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Onia (o-nee-ah; the Hebrew word for “ship”) is a New-York based clothing company that sells luxury swimwear and ready to wear.“The Business of Onia Swimwear.” Forbes.
/ref> The company was founded in 2009 by Carl Cunow and Nathan Romano.


History

In 2013, Onia expanded its collection to include men’s
casual wear Casual wear (or casual attire or clothing) is a Western dress code that is relaxed, occasional, spontaneous and suited for everyday use. Casual wear became popular in the Western world following the counterculture of the 1960s. When emphasisi ...
.“Onia's Solid Henley Is a Crucial Layering Piece For Winter.”
/ref> In 2015, Onia launched women's swim and ready to wear."Onia Dives Into Women's Swimwear Market"
/ref> In December 2015, Onia launched on '' Mr. Porter''."Mr. Porter"
/ref> In 2019 the brand moved into licensing acquiring the men's license fo
Body Glove
Onia has been featured in ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'',“Packing for Sea and Sun.” The New York Times.
/ref> ''
The Wall Street Journal ''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
'', “Well Cut Swim Shorts for Men.” The Wall Street Journal.
/ref> ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
'', ''
Women's Wear Daily ''Women's Wear Daily'' (also known as ''WWD'') is a fashion-industry trade journal often referred to as the "Bible of fashion".Horyn, Cathy"Breaking Fashion News With a Provocative Edge" ''The New York Times''. (August 20, 1999). It provides infor ...
'', and men’s fashion publications such as GQ and Detail. Onia swimwear has become increasingly popular in the summer of 2019 amongst celebrities such as Kylie Jenner and Jessica Alba. In the Fall of 2022, Onia's new Air Linen Camp shirts line became popular and was endorsed by Esquire Magazine.


Collaborations

Onia has an ongoing collaboration with Liberty Art Fabrics, who supplies fabrics for much of Onia’s swimwear. Onia has also collaborated with
Ritz-Carlton Hotel Company The Ritz-Carlton Hotel Company, LLC is an American multinational corporation, multinational company that operates the Hotel#Luxury, luxury hotel chain known as The Ritz-Carlton. The company has 108 conference and resort hotels, luxury hotels a ...
and other resorts to create towels for resort guests. Onia has entered into a multi-year licensing agreement with WeWoreWhat’s Danielle Bernstein. Their recent Italy collection sold nearly $2 million in swimwear within 12 Hours. Onia runs third-party distribution among brands such as Club Monaco, Theory, Mr. Porter and Net-a-Porter. In 2019 they are launching wholesale distribution for WeWoreWhat as a standalone brand at Coterie.


References

{{Reflist, 30em Clothing companies based in New York City 2009 establishments in New York City