The is a Japanese regional development program. It began in
Ōita Prefecture
is a prefecture of Japan located on the island of Kyūshū. Ōita Prefecture has a population of 1,136,245 (1 June 2019) and has a geographic area of 6,340 km2 (2,448 sq mi). Ōita Prefecture borders Fukuoka Prefecture to the northwest, Kum ...
in 1979 when the then-governor
Morihiko Hiramatsu advocated the program. Implementation started in 1980. Communities selectively produce goods with high added value. One village produces one competitive and staple product as a business to gain sales revenue to improve the
standard of living for the residents of that village. Among them are
shiitake
The shiitake (alternate form shitake) (; ''Lentinula edodes'') is an edible mushroom native to East Asia, which is now cultivated and consumed around the globe. It is considered a Medicinal fungi, medicinal mushroom in some forms of tradition ...
, ''
kabosu
Kabosu (カボス or 臭橙; binomial name: ''Citrus sphaerocarpa'') is a citrus fruit of an evergreen broad-leaf tree in the family Rutaceae. It is popular in Japan, where its juice is used to improve the taste of many dishes, especially cooke ...
'', greenhouse ''
mikan
''Citrus unshiu'' is a semi-seedless and easy-peeling citrus species, also known as miyagawa mandarin, unshu mikan, cold hardy mandarin, satsuma mandarin, satsuma orange, naartjie, and tangerine. ''Citrus unshiu'' was named after Unshu (Wenzho ...
'', beef, ''
aji
Aji or AJI may refer to:
Location
*Aji (town), Tieling County, Liaoning, China
*Aji Island, Miyagi Prefecture, Japan
*Aji, Kagawa, Kagawa Prefecture, Japan
* Aji River (disambiguation), rivers with the same name
Other
* Aji (Go), a latent tr ...
'', and barley ''
shōchū''. Over 300 products have been selected.
Prime Minister
Thaksin Shinawatra
Thaksin Shinawatra ( th, ทักษิณ ชินวัตร; ; ; Chinese: 丘達新; cnr, Taksin Šinavatra; born 26 July 1949), is a Thai businessman, politician and visiting professor. He served in the Thai Police from 1973 to 1987, ...
of
Thailand
Thailand ( ), historically known as Siam () and officially the Kingdom of Thailand, is a country in Southeast Asia, located at the centre of the Indochinese Peninsula, spanning , with a population of almost 70 million. The country is b ...
initiated a similar program,
One Tambon One Product
One Tambon One Product (OTOP) is a local entrepreneurship stimulus program designed by Thailand's former Prime Minister Thaksin Shinawatra during his 2001-2006 Thai Rak Thai government. The program aimed to support locally made and marketed produ ...
.
See also
*
Japanese craft
Traditional in Japan have a long tradition and history. Included in the category of traditional crafts are handicrafts produced by an individual or a group, as well as work produced by independent studio artists working with traditional craft m ...
*
Meibutsu
is a term most often applied to regional specialties (also known as ).
can also be applied to specialized areas of interest, such as , where it refers to famous tea utensils, or Japanese swords, where it refers to specific named famous blades. ...
*
Omiyage
A souvenir (), memento, keepsake, or token of remembrance is an object a person acquires for the memories the owner associates with it. A souvenir can be any object that can be collected or purchased and transported home by the traveler as a m ...
External links
Oita OVOP International Exchange Promotion CommitteeOne Village One Product Movement (OVOP)
Ōita Prefecturepage
OVOP (One-Village One-Product) Campaign Ministry of Economy, Trade and Industry
The or METI, is a ministry of the Government of Japan. It was created by the 2001 Central Government Reform when the Ministry of International Trade and Industry (MITI) merged with agencies from other ministries related to economic activities ...
Economic development programs
Economic history of Japan
Economic systems
Development in Asia
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