Osh (born 6 August 1995), also known as Osh This Side, is an English singer and rapper. He grew up singing in his church choir, and learned to play the piano and the violin. As a teenager, he concentrated on sports, receiving a football scholarship and pursuing sports to degree level. But his love for music won out. In the summer of 2017, he released his debut single "Will You", followed by a series of

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freestyles. Osh gained notoriety with his cover of

Burna Boy Damini Ebunoluwa Ogulu (born 2 July 1991), known professionally as Burna Boy, is a Nigerian singer, songwriter and record producer. He rose to stardom in 2012 after releasing "Like to Party", the lead single from his debut studio album, '' L.I ...

's "Yé", which he released on Instagram and

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titled "My Yé Is Different". Osh's title phrase from the beginning of the video, 'My Yé is different to your Yé', became a viral

meme A meme ( ) is an idea, behavior, or style that spreads by means of imitation from person to person within a culture and often carries symbolic meaning representing a particular phenomenon or theme. A meme acts as a unit for carrying cultural i ...

. Many interpreted it to mean either superiority, or just 'my vibe is different from yours'. Specifics aside, Osh's viral remix helped touch off much discussion of how such releases can influence the originals' popularity as they gain their own, and related questions around influence and originality. The track led to a live appearance singing on the

London Eye The London Eye, or the Millennium Wheel, is a cantilevered observation wheel on the South Bank of the River Thames in London. It is Europe's tallest cantilevered observation wheel, and is the most popular paid tourist attraction in the United ...

for

BBC Radio 1Xtra BBC Radio 1Xtra is a British digital radio station owned and operated by the BBC. It broadcasts black music and urban music, including hip hop and R&B and is a sister station to Radio 1. Launching at 18:00 on 16 August 2002, it had been cod ...

. Osh signed with

Columbia Records Columbia Records is an American record label owned by Sony Music, Sony Music Entertainment, a subsidiary of Sony Corporation of America, the North American division of Japanese Conglomerate (company), conglomerate Sony. It was founded on Janua ...

in November 2018 and the single was released on 16 November.

References

Living people 1995 births Singers from the London Borough of Croydon People from Croydon Rappers from the London Borough of Croydon English male rappers Black British male rappers British contemporary R&B singers {{England-singer-stub