Outback Steakhouse is an American chain of
Australian-themed casual dining restaurants
A restaurant is a business that prepares and serves food and drinks to customers. Meals are generally served and eaten on the premises, but many restaurants also offer take-out and food delivery services. Restaurants vary greatly in appearance ...
, serving American cuisine, based in
Tampa, Florida
Tampa () is a city on the Gulf Coast of the U.S. state of Florida. The city's borders include the north shore of Tampa Bay and the east shore of Old Tampa Bay. Tampa is the largest city in the Tampa Bay area and the seat of Hillsborough C ...
. The chain has over 1,000 locations in 23 countries throughout
North
North is one of the four compass points or cardinal directions. It is the opposite of south and is perpendicular to east and west. ''North'' is a noun, adjective, or adverb indicating direction or geography.
Etymology
The word ''no ...
and
South America
South America is a continent entirely in the Western Hemisphere and mostly in the Southern Hemisphere, with a relatively small portion in the Northern Hemisphere at the northern tip of the continent. It can also be described as the souther ...
,
Asia
Asia (, ) is one of the world's most notable geographical regions, which is either considered a continent in its own right or a subcontinent of Eurasia, which shares the continental landmass of Afro-Eurasia with Africa. Asia covers an ...
, and
Australia. It was founded in March 1988 with its first location in Tampa by Bob Basham,
Chris T. Sullivan, Trudy Cooper, and
Tim Gannon. It was owned and operated in the United States by
OSI Restaurant Partners until it was acquired by
Bloomin' Brands, and by other franchise and venture agreements internationally.
Canadian Outback Steakhouse restaurants began in 1996. In March 2009, Outback Steakhouse Canada abruptly closed all nine locations in the province of
Ontario
Ontario ( ; ) is one of the thirteen provinces and territories of Canada.Ontario is located in the geographic eastern half of Canada, but it has historically and politically been considered to be part of Central Canada. Located in Central C ...
, citing poor economic conditions, but in June 2009, Outback Steakhouse opened a location in
Niagara Falls, Ontario
Niagara Falls is a city in Ontario, Canada. It is on the western bank of the Niagara River in the Golden Horseshoe region of Southern Ontario, with a population of 88,071 at the Canada 2016 Census, 2016 census. It is part of the List of census ...
. A second location in Niagara Falls has been opened, but these are the only Outback Steakhouse locations operating in Canada.
Outback Steakhouse opened in the UK with a website at Outbackpom.com and locations in Birmingham, Basildon, Enfield, Romford, Stevenage and Staines. By September 2011, only its Basildon and Romford stores remained and this closed down on September 13, ending Outback's foray into the UK market.
On June 14, 2007, OSI Restaurant Partners completed a
stock repurchase plan, and the company became privately held. In April 2012, Bloomin' Brands, the current owner of Outback Steakhouse, filed with the SEC to raise up to $300 million in an initial public offering.
Bloomin' Brands, Inc. became a publicly traded company on NASDAQ under the ticker symbol "BLMN."
Menu
Bloomin' Onion
The Bloomin' Onion is a signature Outback item. It is a one-pound onion cut to 'bloom' open, breaded, deep-fried and served with mayonnaise-horseradish sauce. Other restaurants offer items similar to the Bloomin' Onion, as in
Chili's Awesome Blossom (discontinued),
Texas Roadhouse's Cactus Blossom, and
Lone Star Steakhouse & Saloon's Texas Rose. Many of the Bloomin' Onions have come under fire for high-
calorie
The calorie is a unit of energy. For historical reasons, two main definitions of "calorie" are in wide use. The large calorie, food calorie, or kilogram calorie was originally defined as the amount of heat needed to raise the temperature of ...
counts, sometimes going over 1,500 calories.
Involvements
Community
Outback Steakhouse has a program to support the communities in which its restaurants are located. They have also joined GroupRaise, a platform where non-profits can book restaurant fundraisers in their locations. On a national level, Outback partners with Heineken USA and their Heineken with a Heart program to raise funds for various organizations in these communities.
Political
The company and its founders are major contributors, via the Outback Steakhouse
PAC Pac or PAC may refer to:
Military
* Rapid Deployment Force (Malaysia), an armed forces unit
* Patriot Advanced Capability, of the MIM-104 Patriot missile
* Civil Defense Patrols (''Patrullas de Autodefensa Civil''), Guatemalan militia and paramili ...
, to the
Republican Party
Republican Party is a name used by many political parties around the world, though the term most commonly refers to the United States' Republican Party.
Republican Party may also refer to:
Africa
*Republican Party (Liberia)
* Republican Part ...
, contributing $303,015 and $334,197 for the 2000 and 2004 election cycles, respectively.
