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''One to Grow On'' is an educational
public service announcement A public service announcement (PSA) is a message in the public interest disseminated by the media without charge to raise public awareness and change behavior. In the UK, they are generally called a public information film (PIF); in Hong Kong, ...
that broadcast during
NBC The National Broadcasting Company (NBC) is an Television in the United States, American English-language Commercial broadcasting, commercial television network, broadcast television and radio network. The flagship property of the NBC Enterta ...
's Saturday morning line-up from 1983 to 1989, when the network ran cartoons. The name is taken from the custom of putting an extra candle on a birthday cake as "one to grow on". ''One to Grow On'' focused on
ethical Ethics or moral philosophy is a branch of philosophy that "involves systematizing, defending, and recommending concepts of right and wrong behavior".''Internet Encyclopedia of Philosophy'' The field of ethics, along with aesthetics, concerns ma ...
and
personal safety Human security is a paradigm for understanding global vulnerabilities whose proponents challenges the traditional notion of national security through military security by arguing that the proper referent for security should be at the human rather th ...
dilemmas and attempts to teach viewers how to solve them. The public service announcement appeared immediately after the
end credits Closing credits or end credits are a list of the cast and crew of a particular motion picture, television program, or video game. Where opening credits appear at the beginning of a work, closing credits appear close to, or at the very end of ...
of NBC cartoons, such as
ABC ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Television ...
did with ''
Schoolhouse Rock! ''Schoolhouse Rock!'' is an American interstitial programming series of animated musical educational short films (and later, videos) that aired during the Saturday morning children's programming block on the U.S. television network ABC. The theme ...
'' and
CBS CBS Broadcasting Inc., commonly shortened to CBS, the abbreviation of its former legal name Columbia Broadcasting System, is an American commercial broadcast television and radio network serving as the flagship property of the CBS Entertainm ...
with ''
In the News ''In the News'' is an American series of two-minute televised video segments that summarized topical news stories for children and pre-teens. The segments were broadcast in the United States on the CBS television network from 1971 until 1986, b ...
''. The segments were hosted by the stars of NBC primetime series, including
Michael J. Fox Michael Andrew Fox (born June 9, 1961), known professionally as Michael J. Fox, is a Canadian-American retired actor. Beginning his career in the 1970s, he rose to prominence portraying Alex P. Keaton on the NBC sitcom ''Family Ties'' (1 ...
, Michael Gross, and
Justine Bateman Justine Tanya Bateman (born February 19, 1966) is an American writer, director and producer. Her former acting work includes ''Family Ties'', '' Satisfaction'', ''Men Behaving Badly'', ''The TV Set'', ''Desperate Housewives'', and ''Californic ...
from ''
Family Ties ''Family Ties'' is an American sitcom television series that aired on NBC for seven seasons, premiering on September 22, 1982, and concluding on May 14, 1989. The series, created by Gary David Goldberg, reflected the move in the United States f ...
'';
Mr. T Mr. T (born Laurence Tureaud, May 21, 1952), is an American actor. He is known for his roles as B. A. Baracus in the 1980s television series ''The A-Team'' and as boxer Clubber Lang in the 1982 film ''Rocky III''. He is also known for his ...
and
Dwight Schultz William Dwight Schultz (born November 24, 1947) is an American television, film and voice actor. He is known for his roles as Captain "Howling Mad" Murdock on the 1980s action series ''The A-Team'' and as Reginald Barclay in the ''Star Trek'' ...
from ''
The A-Team ''The A-Team'' is an American action-adventure television series that ran on NBC from January 1983 to March 1987 about former members of a fictitious United States Army Special Forces unit. The four members of the team were tried by court marti ...
'';
Soleil Moon Frye Soleil Moon Frye (; born August 6, 1976) is an American actress, director, producer, and screenwriter. She began her career as a child actress at the age of two. When she was seven, Frye won the role of Penelope "Punky" Brewster in the NBC sitco ...
from ''
Punky Brewster ''Punky Brewster'' is an American sitcom television series about a young girl (Soleil Moon Frye) being raised by a foster parent (George Gaynes). The show ran on NBC from September 16, 1984, to March 9, 1986, and again in syndication from Octobe ...
'';
David Hasselhoff David Michael Hasselhoff (born July 17, 1952), nicknamed "The Hoff", is an American actor, singer, and television personality. He has set a Guinness World Record as the most watched man on TV. Hasselhoff first gained recognition on ''The You ...
from ''
Knight Rider ''Knight Rider'' is an American entertainment franchise created by Glen A. Larson. The core of ''Knight Rider'' is its three television series: the original ''Knight Rider'' (1982–1986) and sequel series ''Team Knight Rider'' (1997–1998) ...
