Natural (Imagine Dragons Song)
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"Natural" is a song by American
pop rock Pop rock (also typeset as pop/rock) is a fusion genre with an emphasis on professional songwriting and recording craft, and less emphasis on attitude than rock music. Originating in the late 1950s as an alternative to normal rock and roll, earl ...
band
Imagine Dragons Imagine Dragons is an American pop rock band from Las Vegas, Nevada, consisting of lead singer Dan Reynolds, guitarist Wayne Sermon, bassist Ben McKee and drummer Daniel Platzman. The band first gained exposure with the release of their sing ...
, whose members co-wrote the song with
Justin Tranter Justin Drew Tranter (born June 16, 1980) is an American songwriter, singer, and activist. Frequently co-writing with Julia Michaels, Tranter has written songs for artists such as Britney Spears, Gwen Stefani, Linkin Park, Kelly Clarkson, Selena ...
, Klinsmann Lucas S. Bernardo and their producers
Mattman & Robin Mattman & Robin is a Swedish songwriting and production duo composed of Mattias Per Larsson and Robin Lennart Fredriksson. They are published by Wolf Cousins, a publishing company administered by Warner Chappell Music. In 2016, they won a Grammy A ...
. It was released by
Kidinakorner Kidinakorner (stylized as KIDinaKORNER) is an American record company founded in 2011 by British music producer and songwriter Alexander "Alex da Kid" Grant. The company houses a record label, music publishing, commercial production and a market ...
and
Interscope Records Interscope Records is an American record label owned by Universal Music Group through its Interscope Geffen A&M imprint. Founded in late 1990 by Jimmy Iovine and Ted Field as a $20 million joint venture with Atlantic Records of Warner Mus ...
on July 17, 2018, serving as the lead single from the band's fourth studio album, ''
Origins Origin(s) or The Origin may refer to: Arts, entertainment, and media Comics and manga * ''Origin'' (comics), a Wolverine comic book mini-series published by Marvel Comics in 2002 * ''The Origin'' (Buffy comic), a 1999 ''Buffy the Vampire Sl ...
'' (2018), as well as the seasonal anthem of the 2018 ''
ESPN College Football ''ESPN College Football'' is the branding used for broadcasts of NCAA Division I FBS college football across ESPN properties, including ESPN, ESPN2, ESPN3, ESPN+, ABC, ESPN Classic, ESPNU, ESPN Deportes, ESPNews and ESPN Radio. ''ESPN College ...
''. It became their fifth number one song on the US
Hot Rock Songs Hot Rock & Alternative Songs (formerly known as Rock Songs and Hot Rock Songs) is a record chart published by ''Billboard'' magazine. From its debut on June 20, 2009, through October 13, 2012, the chart ranked the airplay of songs across alternati ...
chart.


Background

Lead singer
Dan Reynolds Daniel Coulter Reynolds (born July 14, 1987) is an American singer and songwriter. He is the lead vocalist of the pop rock band Imagine Dragons. Reynolds also released an EP in 2011, titled ''Egyptian – EP,'' as a duo with his former wife A ...
noted that "Natural" is about "finding yourself and being willing and able to stand up to whatever adversity comes your way". He said in a press release announcing the song: "Living in a dog-eat-dog world can bring out the worst in you, and sometimes, the best. It would be a lie to tell you I haven't become somewhat skeptical about some things in the last decade of my life. However, I believe that when you truly learn to love yourself, the judging eyes and hateful words become meaningless." The song was chosen by
ESPN ESPN (originally an initialism for Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by ESPN Inc., owned jointly by The Walt Disney Company (80%) and Hearst Communications (20%). The ...
as the anthem of the 2018 ''
College Football College football (french: Football universitaire) refers to gridiron football played by teams of student athletes. It was through college football play that American football rules first gained popularity in the United States. Unlike most ...
'' season. It is the second time that an Imagine Dragons song was chosen, the first being "
Roots A root is the part of a plant, generally underground, that anchors the plant body, and absorbs and stores water and nutrients. Root or roots may also refer to: Art, entertainment, and media * ''The Root'' (magazine), an online magazine focusing ...
" in 2015. "'Natural' embodies the energy, spirit and drama of each team's journey to the
College Football Playoff The College Football Playoff (CFP) is an annual postseason knockout invitational tournament to determine a national champion for the National Collegiate Athletic Association (NCAA) Division I Football Bowl Subdivision (FBS), the highest level ...
, and that is why it was chosen as this year's anthem," said Emeka Ofodile, ESPN vice president of sports marketing. It is also part of the soundtrack for
EA Sports EA Sports is a division of Electronic Arts that develops and publishes sports video games. Formerly a marketing gimmick of Electronic Arts, in which they tried to imitate real-life sports networks by calling themselves the "EA Sports Network" ...
'
NHL 19 ''NHL 19'' is an ice hockey simulation video game developed by EA Vancouver and published by EA Sports. It was released on PlayStation 4 and Xbox One on September 14, 2018. It is the 28th installment in the ''NHL'' video game series and features N ...
, and it appears in the episode "Thunder Away" from Suits.


