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National Telefilm Associates (NTA) was an audio-visual marketing company primarily concerned with the syndication of American film libraries to television, including the
Republic Pictures Republic Pictures Corporation (currently held under Melange Pictures, LLC) was an American motion picture production-distribution corporation in operation from 1935 to 1967, that was based in Los Angeles. It had studio facilities in Studio City a ...
film library. It was successful enough on cable television between 1983 and 1985, that it renamed itself Republic Pictures and undertook film production and home video sales as well.


History

NTA was founded by Ely Landau and
Oliver A. Unger Oliver A. Unger (August 28, 1914 – March 27, 1981) was an American film producer, distributor, and exhibitor. In a 45-year career, he was also a television producer and owner of movie theaters and television stations throughout the United Sta ...
in 1954 when Ely Landau, Inc. was reorganized in partnership with Unger and Harold Goldman. NTA was the successor company to U.M. & M. TV Corporation, which it bought out in 1956. In October 1956, NTA launched the
NTA Film Network The NTA Film Network was an early American television network founded by Ely Landau in 1956. The network was not a full-time television network like CBS, NBC, or ABC. Rather, it operated on a part-time basis, broadcasting films and several f ...
, a
syndication Syndication may refer to: * Broadcast syndication, where individual stations buy programs outside the network system * Print syndication, where individual newspapers or magazines license news articles, columns, or comic strips * Web syndication, ...
service which distributed both film and live programs to television stations not affiliated with
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
, CBS, or ABC ( DuMont had recently gone out of business). The ad-hoc network's flagship station was
WNTA-TV WNET (channel 13), branded on-air as "Thirteen" (stylized as "THIRTEEN"), is a primary PBS member television station licensed to Newark, New Jersey, United States, serving the New York City area. Owned by The WNET Group (formerly known as the ...
, channel 13 in New York. The NTA Network was launched as a "fourth TV network", and trade papers of the time referred to it as a new television network. The NTA network launched on October 15, 1956, with over 100 affiliate stations. NTA programming included syndicated programs such as '' Police Call'' (1955), ''
How to Marry a Millionaire ''How to Marry a Millionaire'' is a 1953 American screwball comedy film directed by Jean Negulesco and written and produced by Nunnally Johnson. The screenplay was based on the plays ''The Greeks Had a Word for It'' (1930) by Zoe Akins and ' ...
'' (1957-1959), '' The Passerby'', '' Man Without a Gun'' (1957-1959), and '' This is Alice'' (1958). The network also distributed 52
Twentieth Century Fox 20th Century Studios, Inc. (previously known as 20th Century Fox) is an American film production company headquartered at the Fox Studio Lot in the Century City area of Los Angeles. As of 2019, it serves as a film production arm of Walt Dis ...
films in 1956. In November of the same year, it was announced that 50% of the network had been purchased by Fox, which would also produce original content for the network. In January 1959, Ely Landau was succeeded by Charles C. Barry, who took over as president of network operations. Landau continued to chair National Telefilm Associates. Bernard Tabakin became the president of National Telefilms Associates in 1962 and retained that position until 1975. During his tenure, NTA became the largest independent television distributor in the industry and acquired various film libraries, including NBC Films and Republic Pictures.. Despite the 50% ownership of 20th Century Fox, the film network never developed into a major commercial television network on a par with the "Big Three" television networks; modern TV historians regard the NTA Film Network as a syndication service rather than a major television network. Among NTA's holdings: * Most of the pre-1949 feature films produced by 20th Century Fox (these would later revert to Fox through their own TV division; as NTA held only a license to distribute, while Fox retained ownership) * Most of Paramount's short-subject library, including the
Fleischer Studios Fleischer Studios () is an American animation studio founded in 1929 by brothers Max and Dave Fleischer, who ran the pioneering company from its inception until its acquisition by Paramount Pictures, the parent company and the distributor of ...
and pre-October 1950
Famous Studios Famous Studios (renamed Paramount Cartoon Studios in 1956) was the first animation division of the film studio Paramount Pictures from 1942 to 1967. Famous was founded as a successor company to Fleischer Studios, after Paramount seized control ...
cartoons (excluding ''
Popeye Popeye the Sailor Man is a fictional cartoon character created by Elzie Crisler Segar.Superman Superman is a superhero who appears in American comic books published by DC Comics. The character was created by writer Jerry Siegel and artist Joe Shuster, and debuted in the comic book '' Action Comics'' #1 ( cover-dated June 1938 and pu ...
