Natural Mapping (interface Design)
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The term natural mapping comes from proper and natural arrangements for the relations between controls and their movements to the outcome from such action into the world. The real function of natural mappings is to reduce the need for any information from a user’s memory to perform a task. This term is widely used in the areas of human-computer interaction (HCI) and
interactive design Interactive design is a user-oriented field of study that focuses on meaningful communication using media to create products through cyclical and collaborative processes between people and technology. Successful interactive designs have simple, cle ...
.Norman, Donald A., "Knowledge in the Head and in the World".
The Design of Everyday Things ''The Design of Everyday Things'' is a best-selling book by cognitive scientist and usability engineer Donald Norman about how design serves as the communication between object and user, and how to optimize that conduit of communication in order ...
. New York: Basic Book, 1988. 75
Leveraging the concept of mapping helps bridge the gulf of evaluation and the gulf of execution, which refer to the gap between the user's understanding of the system and the actual state of the system and the gap between the user's goal and how to achieve that goal with the interface, respectively. By mapping controls to mirror the real world, the user will find it easier to create a mental model of the control and use the control to achieve their desired intention.


Mapping versus natural mapping

Mapping and natural mapping are very similar in that they are both used in relationship between controls and their movements and the result in the world. The only difference is that natural mapping provides users with properly organized controls for which users will immediately understand which control will perform which action. A simple design principle: {{cquote, If a design depends upon labels, it may be faulty. Labels are important and often necessary, but the appropriate use of natural mappings can minimize the need for them. Wherever labels seem necessary, consider another design.Norman, Donald A., "Knowledge in the Head and in the World".
The Design of Everyday Things ''The Design of Everyday Things'' is a best-selling book by cognitive scientist and usability engineer Donald Norman about how design serves as the communication between object and user, and how to optimize that conduit of communication in order ...
. New York: Basic Book, 1988. 78


Examples of poor mapping and good mapping


Kitchen Stove

Consider, by way of example, the use of labelling on kitchen stoves with different arrangements of burners and controls.


Poor mapping: arbitrary arrangement of stove controlsNorman, Donald A., "Knowledge in the Head and in the World".

The Design of Everyday Things ''The Design of Everyday Things'' is a best-selling book by cognitive scientist and usability engineer Donald Norman about how design serves as the communication between object and user, and how to optimize that conduit of communication in order ...
. New York: Basic Book, 1988. 77

In the above case, an arbitrary arrangement of controls, such as controls in a row, even though the burners are arranged in a rectangle, thereby visually frustrating the inexperienced user, leading to a period of experimenting with the controls to become familiar with the proper usage, and potential danger to the user.


Good mapping: full natural mapping of controls and burners


Issues with the Stove metaphor: Moving to a theoretical understanding of Mapping

In the stove metaphor there is an illustration of placement in relation to the controls; however, the effect of the control in relation to its operation is Heat as a result of Rotation. Rotation does not naturally relate to heat, therefore the relationship is artificial, and a social construction. A better example would be the simple one of a privacy bolt on a toilet stall. A simple slide bolt with a knob has a very direct mapping, whereas, one with a rotating lever requires the understanding of the transformation of the rotation translated into the movement of the bolt horizontally. From this perspective, mapping is a characteristic of affordance. A deeper understanding of many our perceived 'natural' mapping relationships uncovers a predominately socially constructed, or cultural, underpinning, such as rotating a volume knob to make the music volume go 'up'.“Marshall McLuhan, Affordance, Mapping, and Human Computer Interaction in Interactive Media”
by Robert Wellington


Car Seat Controls

Consider the use of labeling car seat controls with the following two designs.


Poor mapping: arbitrary placement of controls with image labels

In the above case, the placement of controls for adjusting the positioning of a car seat is extremely unintuitive. The intention behind the vertical and horizontal shaped controls are to reflect the movement of the seat; however, there is no indication to move the controls in the intended ways without referring to the image labels. This is a poor design because the controls are placed on the side of the seat, which is not visible to users when they are driving. Thus, the user must go through many trial and error attempts to figure out which control moves the seat forward, backward, upright, or laying flatter. There are also many other additional buttons that are arbitrarily placed next to one another with no tactile
feedback Feedback occurs when outputs of a system are routed back as inputs as part of a chain of cause-and-effect that forms a circuit or loop. The system can then be said to ''feed back'' into itself. The notion of cause-and-effect has to be handled ...
on the controls themselves to indicate their functionalities.


Good mapping: miniature car seat display

In this example, the placement of controls for adjusting the positioning of a car seat is more intuitive and easier to use because the arrangement of controls directly mirrors the shape of a real car seat. This is especially useful during the process of driving when it is impossible to read the labels on the controls because the user can easily operate the controls without having much prior knowledge of each control's exact functionality. The bottom button clearly moves the bottom part of the seat forward of backward. The top button maps to the backrest of the car seat and dictates the vertical orientation of that part of the seat, moving it either more upright or flatter. This presentation of controls greatly aids the user in better understanding the state of the system and figuring out how to achieve their goal of adjusting their car seat to their liking without much cognitive strain.


References


External links


Publications by Donald Norman
from Interaction-Design.org


See also

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Affordance Affordance is what the environment offers the individual. American psychologist James J. Gibson coined the term in his 1966 book, ''The Senses Considered as Perceptual Systems'', and it occurs in many of his earlier essays. However, his best-know ...
*
Cognitive ergonomics Cognitive ergonomics is a scientific discipline that studies, evaluates, and designs tasks, jobs, products, environments and systems and how they interact with humans and their cognitive abilities. It is defined by the International Ergonomics A ...
*
Executive system In cognitive science and neuropsychology, executive functions (collectively referred to as executive function and cognitive control) are a set of cognitive processes that are necessary for the cognitive control of behavior: selecting and suc ...
* Human action cycle * Human-computer interaction *
Interaction design Interaction design, often abbreviated as IxD, is "the practice of designing interactive digital products, environments, systems, and services." Beyond the digital aspect, interaction design is also useful when creating physical (non-digital) produ ...
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User-centered design User-centered design (UCD) or user-driven development (UDD) is a framework of process (not restricted to interfaces or technologies) in which usability goals, user characteristics, environment, tasks and workflow of a product, service or proce ...
*
Visibility The visibility is the measure of the distance at which an object or light can be clearly discerned. In meteorology it depends on the transparency of the surrounding air and as such, it is unchanging no matter the ambient light level or time of ...
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Usability Usability can be described as the capacity of a system to provide a condition for its users to perform the tasks safely, effectively, and efficiently while enjoying the experience. In software engineering, usability is the degree to which a soft ...
* Gulf of evaluation * Gulf of execution *
Seven stages of action Seven stages of action is a term coined by the usability consultant Donald Norman. The phrase appears in chapter two of his book ''The Design of Everyday Things'', describing the psychology of a person performing a task. Building up the Stages ...
Design Usability