'';
Kim Fields Kim Victoria Fields-Morgan ( Fields, formerly Freeman; born May 12, 1969) is an American actress and director. Fields is best known for her roles as Dorothy "Tootie" Ramsey on the NBC sitcom '' The Facts of Life'' (1979–1988), and as Regine Hu ...
,
Nancy McKeon Nancy Justine McKeon (born April 4, 1966) is an American actress. She is known for her roles as Jo Polniaczek on the NBC sitcom '' The Facts of Life'' and Jinny Exstead on '' The Division''. Early life and family Nancy Justine McKeon was born o ...
,
Lisa Whelchel Lisa Diane Whelchel (born May 29, 1963) is an American actress, singer, songwriter, author, and life coach. She is known for her appearances as a Mouseketeer on ''The New Mickey Mouse Club'' and her nine-year role as the preppy and wealthy Blai ...
, and
Charlotte Rae Charlotte Rae Lubotsky (April 22, 1926 – August 5, 2018) was an American character actress and singer whose career spanned six decades. Rae was known for her portrayal of Edna Garrett in the sitcoms ''Diff'rent Strokes'' and its spin-off, '' ...
from '' The Facts of Life'';
Richard Moll Charles Richard Moll (born January 13, 1943) is an American actor. He played the role of Aristotle Nostradamus "Bull" Shannon, a bailiff on the NBC sitcom '' Night Court'' from 1984 to 1992. He has also done extensive work as a voice actor, typica ...
from ''
Night Court ''Night Court'' is an American television sitcom that aired on NBC from January 4, 1984 to May 31, 1992. The setting was the night shift of a Manhattan municipal court presided over by a young, unorthodox judge, Harold "Harry" T. Stone (portray ...
'';
Malcolm-Jamal Warner Malcolm-Jamal Warner (born August 18, 1970) is an American actor. He rose to prominence for his role as Theodore Huxtable on the NBC sitcom ''The Cosby Show'', which earned him a nomination for Outstanding Supporting Actor in a Comedy Series a ...
and
Tempestt Bledsoe Tempestt Bledsoe (born August 1, 1973) is an American actress. She is best known for her childhood role as Vanessa Huxtable, the fourth child of Cliff and Clair Huxtable on the long-running NBC sitcom ''The Cosby Show'' (1984–92). In December ...
from ''
The Cosby Show ''The Cosby Show'' is an American television sitcom co-created by and starring Bill Cosby, which aired Thursday nights for eight seasons on NBC between September 20, 1984, until April 30, 1992. The show focuses on an upper middle-class African- ...
'';
Perry King Perry Firestone King (born April 30, 1948) is an American actor. He is best known for his roles on television and in films. King received a Golden Globe nomination for his role in the television film ''The Hasty Heart'' (1983), which is a rema ...
and
Thom Bray Thomas Edward Bray (born April 30, 1954) is an American actor and writer perhaps best known for his role as Murray "Boz" Bozinsky in the detective TV series ''Riptide''. He made his film debut in the slasher film '' The Prowler'' (1981) and l ...
from ''
Riptide A rip tide, or riptide, is a strong offshore current that is caused by the tide pulling water through an inlet along a barrier beach, at a lagoon or inland marina where tide water flows steadily out to sea during ebb tide. It is a strong tidal fl ...
'';
Joel Higgins Joel Franklin Higgins (born September 28, 1943) is an American actor and singer with a stage career spanning over 40 years. Life and career A graduate of Michigan State University where he was a member of Delta Tau Delta International Fraternit ...
and
Rick Schroder Richard Bartlett Schroder (born April 13, 1970) is an American actor and filmmaker. As a child actor billed as Ricky Schroder he debuted in the film '' The Champ'' (1979), for which he became the youngest Golden Globe award recipient, and went o ...
from ''
Silver Spoons ''Silver Spoons'' is an American sitcom television series that aired on NBC from September 25, 1982, to May 11, 1986, and in first-run syndication from September 27, 1986, to May 30, 1987. The series was produced by Embassy Television for the fi ...
'';
Kadeem Hardison Kadeem Hardison (born July 24, 1965) is an American actor. He is best known for his role as Dwayne Wayne on ''A Different World'', a spin-off of the long-running NBC sitcom ''The Cosby Show''. He starred in the Disney Channel series ''K.C. Under ...
from ''
A Different World ''A Different World'' is an American sitcom (and a spin-off of ''The Cosby Show'') television series that aired for six seasons on NBC from September 24, 1987 to July 9, 1993. The series originally centered on Denise Huxtable ( Lisa Bonet) an ...