''), ''
Puppetoons Puppetoons is a series of animated puppet films made in Europe (1930s) and in the United States (1940s) by George Pal. They were made using replacement animation: using a series of different hand-carved wooden puppets (or puppet heads or limbs) for ...
'', and the live-action comedies, musicals, and novelties (
Burns and Allen Burns and Allen was an American comedy duo consisting of George Burns and his wife, Gracie Allen. They worked together as a successful comedy team that entertained vaudeville, film, radio, and television audiences for over forty years. The duo ...
,
Robert Benchley Robert Charles Benchley (September 15, 1889 – November 21, 1945) was an American humorist best known for his work as a newspaper columnist and film actor. From his beginnings at '' The Harvard Lampoon'' while attending Harvard University, thr ...
,
Eddie Cantor Eddie Cantor (born Isidore Itzkowitz; January 31, 1892 – October 10, 1964) was an American comedian, actor, dancer, singer, songwriter, film producer, screenwriter and author. Familiar to Broadway, radio, movie, and early television audiences ...
,
Rudy Vallee Rudy or Rudi is a masculine given name, sometimes short for Rudolf, Rudolph, Rawad, Rudra, Ruairidh, or variations thereof, a nickname and a surname which may refer to: People Given name or nickname *Rudolf Rudy Andeweg (born 1952), Dutch poli ...
,
Louis Armstrong Louis Daniel Armstrong (August 4, 1901 – July 6, 1971), nicknamed "Satchmo", "Satch", and "Pops", was an American trumpeter and Singing, vocalist. He was among the most influential figures in jazz. His career spanned five decades and se ...
, ''Speaking of Animals'',
Mack Sennett Mack Sennett (born Michael Sinnott; January 17, 1880 – November 5, 1960) was a Canadian-American film actor, director, and producer, and studio head, known as the 'King of Comedy'. Born in Danville, Quebec, in 1880, he started in films in the ...
comedies, ''Hedda Hopper's Hollywood'', etc.) * ''
Gulliver's Travels ''Gulliver's Travels'', or ''Travels into Several Remote Nations of the World. In Four Parts. By Lemuel Gulliver, First a Surgeon, and then a Captain of Several Ships'' is a 1726 prose satire by the Anglo-Irish writer and clergyman Jonathan ...
'' and ''
Mr. Bug Goes to Town ''Mr. Bug Goes to Town'' (also known as ''Hoppity Goes to Town'' and ''Bugville'') is a 1941 American animated Technicolor feature film produced by Fleischer Studios, previewed by Paramount Pictures on December 5, 1941, and released in California ...
'', both produced by Fleischer Studios * Part of the pre-1952
United Artists United Artists Corporation (UA), currently doing business as United Artists Digital Studios, is an American digital production company. Founded in 1919 by D. W. Griffith, Charlie Chaplin, Mary Pickford, and Douglas Fairbanks, the stu ...
library (those films whose rights did not revert to their original producers) * The
Frank Capra Frank Russell Capra (born Francesco Rosario Capra; May 18, 1897 – September 3, 1991) was an Italian-born American film director, producer and writer who became the creative force behind some of the major award-winning films of the 1930s ...
film ''
It's a Wonderful Life ''It's a Wonderful Life'' is a 1946 American Christmas fantasy drama film produced and directed by Frank Capra, based on the short story and booklet ''The Greatest Gift'', which Philip Van Doren Stern self-published in 1943 and is in turn loos ...
'' by
Liberty Films Liberty Films was an independent motion picture production company founded in California by Frank Capra and Samuel J. Briskin in April 1945. It produced only two films, the Christmas classic ''It's a Wonderful Life'' (1946), originally released b ...
and
RKO Radio Pictures RKO Radio Pictures Inc., commonly known as RKO Pictures or simply RKO, was an American film production and distribution company, one of the "Big Five" film studios of Hollywood's Golden Age. The business was formed after the Keith-Albee-Orph ...
*
Leo McCarey Thomas Leo McCarey (October 3, 1898 – July 5, 1969) was an American film director, screenwriter, and producer. He was involved in nearly 200 films, the most well known today being '' Duck Soup'', ''Make Way for Tomorrow'', '' The Awful T ...
's Rainbow Productions (''
The Bells of St. Mary's ''The Bells of St. Mary's'' (1945) is an American musical comedy-drama film, produced and directed by Leo McCarey and starring Bing Crosby and Ingrid Bergman. Written by Dudley Nichols and based on a story by McCarey, the film is about a priest ...
