connection'), from Semitic root , 'to tie, couple or join', 'to secure', or 'to snare') () appears in the Hebrew Bible as the wife of Isaac and the mother of Jacob and Esau. According to biblical ...

Fla Priscilla FLA may refer to: Business and labour * Fair Labor Association * Fellow of the Library Association * Finance and Leasing Association, in the United Kingdom * Florida Library Association, association for librarians in Florida * Free Luxembourge ...

, Daddo Parus, Fajar Indroharyo, Vena Annisa who had very successful careers after Prambors as television presenters, MCs, and music label executive.

Stations

Prambors broadcast in 9 Cities in Indonesia:

Jingles

Previously Prambors Radio used the Jingles from JAM Productions as 102,3 FMania with jingles from Z100, and Reelworld used the Jingles from Prambors Radio from Z100. As Of 2013, Prambors no longer used the jingles, these replaced by Sweeper ID

Prambors jingles as 102,3 FMANIA Prambors Rasisonia (JAM Productions)

* 102,3 FM Prambors Jakarta * Prambors Rasisonia Jakarta * 102,3 FMANIA Jakarta * 102,3 FMANIA Information * Today's Best Music, Prambors Radio * Prambors Radio, The Station In Town * All Day and To The Night, Prambors Radio

Prambors Jingles as Reelworld

* Prambors Radio, Prambors

External links

*http://www.pramborsfm.com *http://mrn.co.id {{DEFAULTSORT:Prambors Fm Radio stations in Indonesia Radio stations in Jakarta Radio stations established in 1971 1971 establishments in Indonesia