''Optimize'' was an American monthly business magazine published between November 2001 and June 2007.

History and profile

''Optimize'' was established in November 2001. Brian Gillooly was the founder and also, served as the

editor-in-chief An editor-in-chief (EIC), also known as lead editor or chief editor, is a publication's editorial leader who has final responsibility for its operations and policies. The highest-ranking editor of a publication may also be titled editor, managing ...

of the magazine which was headquartered in

Manhasset, New York Manhasset is a hamlet and census-designated place (CDP) in Nassau County, on the North Shore of Long Island, in New York. It is considered the anchor community of the Greater Manhasset area. The population was 8,176 at the 2020 United States ce ...

. The magazine was part of CMP Media LLC. Its peer-based business leadership content for CIOs was incorporated into the pages of ''

InformationWeek ''InformationWeek'' is a digital magazine which conducts corresponding face-to-face events, virtual events, and research. It is headquartered in San Francisco, California and was first published in 1985 by CMP Media, later called Informa. The p ...

''. ''Optimize'' was a magazine of which intended reader was a

corporate officer Corporate titles or business titles are given to corporate officers to show what duties and responsibilities they have in the organization. Such titles are used by publicly and privately held for-profit corporations, cooperatives, non-profit or ...

; according to

BPA International BPA Worldwide is a US-based company that provides independent, third-party audits of audience claims of business-to-business and consumer media and events. Its membership includes magaziness, newspapers, web sites, events, email newsletters, digi ...

(as cited in "Media Kit 2004" listed in the "References" section), seventy

per cent In mathematics, a percentage (from la, per centum, "by a hundred") is a number or ratio expressed as a fraction of 100. It is often denoted using the percent sign, "%", although the abbreviations "pct.", "pct" and sometimes "pc" are also u ...

of the readers were

chief information officers Chief may refer to: Title or rank Military and law enforcement * Chief master sergeant, the ninth, and highest, enlisted rank in the U.S. Air Force and U.S. Space Force * Chief of police, the head of a police department * Chief of the boa ...

, chief technology officers, or

vice president A vice president, also director in British English, is an officer in government or business who is below the president (chief executive officer) in rank. It can also refer to executive vice presidents, signifying that the vice president is on ...

s of

information system An information system (IS) is a formal, sociotechnical, organizational system designed to collect, process, store, and distribute information. From a sociotechnical perspective, information systems are composed by four components: task, people ...

s, while the remaining thirty per cent were "technology-involved" corporate officers. ''Optimize'' published its last issue in June 2007.

References

External links

About Us

"Media Kit 2004"
a

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computer file A computer file is a computer resource for recording data in a computer storage device, primarily identified by its file name. Just as words can be written to paper, so can data be written to a computer file. Files can be shared with and trans ...

2001 establishments in New York (state) 2007 disestablishments in New York (state) Business magazines published in the United States Monthly magazines published in the United States Magazines established in 2001 Magazines disestablished in 2007 Magazines published in New York (state) Professional and trade magazines {{italic title