'', '' Good Sam'') * The Enterprise Studios catalog ('' Body and Soul'', '' Arch of Triumph'', ''
Force of Evil ''Force of Evil'' is a 1948 American crime film noir starring John Garfield and directed by Abraham Polonsky. It was adapted by Polonsky and Ira Wolfert from Wolfert's novel ''Tucker's People''. Polonsky had been a screenwriter for the boxing ...
'', ''
Caught Caught is a method of dismissing a batsman in cricket. A batsman is out caught if the batsman hits the ball, from a legitimate delivery, with the bat, and the ball is caught by the bowler or a fielder before it hits the ground. If the ball h ...
'', etc.) * A number of reissued films from Budd Rogers Releasing Corporation ('' The Dark Mirror'', '' Magic Town'', '' A Double Life'', ''
Secret Beyond the Door ''Secret Beyond the Door'' is a 1947 American film noir psychological thriller and a modern updating of the Bluebeard fairytale, directed by Fritz Lang, produced by Lang's Diana Productions, and released by Universal Pictures. The film stars Jo ...
'', and ''
Mr. Peabody and the Mermaid ''Mr. Peabody and the Mermaid'' is a 1948 American romantic fantasy film directed by Irving Pichel starring William Powell and Ann Blyth in the title roles. The film was based on the 1945 novel ''Peabody's Mermaid'' by Guy and Constance Jones. ...
'') * The pre-1960
United States Pictures United States Pictures (also known as United States Productions) was the name of the motion picture production company belonging to Milton Sperling who was Harry Warner's (of the Warner Bros. studio) son-in-law. Sperling was a highly experience ...
catalog * ''
The Lost Moment ''The Lost Moment'' is a 1947 melodramatic psychological thriller film with elements of horror directed by Martin Gabel and starring Robert Cummings, Susan Hayward and Agnes Moorehead. The film was not well received at the time but its reputati ...
'' - a 1947 film released by
Universal Pictures Universal Pictures (legally Universal City Studios LLC, also known as Universal Studios, or simply Universal; common metonym: Uni, and formerly named Universal Film Manufacturing Company and Universal-International Pictures Inc.) is an Americ ...
* In the early 1970s,
Cary Grant Cary Grant (born Archibald Alec Leach; January 18, 1904November 29, 1986) was an English-American actor. He was known for his Mid-Atlantic accent, debonair demeanor, light-hearted approach to acting, and sense of comic timing. He was one of ...
licensed television distribution rights to several of his films, most of them independently produced by his company, to NTA for $2 million including royalties. These films included ''
Penny Serenade ''Penny Serenade'' is a 1941 American melodrama film directed by George Stevens starring Irene Dunne and Cary Grant as a loving couple who must overcome adversity to keep their marriage and raise a child. Grant was nominated for the Academy Awa ...
'', '' Indiscreet'', ''
Operation Petticoat ''Operation Petticoat'' is a 1959 American World War II submarine comedy film in Eastmancolor from Universal-International, produced by Robert Arthur, directed by Blake Edwards, that stars Cary Grant and Tony Curtis. The film tells in fla ...
'', ''
The Grass is Greener ''The Grass Is Greener'' is a 1960 British romantic comedy film directed by Stanley Donen and starring Cary Grant, Deborah Kerr, Robert Mitchum, and Jean Simmons. The screenplay was adapted by Hugh Williams and Margaret Vyner from the The Gra ...
'', ''
That Touch of Mink ''That Touch of Mink'' is a 1962 American romantic comedy film directed by Delbert Mann and starring Cary Grant, Doris Day, Gig Young, and Audrey Meadows. Plot Cathy Timberlake, an unemployed New York City career woman, goes to the unemploymen ...
'', and '' Father Goose''. * Select films produced by Landau Company * Most films from NTA sub-division
Commonwealth United Entertainment Commonwealth United Entertainment, formerly known as ''Television Enterprises Corporation'' and was also known as Commonwealth United Corporation after its parent corporation, was an American film production and distribution company active to 197 ...
* The original
Republic Pictures Republic Pictures Corporation (currently held under Melange Pictures, LLC) was an American motion picture production-distribution corporation in operation from 1935 to 1967, that was based in Los Angeles. It had studio facilities in Studio City a ...
library (NTA had acquired Republic's catalog after that company ceased production in 1957) * The 30 Films by
Robert L. Lippert Robert Lenard Lippert (March 31, 1909 – November 16, 1976) was an American film producer and cinema chain owner. He was president and chief operating officer of Lippert Theatres, Affiliated Theatres and Transcontinental Theatres, all based in ...
