Niu Technologies ( zh, 牛电科技; stylized as NIU) is an electric scooter company headquartered in Beijing, China. Yan Li has been its

CEO A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especially ...

and

COO COO or coo may refer to: Business * Certificate of origin, used in international trade * Chief operating officer or chief operations officer, high-ranking corporate official * Concept of operations, used in Systems Engineering Management Process ...

since December 2017. Founded in 2014 by two ex-employees of

Xiaomi Corporation (; ), commonly known as Xiaomi and registered as Xiaomi Inc., is a Chinese designer and manufacturer of consumer electronics and related software, home appliances, and household items. Behind Samsung, it is the second largest ma ...

, it is now one of the largest electric vehicle manufacturers in China. Early on, it differentiated itself by using

lithium-ion A lithium-ion or Li-ion battery is a type of rechargeable battery which uses the reversible reduction of lithium ions to store energy. It is the predominant battery type used in portable consumer electronics and electric vehicles. It also sees ...

batteries as opposed to the cheaper lead-acid alternatives widely used in Chinese

e-scooters A motorized scooter is a stand-up scooter powered by either a small utility internal combustion engine or a small electric hub motor in its front and/or rear wheel. Classified as a form of micro-mobility, they are generally designed with a la ...

at the time. It had nearly $300M in revenue in 2019. As of November 2020, 98% of its sales were in China. In 2018, it was listed on the

NASDAQ The Nasdaq Stock Market () (National Association of Securities Dealers Automated Quotations Stock Market) is an American stock exchange based in New York City. It is the most active stock trading venue in the US by volume, and ranked second ...

stock exchange under the ticker NIU. Niu scooters are used by some vehicle-sharing enterprises. Revel Transit launched in New York City in 2019 with 1,000 Niu mopeds, later expanding to Washington DC, Austin and Miami. In 2021,

Lime Lime commonly refers to: * Lime (fruit), a green citrus fruit * Lime (material), inorganic materials containing calcium, usually calcium oxide or calcium hydroxide * Lime (color), a color between yellow and green Lime may also refer to: Botany ...

began a pilot program in Washington DC and Paris. In 2021, Niu expanded its product line to include electric bikes. Niu's products include electric scooters, electric bicycles, e-scooters and electric motorcycles. As of 2018, it had sold over 200,000 electric vehicles in 50 countries, and had a market share of 60% in the European electric scooter market. It has raised over US$125 million in funding from investors. In September 2019, it announced it would expand into the US market. Niu vehicles include digital displays, Bluetooth connectivity, and mobile apps that let users track their rides, map their routes and monitor battery life. {, class="wikitable" , + !Year{{Cite web , title=Niu Technologies Financials , url=https://www.nasdaq.com/market-activity/stocks/niu/financials , url-status=live , access-date=2022-10-16 , website=nasdaq !Total Revenue (Mio. US-$) !Net Income (Mio. US-$) , - , 2018 , 215,241 , -50,836 , - , 2019 , 298,073 , 27,289 , - , 2020 , 373,762 , 25,789 , - , 2021 , 581,254 , 35,432 , - , 2022 , - , -

References

2014 establishments in China Companies based in Changzhou Electric scooters Scooter manufacturers