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OnDemand is a brand name for a
video-on-demand Video on demand (VOD) is a media distribution system that allows users to access videos without a traditional video playback device and the constraints of a typical static broadcasting schedule. In the 20th century, broadcasting in the form of o ...
, London-based company owned by the On Demand Group, who provide mobile video services such as
pay-per-view Pay-per-view (PPV) is a type of pay television or webcast service that enables a viewer to pay to watch individual events via private telecast. Events can be purchased through a multichannel television platform using their electronic program guid ...
to over 25 million subscribers. Their product is sold through
middleware Middleware is a type of computer software that provides services to software applications beyond those available from the operating system. It can be described as "software glue". Middleware makes it easier for software developers to implement co ...
to
smart TV A smart TV, also known as a connected TV (CTV), is a traditional television set with integrated Internet and interactive Web 2.0 features, which allows users to stream music and videos, browse the internet, and view photos. Smart TVs are a techno ...
companies such as
Panasonic formerly between 1935 and 2008 and the first incarnation of between 2008 and 2022, is a major Japanese multinational corporation, multinational Conglomerate (company), conglomerate corporation, headquartered in Kadoma, Osaka, Kadoma, Osaka P ...
. They have teamed up with Hollywood companies such as
Twentieth Century Fox Home Entertainment 20th Century Studios Home Entertainment (commonly referred to as 20th Home Video, or 20th Home Entertainment, formerly known as 20th Century-Fox Video, CBS/Fox Video, Fox Video, and 20th Century Fox Home Entertainment) is a home video label of Wa ...
to supply their services across multiple platforms for TV,
broadband In telecommunications, broadband is wide bandwidth data transmission which transports multiple signals at a wide range of frequencies and Internet traffic types, that enables messages to be sent simultaneously, used in fast internet connections. ...
and
mobile Mobile may refer to: Places * Mobile, Alabama, a U.S. port city * Mobile County, Alabama * Mobile, Arizona, a small town near Phoenix, U.S. * Mobile, Newfoundland and Labrador Arts, entertainment, and media Music Groups and labels * Mobile ( ...
, and across multi-territories in partnership with companies such as
Virgin Media Virgin Media is a British telecommunications company which provides telephone, Cable television, television and Internet access, internet services in the United Kingdom. Its headquarters are at Green Park in Reading, Berkshire, Reading, Engla ...
. Together with
Inview Technology Inview Technology (Inview Technology Ltd or simply Inview) is a UK-based digital TV software company. It specialises in advanced EPGs, interactive broadcast, IP services and solutions for Pay-TV and analogue switch off markets. Their OTT TV ...
they are providing viewers with access to movies on a transactional video-on-demand (TVOD) basis, and a library of on-demand TV content available on an SVOD basis including TV series, children's programming, classic movies and music videos.


See also

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10-foot user interface In computing, 10-foot user interface ("10-foot UI"), also known as a 3-meter user interface (especially for international marketing), is a graphical user interface designed for televisions. Compared to desktop computer and smartphone user int ...
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Enhanced TV Enhanced TV was a blanket branding for interactive second screen experiences offered by selected ABC and ESPN television programs. Programs under the banner offered live interactivity through the ABC or ESPN website—including such as trivia questi ...
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Second screen A second screen involves the use of a computing device (commonly a mobile device, such as a smartphone or Tablet computer, tablet) to provide an enhanced viewing experience for content on another device, such as a television. In particular, the te ...
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C-Cast C-Cast is a software developed by the Belgian company EVS Broadcast Equipment which allows broadcasters to stream live content, such as clips or alternative angles, from their video servers XT3, to the audience's second screen or smart TV while w ...
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Home theater PC A home theater PC (HTPC) or media center computer is a technological convergence, convergent device that combines some or all the capabilities of a personal computer with a software application that focuses on video, photo, audio playback, and ...
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Interactive television Interactive television is a form of media convergence, adding data services to traditional television technology. It has included on-demand delivery of content, online shopping, and viewer polls. Interactive TV is an example of how new information ...
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Hotel television systems Hotel television systems (sometimes also referred to as hotel TV) are the in-suite television content presented in hotel-rooms, other hotel environments and in the hospitality industry for in-room entertainment, as well as hospitals, assisted livin ...
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Hybrid Broadcast Broadband TV Hybrid Broadcast Broadband TV (HbbTV) is both an industry standard ( European Telecommunications Standards Institute (ETSI) TS 102 796) and promotional initiative for hybrid digital TV to harmonise the broadcast, Internet Protocol Television (I ...
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List of digital distribution platforms for mobile devices This list of mobile app distribution platforms includes digital distribution platforms, or marketplace 'app stores', that are intended to provide mobile applications, aka 'apps' to mobile devices. For information on each mobile platform and it ...
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Non-linear media Non-linear media is a form of audiovisual media that can be interacted with by the viewer, such as by selecting television shows to watch through a video on demand type service, by playing a video game, by clicking through a website, or by interact ...
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Over-the-top content An over-the-top (OTT) media service is a media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms: the types of companies that traditionally act as controllers or distributors ...
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TV Genius TV Genius is a United Kingdom-based software company that specialize in TV search engines, TV recommendation engines, and EPG development. It was acquired by Red Bee Media in August 2011, and by Ericsson in July 2013. TV Genius became an inte ...
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Smartphone A smartphone is a portable computer device that combines mobile telephone and computing functions into one unit. They are distinguished from feature phones by their stronger hardware capabilities and extensive mobile operating systems, whic ...
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Tivoization Tivoization is the practice of designing hardware that incorporates software under the terms of a copyleft software license like the GNU General Public License (GNU GPL), but uses hardware restrictions or digital rights management (DRM) to preven ...


References


External links


Official Website
Information appliances Digital television Film and video technology Interactive television Internet broadcasting Streaming television Multimedia Peercasting Streaming media systems Video on demand services Television technology Television terminology English brands {{brand-stub