Otter Media Holdings, LLC was an American digital media company owned by
WarnerMedia
Warner Media, LLC ( traded as WarnerMedia) was an American multinational mass media and entertainment conglomerate. It was headquartered at the 30 Hudson Yards complex in New York City, United States.
It was originally established in 1972 by ...
. The company was founded in 2014 by
AT&T
AT&T Inc. is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company by revenue and the third largest provider of mobile ...
and The Chernin Group as a holding company of the anime streaming service,
Crunchyroll
Crunchyroll is an American subscription video on-demand over-the-top streaming service owned by Sony through a joint venture between Sony Pictures and Sony Music Entertainment Japan's Aniplex. The service primarily distributes films and t ...
who the latter invested in 2013.
In addition to Crunchyroll, it owned
Rooster Teeth and held an ownership stake in
Gunpowder & Sky with Floris Bauer.
AT&T would later acquire the remaining stake of Otter Media in 2018 and later divested Crunchyroll to
Sony Pictures Television's subsidiary
Funimation in 2021. The company folded into
Warner Bros. Interactive Entertainment after the merger of WarnerMedia into
Warner Bros. Discovery.
History
In April 2014,
AT&T
AT&T Inc. is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the world's largest telecommunications company by revenue and the third largest provider of mobile ...
and the
Chernin Group established Otter Media as the 50:50 joint venture to offer
OTT services.
In January 2016, Otter Media invested in
Van Toffler (former CEO of
Viacom Media Networks Music Group) and Floris Bauer's Gunpowder & Sky, a digital content company, which eventually merged with FilmBuff.
In November 2016, Otter Media and actress
Reese Witherspoon formed
Hello Sunshine, a joint venture focused on telling female-driven stories on film, TV, and digital platforms; the company was later sold to a media company backed by the
Blackstone Group.
In January 2018, Otter Media bought the remaining stake in Ellation, the owner of
VRV and
Crunchyroll
Crunchyroll is an American subscription video on-demand over-the-top streaming service owned by Sony through a joint venture between Sony Pictures and Sony Music Entertainment Japan's Aniplex. The service primarily distributes films and t ...
, and integrated it as Otter Media's Consumer Division.
On June 20, 2018, ''
Recode
''Recode'' (formerly ''Re/code'') is a technology news website that focused on the business of Silicon Valley. Walt Mossberg and Kara Swisher founded it in January 2014, after they left Dow Jones and the similar website they had previously c ...
'' reported that AT&T was close to buying out Chernin's stake in Otter Media, on the heel of its acquisition of Time Warner (whose digital media holdings included
Machinima
Machinima, originally machinema () is the use of real-time computer graphics engines to create a cinematic production. Most often, video games are used to generate the computer animation. The word "machinima" is a portmanteau of the words ''m ...
). On August 7, 2018, AT&T announced their acquisition of Chernin Group's stake in Otter Media for an undisclosed amount, believed to be around $1 billion.
On August 22, 2018, Ellation formed Ellation Studios, a production studio with facilities in both the U.S. and Japan, to produce original content for Crunchyroll and VRV.
On December 4, 2018, Otter announced a broad restructuring that would result in the layoff of about ten percent of its staff. As part of the reorganization, Machinima, which had been part of Warner Bros. Digital Networks, was re-organized under Otter Media. After the restructuring, Ellation housed Rooster Teeth, Crunchyroll, and VRV, while Machinima became a unit of Fullscreen.
On March 4, 2019, following the reconstruction of WarnerMedia's businesses, Otter Media became part of
Warner Bros. Entertainment
Warner Bros. Entertainment Inc. (commonly known as Warner Bros. or abbreviated as WB) is an American film and entertainment studio headquartered at the Warner Bros. Studios complex in Burbank, California, and a subsidiary of Warner Bros. D ...
.
However, on May 31, it was transferred to the WarnerMedia Entertainment division in order to oversee
HBO Max
HBO Max is an American subscription video on-demand over-the-top streaming service owned by Warner Bros. Discovery. Launched in the United States on May 27, 2020, the service is built around the libraries of HBO, Warner Bros., Cartoon Ne ...
.
In September 2019, Crunchyroll announced it had acquired a majority stake in
Viz Media Europe from
Hitotsubashi Group, and later rebranded Viz Media Europe as
Crunchyroll SAS. As a result, the Ellation name was moved from being Otter Media's Consumer Division to Crunchyroll's subsidiary in Moldova, and VRV was made a brand of Crunchyroll.
On December 9, 2020,
Sony
, commonly stylized as SONY, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's largest manufacturers of consumer and professional ...
-owned
Funimation announced its acquisition of Crunchyroll from Otter Media for $1.175 billion, which was finalized on August 9, 2021.
The company folded into
Warner Bros. Interactive Entertainment after the merger of WarnerMedia into
Warner Bros. Discovery in April 2022.
References
External links
*
{{Warner Bros. Discovery
American companies established in 2014
American companies disestablished in 2022
Mass media companies established in 2014
Mass media companies disestablished in 2022
Defunct mass media companies of the United States
2018 mergers and acquisitions
Warner Bros. Discovery subsidiaries
Companies based in Santa Monica, California