Ontario Students Against Impaired Driving
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Ontario Students Against Impaired Driving (OSAID) is an anti-
impaired driving Driving under the influence (DUI)—also called driving while impaired, impaired driving, driving while intoxicated (DWI), drunk driving, operating while intoxicated (OWI), operating under the influence (OUI), operating vehicle under the infl ...
initiative which is found across the province of
Ontario, Canada Ontario ( ; ) is one of the thirteen provinces and territories of Canada.Ontario is located in the geographic eastern half of Canada, but it has historically and politically been considered to be part of Central Canada. Located in Central C ...
, aimed primarily at youth involvement in combating impaired driving. It was founded in 1987 and encourages the student population to practice responsible choices and to never to drive while impaired. OSAID chapter members regularly hold awareness raising activities, such as
mocktail A non-alcoholic mixed drink (also known as virgin cocktail, temperance drink, or mocktail) is a cocktail-style beverage made without alcoholic ingredients. Also called "zero proof" drinks, the non-alcoholic drink dates back to the earliest days ...
sales or events aimed at raising awareness about the dangers of driving while impaired. OSAID describes itself as "... a provincial youth driven organization peer education, health promotion and injury prevention program that strives to promote smart healthy choices through education and public awareness to prevent tragedies caused by impaired and
distracted driving Distracted driving is the act of driving while engaging in other activities which distract the driver's attention away from the road. Distractions are shown to compromise the safety of the driver, passengers, pedestrians, and people in other vehic ...
."


Mission

Its mission statement, as described in an introductory meeting, is, "OSAID is about teens helping teens to consider safe alternatives and new perspectives to the perceived norms about Alcohol,
Illicit Drugs The prohibition of drugs through sumptuary legislation or religious law is a common means of attempting to prevent the recreational use of certain intoxicating substances. While some drugs are illegal to possess, many governments regulate t ...
, and
Dangerous Driving In United Kingdom law, dangerous driving is a statutory offence. It is also a term of art used in the definition of the offence of causing death by dangerous driving. It replaces the former offence of reckless driving. Canada's Criminal Code ...
." OSAID by the numbers: * OSAID positively impacts students and families every year * OSAID reaches more than 50,000 students annually


History

The organization was started in 1987 as a collaboration between students, teachers and police to raise awareness to youth about the dangers of driving while impaired. In 1989, the logo was designed and the name "OSAID" was chosen. A newsletter was created and distributed among about 200 students involved with the project. The organization began holding workshops and launching media campaigns to get its message out. Scholarships have been awarded to youth shown to be exemplary in raising awareness of driving while under the influence, and continue today.


Media campaigns

OSAID's media campaigns have consisted of short films, public service announcements, newsletters, and a DVD. They have received funding from a varying number of organizations, including the Ministry of Transportation, the Ministry of Community Safety and Correctional Services, the Ministry of Health Promotion and Sport, Transport Canada, insurance companies such as OTIP/RAEO (Ontario Teachers' Insurance Plan) IBAO, Teacher Life, Wawanesa, and individual sponsors to its programme. In 2022 OSAID created SAID Day in May of each year. This was an opportunity for Schools, Businesses and Community organizations to align themselves with OSAID to promote youth leadership on the issue road safety. "Safe Roads -Safe Community" In 1990, a short film entitled ''Life of the Party'' was produced by OSAID and nominated for best short education film at Canada's Short Film Festival, and in 1996 was selected as one of the top ten videos as a resource for educators by the Driver Education Advisory Committee.
Public service announcement A public service announcement (PSA) is a message in the public interest disseminated by the media without charge to raise public awareness and change behavior. In the UK, they are generally called a public information film (PIF); in Hong Kong, ...
s aired on television in 1991 for six months. In 1993, the
Ministry of Transportation of Ontario The Ministry of Transportation (MTO) is the provincial ministry of the Government of Ontario that is responsible for transport infrastructure and related law in Ontario. The ministry traces its roots back over a century to the 1890s, when the ...
collaborated in the poster ''Santa Rides with Deers, Not Beers''. OSAID teamed with the Attorney General D/D Countermeasures Office to offer ''Arrive Alive'' video dances in Ontario high schools. The 2009
iDrive iDrive is an in-car communications and entertainment system, used to control most secondary vehicle systems in late-model BMW cars. It was launched in 2001, first appearing in the E65 7 Series. The system unifies an array of functions under a ...
Road Stories DVD, a 23-minute video created to educate youth about safe, sober driving, was produced with input from the organization. OSAID newsletters, such as ''OSAID Speaks'' (began in 2010), have been distributed as an online resource through the OSAID website. The "Meet the Challenge" project in 2012, produced in partnership with the Ministry of Health Promotion and Sport, took place across the province. OSAID developed and released online "Call Me" cards to serve as a promise that teenagers would call a sober driver, if needed, rather than try to drive themselves, with an accompanying contract.


See also

*
Impaired driving in Canada Impaired driving is the term used in Canada to describe the criminal offence of operating, having care or the control of a motor vehicle while the person's ability to operate the motor vehicle is impaired by alcohol or a drug. Impaired driving is ...


References


Marymount Academy, Sudbury

Haldimand Norfolk Information Centre


External links


Official website
{{Authority control Advocacy groups in Canada Charities based in Canada Driving under the influence Student organizations in Canada