The Outback Steakhouse PAC itself is one of the largest donors in the food and beverage sector, second only to the
National Restaurant Association, which itself represents 300,000 restaurants.
Advertising
*
The company owns two
blimps: the ''Bloomin' Onions I'' and ''II'', both named after their appetizer.
* For several years, the company ran a media campaign with an Australian-themed variation of the
Of Montreal composition "Wraith Pinned to the Mist (And Other Games)."
* General (Ret)
Tommy Franks
Tommy Ray Franks (born 17 June 1945) is a retired general in the United States Army. His last army post was as the Commander of the United States Central Command, overseeing United States military operations in a 25-country region, including the ...
sits on the Board Of Directors for OSI Restaurant Partners, INC., which owns Outback Steakhouse.
Sports
Outback Steakhouse was the title sponsor of the
Outback Champions Series tennis
Tennis is a racket sport that is played either individually against a single opponent ( singles) or between two teams of two players each ( doubles). Each player uses a tennis racket that is strung with cord to strike a hollow rubber ball c ...
events and NCAA football's
Outback Bowl. The sponsorship lasted through 2020.
Outback is also a partner of the Tampa Bay Lightning and has a concession stand in
Amalie Arena
Amalie Arena (officially stylized as AMALIE Arena) is a multipurpose arena in Tampa, Florida, that has been used for ice hockey, basketball, arena football, concerts, and other events. It is mainly used as the home for the Tampa Bay Lightning ...
.
Motorsports
In 2012, Outback Steakhouse became a sponsor of the
Ryan Newman and the No. 39
Chevrolet for
Stewart-Haas Racing in the
NASCAR
The National Association for Stock Car Auto Racing, LLC (NASCAR) is an American auto racing sanctioning and operating company that is best known for stock car racing. The privately owned company was founded by Bill France Sr. in 1948, and h ...
Sprint Cup Series. In their first race as sponsor, Newman won the
2012 Goody's Fast Relief 500
The 2012 Goody's Fast Relief 500 was a NASCAR Sprint Cup Series stock car race held on April 1, 2012 at Martinsville Speedway in Ridgeway, Virginia. Contested over 500 laps, it was the sixth race of the 2012 season. Ryan Newman of Stewart-H ...
at
Martinsville Speedway
Martinsville Speedway is a NASCAR-owned stock car racing short track in Ridgeway, Virginia, just south of Martinsville. At in length, it is the shortest track in the NASCAR Cup Series. The track was also one of the first paved oval tracks in ...
. One of the promotions the company had with Newman is a free Bloomin' Onion on the Monday after a race in which Newman would finish in the Top 10.
Kevin Harvick
Kevin Michael Harvick (born December 8, 1975) is an American professional stock car racing driver. He competes full-time in the NASCAR Cup Series, driving the No. 4 Ford Mustang for Stewart-Haas Racing.
Harvick is the 2014 Cup Series champi ...
took over Outback's sponsorship and promotion in
2014
File:2014 Events Collage.png, From top left, clockwise: Stocking up supplies and personal protective equipment (PPE) for the Western African Ebola virus epidemic; Citizens examining the ruins after the Chibok schoolgirls kidnapping; Bundles of wat ...
for two races in their No. 4, after Newman left the team to drive
Richard Childress Racing
Richard Childress Racing (RCR) is an American professional stock car racing team that currently competes in the NASCAR Cup Series and the NASCAR Xfinity Series. The team is based in Welcome, North Carolina, and is owned and operated by Richar ...
's No. 31 car. The company was on Harvick’s car from 2014 until 2018, including his championship in 2014, and in 2019 and until the COVID-19 Pandemic in 2020, the steakhouse was a personal sponsor which kept the Blooming Monday promotion around still. It ended after 2020. The company also sponsored retired
Sprint Cup Series driver and current ''
Fox NASCAR'' announcer
Jeff Gordon
Jeffery Michael Gordon (born August 4, 1971) is an American former professional stock car racing driver, who is the Vice Chairman for Hendrick Motorsports. He raced full-time from 1993 to 2015, driving the No. 24 Chevrolet for Hendrick Moto ...
's No. 67 for the
AC-Delco 200 in the
Busch Series during the
1990 season.
References
;Notes
External links
*
Salon article on Outback Steakhouse
{{Fast-food chains of the United States
Steakhouses
Restaurant chains in the United States
Restaurant franchises
Theme restaurants
Australian-themed retailers
American companies established in 1988
Restaurants established in 1988
Companies based in Tampa, Florida
Restaurants in Florida
1988 establishments in Florida
Bloomin' Brands
Steakhouses in Australia
Multinational restaurant chains