An out-of-box experience (OOBE ( )) is the experience an end-user has when taking a product after
unboxing
Unboxing is the unpacking of products, especially high tech consumer products, where the process is captured on video and uploaded to the internet. The item is then also explained in detail and also can sometimes be demonstrated as well.
Yaho ...
, or for
digital distribution
Digital distribution, also referred to as content delivery, online distribution, or electronic software distribution, among others, is the delivery or distribution of digital media content (media), content such as Sound recording and reproductio ...
, runs the
installer
Installation (or setup) of a computer program (including device drivers and plugins), is the act of making the program ready for execution. Installation refers to the particular configuration of a software or hardware with a view to making it us ...
, and is preparing to first use it, as opposed to the point-of-sale experience or the interaction experience of an expert user. In computing, this includes the initial configuration of a piece of
hardware or
software
Software is a set of computer programs and associated documentation and data. This is in contrast to hardware, from which the system is built and which actually performs the work.
At the lowest programming level, executable code consists ...
on a
computer
A computer is a machine that can be programmed to Execution (computing), carry out sequences of arithmetic or logical operations (computation) automatically. Modern digital electronic computers can perform generic sets of operations known as C ...
. The out-of-box experience is typically the first impression a product creates, such as the ease with which a buyer can begin using the product. For hardware products, a positive OOBE can be created with logical easy-to-follow instructions and good quality of manufacturing.
Microsoft Corporation
Microsoft Corporation is an American multinational corporation, multinational technology company, technology corporation producing Software, computer software, consumer electronics, personal computers, and related services headquartered at th ...
uses this term to refer to the user experience that takes place after software installation, and immediately following the first launch of a software product.
Out-of-box failure
An out-of-box failure (OBF or OOBF) refers to the perceived failure of a
product
Product may refer to:
Business
* Product (business), an item that serves as a solution to a specific consumer problem.
* Product (project management), a deliverable or set of deliverables that contribute to a business solution
Mathematics
* Produ ...
that occurs immediately upon first usage.
In relations to computing, an out-of-box failure can refer to the immediate failure mode when installing or performing initial configuration on a piece of computer hardware or software, or a physical defect involving the installation media which requires a return and acquisition of a non-defective product. Causes for out-of-box failures include poor quality control, wrong configuration of the product, and bugs/glitches if the failure is software-related. It can be highly detrimental to the value of the
brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...
,
retailer
Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and t ...
, or
OEM
An original equipment manufacturer (OEM) is generally perceived as a company that produces non-aftermarket parts and equipment that may be marketed by another manufacturer. It is a common industry term recognized and used by many professional or ...
, especially when customer expectations for the product are high.
See also
*
Unboxing
Unboxing is the unpacking of products, especially high tech consumer products, where the process is captured on video and uploaded to the internet. The item is then also explained in detail and also can sometimes be demonstrated as well.
Yaho ...
*
First-time user experience In human–computer interaction and UI design, a first-time user experience (FTUE) refers to the initial stages of using a piece of software. It commonly includes configuration steps, such as signing up for an account. Every user of a service has ...
*
Out of the box (feature) An out-of-the-box feature or functionality (also called OOTB or off the shelf), particularly in software, is a native feature or built-in functionality of a product that comes directly from the vendor and works immediately when the product is placed ...
*
Dead on arrival
Dead on Scene
('' 'DOS' '')
Found dead before first responders get on scene and no medical treatment was given.
Dead on arrival (DOA), also dead in the field and brought in dead (BID), are terms which indicate that a patient was found to be ...
References
{{Reflist
Windows administration
Human–computer interaction
Customer experience