's Regal Films that were released by
20th Century-Fox 20th Century Studios, Inc. (previously known as 20th Century Fox) is an American film production company headquartered at the Fox Studio Lot in the Century City area of Los Angeles. As of 2019, it serves as a film production arm of Walt Dis ...
. * WNTA-AM-FM-TV licensed to
Newark, New Jersey Newark ( , ) is the List of municipalities in New Jersey, most populous City (New Jersey), city in the U.S. state of New Jersey and the county seat, seat of Essex County, New Jersey, Essex County and the second largest city within the New Yo ...
. WNTA-TV served the
New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
television market, broadcasting on Channel 13 beginning in 1958. The stations were previously WAAT AM 970, WAAT-FM 94.7 and WATV. A notable WNTA-TV production syndicated to other commercial stations was the dramatic anthology series, ''The Play of the Week''. NTA shut down its TV station in late 1961, selling its license in 1962 to Educational Broadcasting Corporation, which reappeared in September 1962 as noncommercial WNDT and eventually
WNET WNET (channel 13), branded on-air as "Thirteen" (stylized as "THIRTEEN"), is a primary PBS member television station licensed to Newark, New Jersey, United States, serving the New York City area. Owned by The WNET Group (formerly known as the ...
, the primary PBS outlet for the greater New York area. The radio stations were sold as well; they currently operate as
WNYM WNYM (970 AM) – branded "AM 970 The Answer" – is a commercial radio station licensed to Hackensack, New Jersey, and serving the New York metropolitan area. The station is owned by Salem Media Group and programs a conservative talk radio ...
AM 970 and WXBK 94.7 FM. In March 1973, NTA bought NBC Films, the syndication arm of the
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
television network since March 1953 for $7.5 million, after the FCC ruled TV networks could not syndicate their own shows. Notable titles include ''
Bonanza ''Bonanza'' is an American Western television series that ran on NBC from September 13, 1959, to January 16, 1973. Lasting 14 seasons and 432 episodes, ''Bonanza'' is NBC's longest-running western, the second-longest-running western series on ...
'', ''
The High Chaparral ''The High Chaparral'' television series, which was broadcast on NBC from 1967 to 1971, is an American Western action adventure drama set in the 1870s. It stars Leif Erickson and Cameron Mitchell. The series was made by Xanadu Productions ...
'', ''
Car 54, Where Are You? ''Car 54, Where Are You?'' is an American sitcom that aired on NBC from September 1961 to April 1963. Filmed in black and white, the series starred Joe E. Ross as Gunther Toody and Fred Gwynne as Francis Muldoon, two mismatched New York City p ...
'', ''
Kimba the White Lion ''Kimba the White Lion'', known in Japan as , is a Japanese '' shōnen'' manga series written and illustrated by Osamu Tezuka which was serialized in the '' Manga Shōnen'' magazine from November 1950 to April 1954. An anime based on ...
'' and ''
Get Smart ''Get Smart'' is an American comedy television series parodying the secret agent genre that had become widely popular in the first half of the 1960s, with the release of the ''James Bond'' films. It was created by Mel Brooks and Buck Henry, an ...
''. Like its U.M. & M. predecessor, NTA altered the original negatives to the Paramount black-and-white animated shorts, replacing the front-and-end titles. References to Paramount and Technicolor were blacked out, with the NTA logo replacing the Paramount mountain. At the end of color prints, the NTA logo had a U.M. & M. copyright byline below it, but on black-and-white prints, the U.M. & M. copyright appeared where the original Paramount copyright had been. On some shorts, either the original Paramount copyright line, the original color process line, the "Paramount Presents" line, or even part of the Paramount logo could still be seen for a few frames before the black bars appear. On two ''
Noveltoons ''Noveltoons'' is a series of cartoons produced by Paramount Pictures' Famous Studios from 1943 to the end of the studio during 1967. The series was known for bringing to life characters from Harvey Comics, such as Casper the Friendly Ghost, Wend ...
'' featuring
Little Audrey Little Audrey (full name: Audrey Smith) is a fictional character, appearing in early 20th century folklore prior to starring in a series of Paramount Pictures' Famous Studios cartoons from 1947 to 1958. She is considered a variation of the better ...
