''Now and Forever'' is the eighth

studio album An album is a collection of audio recordings issued on compact disc (CD), Phonograph record, vinyl, audio tape, or another medium such as Digital distribution#Music, digital distribution. Albums of recorded sound were developed in the early ...

Filipino Filipino may refer to: * Something from or related to the Philippines ** Filipino language, standardized variety of 'Tagalog', the national language and one of the official languages of the Philippines. ** Filipinos, people who are citizens of th ...

singer

Donna Cruz Donna Cruz Yrastorza-Larrazabal professionally known as Donna Cruz is a Filipina singer and actress. She is a member of the Philippine showbiz family Cruz. Her self-titled debut album ''Donna'' was well received by the general public and earn ...

, released in the

Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...

in 2016 by

Star Music Star Music (stylized in lowercase as starmusic; formerly known as Star Records), is a record label in the Philippines owned and operated by media conglomerate ABS-CBN Corporation. It was formerly a separate company operating as a wholly owned su ...

. The album marked Cruz's return to the OPM music industry after being absent for more than fifteen years. It is her first studio album released under

Background

In 1998, Cruz married ophthalmologist Potenciano Larrazabal III, and in 2000 she took an indefinite hiatus from the Philippine entertainment industry to focus on her personal life. Larrazabal and Cruz have three children named Isabella Adriana, Potenciano IV, and Iñigo Renato. Though Cruz maintained a low profile private life in

Cebu Cebu (; ceb, Sugbo), officially the Province of Cebu ( ceb, Lalawigan sa Sugbo; tl, Lalawigan ng Cebu; hil, Kapuroan sang Sugbo), is a province of the Philippines located in the Central Visayas region, and consists of a main island and 167 ...

, she occasionally appeared on television for singing engagements, performing jingles for '' Pampers'' ("Gabing Payapa") in 2007, ''Lactum'' ("Kailan Ma'y Panatag") in 2008 and ''

Similac Similac (for "similar to lactation") is a brand of infant formula that was developed by Alfred Bosworth of Tufts University and marketed by Abbott Laboratories. It was first released in the late 1920s, and then reformulated and concentrated in 195 ...

'' ("Wonderful World") in 2015. In 2014, a video of Cruz singing "

Let It Go "Let It Go" is a song from Walt Disney Animation Studios, Disney's 2013 computer-animated feature film ''Frozen (2013 film), Frozen'', whose music and lyrics were composed by husband-and-wife songwriting team Kristen Anderson-Lopez and Robert L ...

" went

viral Viral means "relating to viruses" (small infectious agents). Viral may also refer to: Viral behavior, or virality Memetic behavior likened that of a virus, for example: * Viral marketing, the use of existing social networks to spread a marke ...

. The buzz on Cruz singing the Disney song prompted album producer Jonathan Manalo of

to contact Shirley Kuan, Cruz's longtime

agent Agent may refer to: Espionage, investigation, and law *, spies or intelligence officers * Law of agency, laws involving a person authorized to act on behalf of another ** Agent of record, a person with a contractual agreement with an insuranc ...

if Cruz was interested in returning to the music industry. In January 2016, Cruz officially signed as a recording artist under the

label. At this point, Cruz had already began recording new material with Vehnee Saturno. The Saturno-penned track "Langit ang Pag-ibig" serves as the lead single from the album.

Promotion and sales

Cruz first appeared in '' Tonight with Boy Abunda'' to confirm her comeback to the music scene and sang some of her old hits in the show. She performed "Isang Tanong, Isang Sagot" and her latest single "Langit ang Pag-ibig" in '' ASAP'' to launch the release of the album. Cruz also appeared in a two-day special episode of '' Kris TV'' together with her mother Yolly Cruz-Yrastorza, and cousin Sunshine Cruz. Cruz appeared as a guest in ''

Gandang Gabi Vice ''Gandang Gabi, Vice!'' () is a Philippine late-night comedy talk show broadcast by ABS-CBN, hosted by Vice Ganda. The program premiered from May 22, 2011, and aired every Sunday from 9:30 PM to 10:30 PM, on the network's ''Yes Weekend!'' block. ...

''. From the initial announcement of the album being available on 4 March 2016, the physical copy of the album was released on 11 March 2016. According to local record outlets, ''Now and Forever'' is on track to reach platinum in four days. Cruz shot music videos for "Langit ang Pag-ibig" and "A Love to Last" (also written by Saturno) in February 2016.

Track listing

*Instrumental versions of all eight tracks are included in the album and serve as tracks 9-16.

References

{{Authority control Donna Cruz albums 2016 albums