'';
Jackée Harry Jacqueline Yvonne Harry (born August 14, 1956) is an American actress, comedian, and television personality. She is known for her starring roles as Sandra Clark, the nemesis of Mary Jenkins (played by Marla Gibbs), on the NBC TV series '' 227'' ...
from '' 227'';
Estelle Getty Estelle Gettleman (née Scher; July 25, 1923 – July 22, 2008), known professionally as Estelle Getty, was an American actress and comedian best known for her portrayal of Sophia Petrillo on ''The Golden Girls'' (1985–92), for which she won ...
and
Betty White Betty Marion White (January 17, 1922December 31, 2021) was an American actress and comedian. A pioneer of early television, with a television career spanning almost seven decades, White was noted for her vast work in the entertainment indust ...
from ''
The Golden Girls ''The Golden Girls'' is an American sitcom created by Susan Harris that aired on NBC from September 14, 1985, to May 9, 1992, with a total of 180 half-hour episodes, spanning seven seasons. With an ensemble cast starring Bea Arthur, Betty White ...
''; and
Michael Landon Michael Landon (born Eugene Maurice Orowitz; October 31, 1936 – July 1, 1991) was an American actor and filmmaker. He is known for his roles as Little Joe Cartwright in ''Bonanza'' (1959–1973), Charles Ingalls in ''Little House on the Pr ...
from ''
Highway to Heaven ''Highway to Heaven'' is an American fantasy Drama (film and television), drama television series that ran on NBC from September 19, 1984, to August 4, 1989. The series starred Michael Landon as Jonathan Smith, an angel sent to Earth in order t ...
''. Although many of the celebrities featured were from sitcoms or shows that kids were familiar with,
René Enríquez René Enríquez (November 24, 1933 – March 23, 1990) was a Nicaraguan-born American television actor of the 1970s and 1980s. He is best remembered for his role as Lt. Ray Calletano in the long-running television series ''Hill Street Blues'' (1 ...
from the adult oriented prime time show ''
Hill Street Blues ''Hill Street Blues'' is an American serial police procedural television series that aired on NBC in prime-time from January 15, 1981, to May 12, 1987, for 146 episodes. The show chronicles the lives of the staff of a single police station loca ...
'' also hosted a segment specifically on how children should not be watching his TV show since it was broadcast too late, past a typical child's bedtime on a school night. Another special move was when pro athlete
Ozzie Smith Osborne Earl Smith (born December 26, 1954) is an American former professional baseball player. Nicknamed "the Wizard of Oz", Smith played shortstop for the San Diego Padres and St. Louis Cardinals in Major League Baseball, winning the National ...
hosted a segment which revolved around the issue of usage of
snuff Snuff may refer to: Tobacco * Snuff (tobacco), fine-ground tobacco, sniffed into the nose ** Moist snuff or dipping tobacco ** Creamy snuff, an Indian tobacco paste Media and entertainment * Snuff film, a type of film that shows a murder Literat ...
, where Smith explained in his segment that he is not a user of snuff and it has nothing to do at all with baseball playing ability or the "image of the big leagues", and then-
First Lady First lady is an unofficial title usually used for the wife, and occasionally used for the daughter or other female relative, of a non-monarchical A monarchy is a form of government in which a person, the monarch, is head of state fo ...
Nancy Reagan Nancy Davis Reagan (; born Anne Frances Robbins; July 6, 1921 – March 6, 2016) was an American film actress and First Lady of the United States from 1981 to 1989. She was the second wife of president Ronald Reagan. Reagan was born in N ...
likewise hosted a 1986 segment encouraging kids to "
Just Say No "Just Say No" was an advertising campaign prevalent during the 1980s and early 1990s as a part of the U.S.-led war on drugs, aiming to discourage children from engaging in illegal recreational drug use by offering various ways of saying ''no'' ...
" to drugs and alcohol. A few segments featured a young Jaleel White as one of the child actors. The public service announcements began with an animated sequence that leads into an animated TV on which an actor appears. After the actor introduced himself or herself (which, until 1986, was followed by a 30-second commercial), a live-action sequence appeared, in which a child faced an ethical dilemma. ''One to Grow On'' cut back to the actor, who explained to the viewer how to solve the problem. The child then either had to own up to the consequences of the action or make an effort to rectify the situation. The actor ended the segment by saying, "And that's ''One to Grow On''." ''One to Grow On'' was replaced by ''
The More You Know ''The More You Know'' is a series of public service announcements (PSAs) broadcast on the NBC family of channels in the United States and other locations, featuring educational messages. These PSAs are broadcast occasionally during NBC's networ ...
'' in September 1989.


External links

* {{DEFAULTSORT:One To Grow On 1983 American television series debuts 1989 American television series endings Public service announcements of the United States NBC original programming English-language television shows 1983 neologisms American advertising slogans Interstitial television shows