Composition

"Natural" is a
pop rock Pop rock (also typeset as pop/rock) is a fusion genre with an emphasis on professional songwriting and recording craft, and less emphasis on attitude than rock music. Originating in the late 1950s as an alternative to normal rock and roll, earl ...
song which features a "mix of explosive drums and inspiring lyrics", with "stadium-rocking instrumentation" over the chorus.


Critical reception

Markos Papadatos of ''Digital Journal'' regarded "Natural" as a "well-crafted and well-produced song", writing that "Reynolds' voice is impressive, raw and powerful", and that the song "garners two thumbs up". Sam Tornow of ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'' described the song as "ferocious" and "smash-mouth". Mike Wass of
Idolator An idolator is a practitioner of idolatry. Idolater or Idolator may also refer to: Books *''Os Idólatras'', 1968 Portuguese novel by Maria Judite de Carvalho Music * Idolator (website), an American music blog * ''Idolator'' (album), third album ...
named the song a "radio-ready anthem", expecting it to be "another smash" following the success of the band's third studio album '' Evolve'' (2017). Tiana Timmerberg of
Radio.com Audacy, previously known as Radio.com, is a free broadcast and Internet radio platform owned by the namesake company Audacy, Inc. (formerly known as Entercom). The Audacy platform functions as a music recommender system and is the national umbr ...
called the song "energetic and inspiring", deeming it "a feel-good jam with positive and empowering lyrics".


Music video

A music video for the song was released on August 24, 2018. It depicts frontman Dan Reynolds as the apparent owner of a spooky house including shots of a woman in a bathtub, the same woman being pursued by other inhabitants of the house and an abnormally tall man resembling
Slenderman Slender Man (also spelled Slenderman) is a fictional supernatural character (arts), character that originated as a creepypasta Internet meme created by Something Awful forum user Eric Knudsen (also known as "Victor Surge") in 2009. He is depict ...
, a supposed funeral for the woman,
Wayne Sermon Daniel Wayne Sermon (born June 15, 1984) is an American musician, songwriter, and record producer. He is the lead guitarist for the pop rock band Imagine Dragons. Early life Sermon was born on June 15, 1984 in American Fork, Utah to parents Jeff ...
,
Ben McKee Benjamin Arthur McKee (born April 7, 1985) is an American musician, songwriter, and record producer. He is the bassist for the pop rock band Imagine Dragons. Early life McKee was raised in Forestville, California, and graduated from El Molino Hi ...
and
Daniel Platzman Daniel James Platzman (born September 28, 1986) is an American musician, songwriter, record producer and composer. He is the drummer for the pop rock band Imagine Dragons. Early life Platzman was born on September 28, 1986 in Atlanta, Georgia. ...
fading into dust, Reynolds digging a grave and burying the woman alive, and other shots of the house and its inhabitants, along with a clip of a lion mauling a zebra. Its music video has received over 500 million views and 5 million likes.


Live performances

On July 19, 2018, Imagine Dragons made a live television debut of the single on ''
Jimmy Kimmel Live! ''Jimmy Kimmel Live!'' is an American late-night talk show, created and hosted by Jimmy Kimmel, broadcast on American Broadcasting Company, ABC. The nightly hour-long show debuted on January 26, 2003, at Hollywood Masonic Temple in Hollywood, Los ...
''. The performance featured a guitar solo by lead guitarist
Wayne Sermon Daniel Wayne Sermon (born June 15, 1984) is an American musician, songwriter, and record producer. He is the lead guitarist for the pop rock band Imagine Dragons. Early life Sermon was born on June 15, 1984 in American Fork, Utah to parents Jeff ...
that expanded on the studio recording.


Personnel

Credits adapted from
Tidal Tidal is the adjectival form of tide. Tidal may also refer to: * ''Tidal'' (album), a 1996 album by Fiona Apple * Tidal (king), a king involved in the Battle of the Vale of Siddim * TidalCycles, a live coding environment for music * Tidal (servic ...
. *
Mattman & Robin Mattman & Robin is a Swedish songwriting and production duo composed of Mattias Per Larsson and Robin Lennart Fredriksson. They are published by Wolf Cousins, a publishing company administered by Warner Chappell Music. In 2016, they won a Grammy A ...
– production, engineering *
Serban Ghenea Șerban Ghenea (born October 13, 1969) is a Grammy award-winning Romanian-Canadian audio engineer and mixer. Early life and education Ghenea was born in Bucharest, Romania in 1969. In 1976 he moved to Montreal with his family. He later attended ...
– mixing


Charts


Weekly charts


Year-end charts


Decade-end charts


Certifications


Release history


References


External links

* {{authority control 2018 singles 2018 songs Imagine Dragons songs American pop rock songs Song recordings produced by Mattman & Robin Songs written by Ben McKee Songs written by Dan Reynolds (musician) Songs written by Daniel Platzman Songs written by Justin Tranter Songs written by Mattias Larsson Songs written by Robin Fredriksson Songs written by Wayne Sermon Kidinakorner singles Interscope Records singles