, the "spinning star" portion of the Paramount opening could still be seen. On the ''
Little Lulu ''Little Lulu'' is a comic strip created in 1935 by American author Marjorie Henderson Buell. The character, Lulu Moppet, debuted in ''The Saturday Evening Post'' on February 23, 1935, in a single panel, appearing as a flower girl at a wedding ...
'' cartoons altered by NTA, they had no choice but to leave in the last part of the Paramount opening, albeit with much of it blacked out, since the "Little Lulu by Marge from ''
The Saturday Evening Post ''The Saturday Evening Post'' is an American magazine, currently published six times a year. It was issued weekly under this title from 1897 until 1963, then every two weeks until 1969. From the 1920s to the 1960s, it was one of the most widely ...
''" title card appeared over the Paramount mountain. In addition, most ''
Betty Boop Betty Boop is an animated cartoon character created by Max Fleischer, with help from animators including Grim Natwick.Pointer (2017) She originally appeared in the ''Talkartoon'' and ''Betty Boop'' film series, which were produced by Fleisc ...
'' cartoons made between 1932 and 1934 utilize the Paramount mountain (minus the stars and typeface) as a backdrop for the main titles, with even a select few keeping the original copyright byline. However, when NTA repackaged many of those same cartoons in the 1970s, the original titles were kept without black bars, but the opening and ending Paramount logos were replaced with a contemporary NTA logo (the design taken from NTA predecessor Commonwealth United). At the same time, the Fleischer Studios feature ''Gulliver's Travels'', as well as a small number of short subjects have circulated with their original Paramount titles. Following Warner Bros.'s example of having their black-and-white cartoons colorized in 1968, NTA also sent the ''Betty Boop'' cartoons to South Korea in the early 1970s to be redrawn in color in order to become more marketable in the wake of color TV. By 1982, NTA had launched a
home video Home video is prerecorded media sold or rented for home viewing. The term originates from the VHS and Betamax era, when the predominant medium was videotapes, but has carried over to optical disc formats such as DVD, Blu-ray and streaming me ...
division called NTA Home Entertainment to market its holdings on VHS and Betamax, after its original contract with The Nostalgia Merchant ended. NTA previously licensed several of the titles for videocassette to The Nostalgia Merchant. Two labels, Spotlite Video, releasing video cassettes of public domain material and documentaries, and Inspiration Video, which released faith content was also established. By 1984, NTA had bought the name and trademarks of the old Republic studio and renamed itself Republic Pictures and the home video arm was renamed to Republic Pictures Home Video, as well as Spotlite and Inspiration closing in 1986. NTA/Republic changed hands in succeeding years, and distribution of the former NTA holdings is split—the theatrical rights are handled by Paramount Pictures, while television rights lie with Trifecta Entertainment & Media (for the theatrical output), and
CBS Media Ventures CBS Media Ventures, Inc. (formerly CBS Television Distribution, Inc. and CBS Paramount Domestic Television, Inc.) is an American television distribution company owned by CBS Studios, part of CBS Entertainment Group, a division of Paramount Glob ...
(for the television library). When Republic folded in 2012, Viacom took full control of the former's theatrical library, with Olive Films or
Kino Lorber Kino Lorber is an international film distribution company based in New York City. Founded in 1977, it was originally known as Kino International until it was acquired by and merged into Lorber HT Digital in 2009. It specializes in art house films ...
handling home video rights to the theatrical catalog (except ''
It's a Wonderful Life ''It's a Wonderful Life'' is a 1946 American Christmas fantasy drama film produced and directed by Frank Capra, based on the short story and booklet ''The Greatest Gift'', which Philip Van Doren Stern self-published in 1943 and is in turn loos ...
'', which Paramount now distributes on DVD, among other selected films), while Paramount Home Entertainment (through
CBS DVD CBS Home Entertainment (formerly CBS Video Enterprises, Inc., MGM/CBS Home Video, CBS/Fox Video and CBS Video, currently branded as CBS DVD for DVD releases and CBS Blu-ray for Blu-ray releases) is a home entertainment company owned by Paramoun ...
) handles the television library for home video. In December 2019, Viacom and CBS Corporation remerged into a single entity under the name ViacomCBS (and eventually renamed into
Paramount Global Paramount Global ( doing business as Paramount) is an American multinational mass media and entertainment conglomerate owned and operated by National Amusements (79.4%) and headquartered at One Astor Plaza in Midtown Manhattan, New York. ...
), which reunited the former NTA assets.


Notes

{{Authority control Paramount Global subsidiaries National Broadcasting Company 20th Century Studios Predecessors of CBS Studios CBS Media Ventures NTA Film Network